HIGHLANDER USA

Every destination has its own character, and Big Bear has plenty of reasons to be protected. 💚

That’s why we’re proud to partner with Care For Big Bear, working to preserve what makes this place truly special for the future.

Is there one you’d add to the list?

This is officially your last chance to leave everything behind and step into the picture with us.

The countdown is down to single digits - are you coming? 🥾🌲
https://bit.ly/join_us_in_bbl

Imagine a trail that’s cleaner at the finish than it was at the start. That’s HIGHLANDER.

We hike, we connect, we camp, and along the way, we take care of the places that host us. With support from and our , every step becomes part of a shared effort to protect Big Bear Lake.

Everyone carries out what they bring in and then some. When hundreds of hikers do that together, the impact adds up fast. Last time, it meant removing over 700 lbs of waste in a single event.

So let’s dream bigger. What are your guesses… How much can we collect this year? More than ever? 💪💚

Reading about the global water crisis is one thing, but building the solution with your own hands is where the real impact happens.

Through our partnership with Sawyer and One ATTA Time, you can now host a hands-on Filter Experience right in your own community, school, or workplace.

This interactive event brings an ATTA Team member to your group to share powerful stories and guide you through assembling these life-saving filter systems. Backed by engaging videos and promotional materials, it’s a unique, immersive opportunity to actively become part of the solution. It is the perfect way to turn empathy into real-world action alongside your peers.

Ready to make a difference? Fill out the form in the link in bio to host your own Filter Experience! 🪣

This June, our friends at are reminding us that the best way to appreciate the outdoors is to share it.

And the timing couldn't be better! HIGHLANDER Big Bear Lake is happening from June 23rd to 27th, offering a format for everyone - whether you want to dive into the full experience or just test the waters. You can choose between our 1DAY, 2DAY, 3DAY or 5DAY formats.

But it’s not just about the hiking. We’ve prepared a rich program of activities alongside the trail to make this journey truly unforgettable. It is the perfect opportunity to step out of the daily routine and experience the true spirit of the mountains.

Find out more on our website and don’t wait too long, spots are filling up fast! 🥾🌲
👉 https://bit.ly/join_us_in_bbl

There is a much bigger reason why we love seeing Sawyer gear on the trail. It’s not just outdoor equipment; it’s a tool that literally saves lives around the world. 🌍✨

🤝 The Mission: Sawyer + One ATTA Time
Sawyer is the primary partner and technology sponsor of One ATTA Time, an incredible non-profit organization with a simple, powerful mission: to wipe out waterborne illnesses in children living in extreme poverty or disaster zones.

How do they do it? Through a brilliantly simple system:

The Bucket System: They take a standard 5-gallon bucket, drill a hole, and attach a Sawyer filter (using the same hollow-fiber technology you carry in your backpack).

The Result: Families in places like Colombia, Uganda, and Kenya can scoop muddy, bacteria-filled river water into a bucket, and instantly get 100% safe, clean drinking water.

10 Years of Life: Just one of these simple setups can last a family up to 10 years with basic maintenance.

Your Hiker’s Guide is there for the practical stuff!

Routes, checkpoints, safety tips… all the things you want to know before you start.

You’ll find Care For Big Bear principles woven throughout the event, reminding us that every great adventure comes with a responsibility to protect the places that make it possible.

Join Susie and McKenzie on Monday, June 15th, at 5:00 PM Pacific Time for a live webinar where they'll walk you through the Hiker's Guide step by step, answer your questions, and help you feel fully prepared for the adventure ahead.

📧 The Hiker's Guide will be sent to all registered participants via email tomorrow, so be sure to check your inbox and have it handy for the session!

🎥 Don't miss this opportunity to connect with the team and get insider tips before your trip.

Still thinking about joining us? This is the last week to sign up for this adventure. If you've been on the fence, now's the time to make it happen.

Register here 👉 https://bit.ly/join_us_in_bbl

When you spend enough time out there, your relationship with nature changes. It’s not just a backdrop - it’s something you depend on, adapt to, and learn to respect. comes from that same reality.

From years of being out there, creating gear that supports the experience,while never losing sight of what needs to be protected.

That’s something we naturally connect with.
That’s something that feels close to us. 🥰

Some partnerships just feel right, and ours with is one of them.

For decades, they’ve been helping adventurers tackle the outdoors smarter, with gear and know-how that actually works. From water filters that turn murky streams into safe drinking water, to bug protection that lets you enjoy the sunset without itching, and first aid solutions that make you feel ready for anything, they think of the little things that make a big difference. ☺️