There is a new phrase hitting the feed and that’s Women in SPAM
Social media
Public Relations
Advertising
Marketing
This field isn’t always the most glamorous, but it invites a world of creativity and collaboration that is addictive and impactful in its own way
Here’s to my fellow Women in SPAM ✨
The Winfield Creative
Smarter Socials. Stronger Marketing. Creating from Burlington, Vermont ✨
People don’t search for businesses anymore. They search for answers to their problems.
Which means the question isn’t “am I posting enough?”
It’s “is my content actually worth stopping for?”
Here’s the 4-question quality check I run on every piece of content before it goes live:
➡️ Does your content build trust and deliver enough value that she’d save it, share it, or come back for more?
➡️ Is your content product forward or people forward?
➡️ Does it capture attention in the first 3 seconds?
➡️ If you saw this post on your FYP, would it make you stop your scroll?
Honest answers only. 👀
Drop a 🙋♀️ if this just changed how you’re going to look at your next post.
Welcome to ✨
For the record, also not a big fan of horror movies 😬
Not me yapping so long at the end of the video that I had to cut the last 15 seconds 😅
What could you yap about forever? 🗣️
04/28/2026
75% of LinkedIn posts are single images or videos. Neither ranks at the top for performance.
Here's what the data actually shows, according to Metricool's 2026 LinkedIn Study:
→ Carousels get 11x more interactions than single images — yet images are posted 6x more often
→ Polls reach 3x more people per post than any other format — yet only 0.39% of brands use them
→ Multi-image posts have the highest engagement rate of any format on personal profiles
The formats most brands ignore are the ones LinkedIn rewards most.
If you're defaulting to single images every week, you're leaving a lot of reach on the table.
Want to know which formats would actually move the needle for your brand? That's exactly what we dig into in a Marketing Audit. Book at thewinfieldcreative.com
Source: Metricool 2026 LinkedIn Study
First time on the west coast and I may never come home 😅
Day 1 was all about easing in so I checked in early (thanks to being a honors member ✨ ) and immediately made my way down to the pool and hot tub ☀️🌊
Then, I headed to Downtown Disney for some dinner, live music and bought my ear’s for my Disneyland visit! 🏰
“The best part is I saw results right away with increased engagement and followers.”
That also happens to be our favorite part too 😉
Ready for Stronger Marketing? 💪 Drop the word STRONGER in the comments below and we’ll tell you how to get started.
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Burlington, VT
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