ezLocator

Before ezLocator became widely used across the golf industry, it started as one new idea presented inside a golf club office.

In this clip, Brandon Goodrich shares the story of becoming one of ezLocator’s very first customers back in 2009 — and how the original idea may have started in the men’s grill.

Great ideas often start in unexpected places.

“I was very skeptical.”

For many superintendents, managing hole locations on fast, highly contoured greens is one of the toughest parts of golf course setup.

In this clip, a superintendent shares how ezLocator helped solve real-world operational challenges created by changing green speeds, weather, tournaments, and limited pinnable space.

Sometimes the best technology wins people over slowly — by proving itself day after day.

Technology can impact far more than just daily golf operations.

In this clip, a superintendent shares how ezLocator’s green scanning data helped shape a major golf course renovation project — improving pinnable space, reducing wear patterns, and creating a better overall experience for members.

The result was more usable hole locations, healthier greens, and a course setup strategy built for heavy play and long-term consistency.

“Fair doesn’t mean easy.”

That simple idea is at the heart of great golf course setup.

In this clip, a superintendent shares how ezLocator helps create confidence in daily pin placements through advanced green scanning and heat mapping technology.

The result is a better experience for both operators and players — with setups that are challenging, consistent, and fair every day.

Every great golf experience starts with the details.

In this clip, Jon Schultz shares how ezLocator uses advanced laser scanning and heat mapping technology to help courses identify ideal daily hole locations with incredible precision.

From our first customer at Dallas National Golf Club to courses around the world today, the mission has stayed the same:
Help golf operations teams create more consistent, fair, and enjoyable playing experiences.

In 2008, Jon Schultz took a leap of faith.

After spending 25 years in technology, he left his job to build something the golf industry had never seen before.

The first version of ezLocator started with one development team, one big idea, and one first customer: Dallas National Golf Club.

🎥 Hear the story behind how ezLocator began.

Not every great partnership starts with immediate excitement.

Sometimes it starts with folded arms across a conference room table.

In this clip, Jon Schultz shares a memorable early ezLocator meeting — and how one skeptical superintendent eventually saw the long-term value of better consistency, presentation, and communication across golf operations.

Great technology earns trust over time.