Athletics Mercado NTX Brown

Athletics Mercado NTX Brown

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18U Athletics Mercado Team in North Texas

04/08/2026

Hi everyone,

My daughter, Emily, provides pitching and hitting lessons for beginners. She is looking to schedule some lessons for tonight following her softball practice.

If you are interested, or if you know of a player who might be, please let me know or feel free to share my contact information.

02/28/2026

I posted something similar about a year ago… and unfortunately, here we are again.

This week included phone calls, texts, and conversations with parents of players on my team who are considering quitting high school softball because of how they’re being treated.

Notice I didn’t say “bad coaches.” I said mean.

Here are actual quotes my girls have heard from their coaches.

“You’ll never be as good as ________.”
“You’re not good enough to play softball.”
“You’re a rotten orange in a bucket of good oranges.”

I have to mention this week also involved positive conversations worh girls who have amazing HS coaches. To those coaches, thank you for all you do for the girls. Youre truley a blessing.

But the coaches who say things like what was quoted above have no business coaching.

In response to those coaches directly, I copied my post from last year below.



Dear High School Coaches,

This doesn’t apply to all of you. I know and respect many outstanding high school coaches. But I am increasingly concerned about the number of athletes who come to me describing coaches as mean, condescending, and demeaning.

Most of you are educators. You know better.

Coaching is teaching. The same research-based best practices you use in the classroom apply to the field. That’s why they’re called best practices.

A few reminders:
• Coaching is leadership. Your job is to empower athletes — not to overpower them.
• Relationships drive results. You don’t automatically earn respect because of your title. You build it.
• Positive-to-negative feedback matters. The recommended ratio is 3:1. Constant criticism doesn’t build toughness — it erodes confidence.
• If a player isn’t advanced yet? That’s the job. Develop her. Don’t discourage her.
• Correct in private. Praise in public. Feedback should be respectful, specific, and dignified.
• Model. Practice. Give feedback. Repeat. Apply. That gradual release works in the classroom — and it works in softball. Public embarrassment, sarcasm, or benching after one mistake isn’t development. It’s intimidation.
• The game evolves. Teaching evolves. Leadership evolves. Just because you were coached with yelling and punishment doesn’t mean that’s best practice. Learn. Grow. Improve.

My players should come back from their high school seasons better than when they left in the fall. You have the privilege of coaching them daily — building culture, watching film, teaching the game.

Instead, too often, I’m rebuilding confidence.

Scaring girls into not making mistakes doesn’t work. They don’t learn that way. They shut down.

Stop preaching. Start teaching.

Being harsh doesn’t make you effective. It makes you small. Be better — or step aside.



And to Athletic Directors,

Support the coaches who are doing it right. Invest in the ones who need growth. If they refuse to grow, find someone who will.

Your job is to advocate for athletes — not protect poor leadership.

Our girls deserve better.

Sincerely,
Coach Kevin

Photos from Gunter Lady Tiger Softball's post 02/11/2026

Keep grinding Michelle!

Congratulations on being named as Defensive Player of the year!

Now bring that bat to club:)

01/26/2026

Go Michelle!!

12/31/2025

Welcome to the team Haley Bedlington!

Haley is a junior at Birdville high school. She played t-ball and coach pitch baseball when she was little before leaving at age of 7 for gymnastics. She was a gymnast until picking up softball in the 8th grade, she's played club ball ever since. Haley is a catcher, and also OF and 1st. When Haley isn't playing ball, she loves scary movies, popcorn, and hanging out with friends.

12/17/2025

Would love to see some pitchers at an open practice this Sunday from 12-3. Message me for details!
Coach Kevin - 402-718-3734.

12/12/2025
11/24/2025

We are so proud of Imani! OK Wesleyan is lucky to have you!

10/21/2025

Sometimes you have to compete against family, but in the end, it’s still family. ❤️

10/05/2025

This weekend was a great example of the old saying “sometimes you win and sometimes you learn.” First two games we hit .425 and scored 26 runs. Defense and pitching was solid.

Last two games we learn. Plenty to work on at our next practice and plenty to build on. We are defintaly moving in the right direction.

Shout out to Addy Peters for going 9-12 at the plate hitting .750
for the tournament.

10/05/2025

Our first weekend with Mia and she did not disappoint! Two bombs, and in her first game pitching allowed one earned run while striking out 8 and walking only two. Glad to have you, Mia!

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