CFB Athletic Club

09/01/2026

Our Coaches’ Favorite Training Shoes: Top 3 Picks

With the type of training we do, your shoes actually matter. We squat, lift, run, jump, push sleds, do Olympic lifts, and combine all of those things into

08/12/2026

Read The Label: Why The Front Of The Package Doesn’t Tell The Whole Story
Walk through any grocery store and you’ll see the same words everywhere:

Natural. Organic. High Protein. No Artificial Flavors. Plant-Based. Gluten-Free. Made With Real Ingredients.

They all sound great.

But there’s one simple rule worth remembering:

Ignore the marketing on the front of the package and read the ingredient list on the back.

That’s where you find out what you’re actually eating.

The Front Is Marketing. The Back Is Information.
Food companies spend a lot of money making products look healthy.

A package can say “high protein” while still containing a long list of added sugars, refined oils, gums, emulsifiers, flavors, and other highly processed ingredients.

Something can be “gluten-free” and still essentially be junk food.

Something can be “organic” and still be highly processed.

None of those labels automatically make a food good or bad. They simply don’t tell the whole story.

That’s why one of the easiest nutrition habits you can develop is to flip the package over.

Look at the ingredient list.

Generally, the fewer ingredients and the more recognizable those ingredients are, the easier it is to understand exactly what you’re eating.

Compare:

Ingredients: Peanuts, salt.

versus:

Ingredients: Peanuts, sugar, hydrogenated vegetable oil, palm oil, mono- and diglycerides, salt, natural flavors.

Both products might say “peanut butter” on the front.

They’re not necessarily the same product nutritionally.

Small Food Companies Can Change...

READ MORE:

08/03/2026

“If it fits your macros, eat it.”

There is some truth to that. Calories, protein, carbohydrates, and fats absolutely matter—especially if your goal is to lose weight, build muscle, or improve athletic performance.

But here’s the problem:

Two foods can have nearly identical macros while having very different effects on your health.

Macros Matter… But They’re Only Part Of The Story
Imagine these two snacks.

Snack A

20g protein
10g carbs
5g fat
Snack B

20g protein
10g carbs
5g fat
On paper, they’re identical.

But Snack A is:

Grilled chicken
Fresh fruit
Snack B is:

Highly processed protein bar
Artificial sweeteners
Preservatives
Gums
Emulsifiers
Artificial flavors
The macros are the same.

The ingredient lists are not. READ MORE:

Whole foods naturally contain nutrients your body needs that never appear on a nutrition label.

07/13/2026

Learn The Fundamentals First

There are hundreds of exercises and movement variations we can use in the gym. The good news is that you don’t need to learn hundreds of completely different skills. Most movements are simply variations of a few fundamental movement patterns.

Read more:

There are hundreds of exercises and movement variations we can use in the gym. The good news is that you don't need to learn hundreds of completely different

06/09/2026

For the next 8 weeks (6/15 – 8/3) we will be starting a new block focused primarily on our 1RM Back Squat.

The term “LULU” comes from the original template we are currently following, “Lower – Upper – Lower – Upper”.

Here’s the new setup: Read more below!

For the next 8 weeks (6/15 - 8/3) we will be starting a new block focused primarily on our 1RM Back Squat.

06/02/2026

The shoulder press is one of our favorite exercises at CFB Athletic Club because it builds real-world strength, healthier shoulders, and better overall athleticism.

It is simple, effective, and works for almost everyone.

Read more here:

Here is our Shoulder Press Demo Video

05/26/2026

We had roughly 60 athletes show up and complete this workout! It was amazing to watch everybody get after it. Some split the reps with a parter, while others tackled it alone. Some athletes modified the movements and reps schemes, while others completed the workout as written. What matters most about this particular workout is that we showed up and gave it our BEST. Well done, everybody! READ MORE:

Big SHOUTOUT to Coach Neil for getting us ready to crush Murph. I know a lot of thought goes into our program and we appreciate you so much. Thank you, Neil.

05/26/2026

Step 1: Sign Up For A Free No-Sweat Intro.

This is a 15-20 minute meeting where we figure out what you are looking to accomplish and how we can help.

By answering all of your questions, we are able to understand exactly what you are looking for and design the path that is best for you.

There are no contracts to be signed and no pressure to sign up. If we find our program is right for you, we would love to have you!

Step 2: Read More Below:

The coach will be there to help you get through your first class and succeed! I must say, the other members in class have been in those "this is my first

04/20/2026

The Push Press is one of our favorites!

It’s POWERFUL. It’s SNAPPY. It’s something you should do!

Read the rest:

Click here to see our homemade push press demo.

04/13/2026

"How to do the Strength"

From the beginning, we have always believed in and prioritized strength work. We still do, but our workout whiteboard used to only display one option.

You would only see "Strength" written across the top of our whiteboard. On squat day, everybody would focus on squats and on deadlift day, everybody would focus on heavier deadlifts. Read More:

From the beginning, we have always believed in and prioritized strength work. We still do, but our workout whiteboard used to only display one option. You would only see "Strength" written across the top of our whiteboard. On squat day, everybody would focus on squats and on deadlift day, everybody....