JLab Birmingham Bowl

It's finally almost tailgate season, and we couldn't be more pumped! Let’s settle the debate in the comments: What is an absolute must-have at your tailgate setup? 🌭👇

Wishing the best of luck to all the students, teachers, and coaches heading back to the classroom and the practice fields this month! Here’s to a great school year and an even better football season.

Today marks exactly five months until the 2026 JLab Birmingham Bowl. We are already counting down the days to December. 💪

The 2021 JLab Birmingham Bowl was a great event! College Football News ranked our Houston vs. Auburn matchup at #8 in the country, while CBS Sports placed it at #15 out of all 37 bowls played that season. Let’s make 2026 another great year!

Missing those crisp, stadium evenings at Protective Stadium? While we wait for kickoff, we’re looking back at the energy you bring to our home in the Uptown District. Drop a "🙌" if you're ready to be back in the stands this December!

We love celebrating the future of football in the state of Alabama! Each year, we honor Youth Football Championship teams on the field with a JLab Birmingham Bowl jersey patch and recognize them on the Protective Stadium videoboard during the game.

New week, same dedication to excellence. Whether you're hitting the gym, heading to the office, or tackling your to-do list, let’s have a great week in the Magic City!

Did you know the JLab Birmingham Bowl is one of the few bowls that consistently features marquee matchups between the Southeastern Conference (SEC) and the American Athletic Conference (AAC)?

We’re officially into the second half of the year! Just like our teams recalibrate their strategy mid-season, we’re taking this month to look at our goals and aim for a championship-level finish this December. How are your 2026 goals coming along? ⚡

Happy Independence Day from the JLab Birmingham Bowl. Enjoy the holiday, celebrate with friends, and stay safe out there, Birmingham! 🇺🇸