Andrew Tan

Are you building a brand… or just another listing?
Shopee, Lazada and TikTok Shop are powerful.

They can give you traffic, buyers.
They can help you test products fast.
But if you only depend on marketplaces, you may not be building something you truly own.

The bigger goal is to use marketplaces for cash flow and customer acquisition — then build your database, repeat buyers and your own DTC brand.
A listing can give you sales.
But a brand can give you long-term value.

“Andrew, I don’t know what product to sell…”
If you’ve ever said this, I want you to know — 𝘁𝗵𝗶𝘀 𝗶𝘀 𝗻𝗼𝗿𝗺𝗮𝗹.

The problem is not that you are 𝘀𝗹𝗼𝘄 𝗼𝗿 𝗯𝗲𝗵𝗶𝗻𝗱.

The problem is that most people are searching for product ideas in the same places everyone else is searching.
Shopee.
Lazada.
TikTok Shop.
Competitor stores.

After a while, everything starts to look the same.
But online, you can only search for what you already know exists
That is why China exposure can be powerful

𝗪𝗮𝗶𝘁𝗶𝗻𝗴 𝗳𝗲𝗲𝗹𝘀 𝘀𝗮𝗳𝗲… 𝘂𝗻𝘁𝗶𝗹 𝘆𝗼𝘂 𝗿𝗲𝗮𝗹𝗶𝘀𝗲 𝘁𝗵𝗲 𝗻𝗲𝘅𝘁 𝟲 𝗺𝗼𝗻𝘁𝗵𝘀 𝗽𝗮𝘀𝘀𝗲𝗱 𝗮𝗻𝗱 𝗻𝗼𝘁𝗵𝗶𝗻𝗴 𝗰𝗵𝗮𝗻𝗴𝗲𝗱.

If business has felt slow, uncertain...... maybe you don’t need more motivation.

M𝗮𝘆𝗯𝗲 𝘆𝗼𝘂 𝗻𝗲𝗲𝗱 𝗮 𝗻𝗲𝘄 𝗲𝗻𝘃𝗶𝗿𝗼𝗻𝗺𝗲𝗻𝘁.
N𝗲𝘄 𝗲𝘅𝗽𝗼𝘀𝘂𝗿𝗲.
N𝗲𝘄 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝗶𝗱𝗲𝗮𝘀.
N𝗲𝘄 𝗱𝗶𝗿𝗲𝗰𝘁𝗶𝗼𝗻.

Join my 2-hour China Immersion Mastermind Preview and see if this is your next step.

𝗠𝗼𝘀𝘁 𝗲𝗰𝗼𝗺𝗺𝗲𝗿𝗰𝗲 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀 𝗱𝗼𝗻’𝘁 𝗳𝗮𝗶𝗹 𝗯𝗲𝗰𝗮𝘂𝘀𝗲 𝗽𝗲𝗼𝗽𝗹𝗲 𝗮𝗿𝗲 𝗹𝗮𝘇𝘆.

Many are already working very hard.

𝗧𝗵𝗲 𝗿𝗲𝗮𝗹 𝗽𝗿𝗼𝗯𝗹𝗲𝗺?

𝗧𝗵𝗲𝘆’𝗿𝗲 𝗱𝗼𝗶𝗻𝗴 𝘁𝗵𝗲 𝗿𝗶𝗴𝗵𝘁 𝘁𝗵𝗶𝗻𝗴𝘀 𝗶𝗻 𝘁𝗵𝗲 𝘄𝗿𝗼𝗻𝗴 𝗼𝗿𝗱𝗲𝗿.

Buying stock too early.
Running ads before checking profits.
Scaling before the foundation is ready.

Success isn’t random.

𝗜𝘁’𝘀 𝗮 𝘀𝗲𝗾𝘂𝗲𝗻𝗰𝗲.

That’s why I created the Freedom Maker System.

🏠 𝗔𝗿𝗲 𝘆𝗼𝘂 𝗯𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝗮 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀… 𝗼𝗿 𝗷𝘂𝘀𝘁 𝗿𝗲𝗻𝘁𝗶𝗻𝗴 𝗼𝗻𝗲?

This question has been on my mind lately.

For years, I've taught entrepreneurs how to sell on 𝗦𝗵𝗼𝗽𝗲𝗲, 𝗟𝗮𝘇𝗮𝗱𝗮......

And I still believe they're incredible platforms.

They've helped thousands of people start businesses with very little capital.

But after working with entrepreneurs for over 𝟭𝟳 𝘆𝗲𝗮𝗿𝘀, I've realised something important...

𝗔 𝗺𝗮𝗿𝗸𝗲𝘁𝗽𝗹𝗮𝗰𝗲 𝗶𝘀 𝗮 𝗴𝗿𝗲𝗮𝘁 𝗽𝗹𝗮𝗰𝗲 𝘁𝗼 𝘀𝘁𝗮𝗿𝘁.

𝗕𝘂𝘁 𝗶𝘁'𝘀 𝗮 𝗱𝗮𝗻𝗴𝗲𝗿𝗼𝘂𝘀 𝗽𝗹𝗮𝗰𝗲 𝘁𝗼 𝘀𝘁𝗼𝗽.

𝗪𝗵𝘆?

𝗕𝗲𝗰𝗮𝘂𝘀𝗲 𝘆𝗼𝘂'𝗿𝗲 𝗯𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝗼𝗻 𝗯𝗼𝗿𝗿𝗼𝘄𝗲𝗱 𝗹𝗮𝗻𝗱.

That's why I believe marketplaces should be viewed as 𝗮 𝗹𝗮𝘂𝗻𝗰𝗵𝗽𝗮𝗱, 𝗻𝗼𝘁 𝘁𝗵𝗲 𝗳𝗶𝗻𝗮𝗹 𝗱𝗲𝘀𝘁𝗶𝗻𝗮𝘁𝗶𝗼𝗻.

𝗧𝗵𝗲 𝗯𝗶𝗴𝗴𝗲𝗿 𝗴𝗼𝗮𝗹 𝗶𝘀 𝘁𝗼 𝗯𝘂𝗶𝗹𝗱 𝘀𝗼𝗺𝗲𝘁𝗵𝗶𝗻𝗴 𝘆𝗼𝘂 𝗮𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝗼𝘄𝗻:

✅ Your own brand
✅ Your own customer database
✅ Your own website
✅ 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀 𝘄𝗵𝗼 𝗰𝗼𝗺𝗲 𝗯𝗮𝗰𝗸 𝗯𝗲𝗰𝗮𝘂𝘀𝗲 𝘁𝗵𝗲𝘆 𝘁𝗿𝘂𝘀𝘁 𝘆𝗼𝘂, 𝗻𝗼𝘁 𝗷𝘂𝘀𝘁 𝘆𝗼𝘂𝗿 𝗹𝗶𝘀𝘁𝗶𝗻𝗴

It's no longer about finding the next winning product.

It's about creating a business that can still thrive five or ten years from now.

𝗦𝗼 𝗹𝗲𝘁 𝗺𝗲 𝗹𝗲𝗮𝘃𝗲 𝘆𝗼𝘂 𝘄𝗶𝘁𝗵 𝗼𝗻𝗲 𝗾𝘂𝗲𝘀𝘁𝗶𝗼𝗻:

👉 𝗔𝗿𝗲 𝘆𝗼𝘂 𝗯𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝗮 𝗯𝗿𝗮𝗻𝗱... 𝗼𝗿 𝗮𝗿𝗲 𝘆𝗼𝘂 𝗿𝗲𝗻𝘁𝗶𝗻𝗴 𝘆𝗼𝘂𝗿 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀?

I'd love to hear your thoughts in the comments.

Selamat Hari Raya Aidiladha to all our students, friends, and families 🌙✨

May this meaningful celebration remind us of the values of sacrifice, gratitude, faith, and giving.

Wishing you and your loved ones peace, happiness, good health, and continued success in all that you do.

Enjoy the celebrations, stay safe, and cherish the moments with your family ❤️

– Andrew Tan & Team