TGI Sport

Congratulations to Denver Summit FC for their recent record breaking home opener at Empower Field in Denver in front of 63,004 fans - a new NWSL record!

The inaugural home match was held on the 28th March at Empower Field at Mile High Stadium in Denver, CO and TGI Sport provided the field LED program and in-stadium branding, including a unique player procession arch for the game. The implementation and delivery of these elements helped transform Empower Field into Denver Summit FC's home field for this historic match. Well done to all involved!

Following the electric final on Sunday which saw hosts India defeat New Zealand to defend their title, our team have returned from a hugely successful ICC Men’s T20 World Cup. The tournament once again showcased TGI Sport's technology and content delivery, with custom partner activations and fan engagement delivered in stadium. We also celebrated some stand out performances from our cricket talent.

The numbers speak for themselves:

📆 55 matches in 30 days
🏟️ 8 venues in 2 countries
🖥️ 500+ digital assets delivered
🏟️ 4000m of LED perimeters deployed
🏏 Representing 39 players across 20 teams
🏆 11 players in the final
🏏 4 captains (out of 16
🥇 146.00 - the highest batting average from Brian Bennett
💯 100* off 33 balls from Finn Allen vs South Africa
💯100 off 51 balls from Harry Brook vs Pakistan

Congrats to India on winning the tournament and to all involved on the ground and behind the scenes 🙌

To all of our staff, clients and partners - thank you for your hard work and continued support this year, one of continued growth and exciting development for TGI Sport. We hope that you are able to spend the holiday season with friends, family and loved ones and we wish you a happy, healthy and successful 2026!

TGI Sport is delighted to have successfully deployed and showcased our services across a diverse range of sports, from tennis to showjumping, over the past few weeks across the US:

🏉 Rugby: All Blacks vs Ireland (Chicago)
🤼 Wrestling: Real American Freestyle Wrestling (Indiana)
🎾 Tennis: Charlotte Tennis Invitational presented by Charlotte Sports (Charlotte)
🏐 Volleyball: AU Pro Women’s Volleyball (Omaha & Madison)
🏇 Showjumping: Major League Show Jumping (Greenwich / Coachella)
🏈 American football: Edward Jones Big 12 Football Championship Game (Texas)
⚽️ World Sevens Football (Ft. Lauderdale)

Working with our partners and rights holders to provide revenue generating services and brand empowering assets, our team did a fantastic job both behind the scenes and on the ground. Congratulations to everyone involved.

Get in touch if you are interested in hearing more about our work in the US.

TGI Sport has today announced a leadership transition designed to accelerate the company’s next phase of growth. James Rushton has been appointed Chief Executive Officer, succeeding Martin Jolly, who will move into the role of Executive Chairman.

With several strategic technology acquisitions, we have shifted from a traditional rights and representation business into a technology-first enterprise with best-in-class capabilities across virtual advertising, advanced broadcast solutions, AI-driven media systems and integrated commercial services. While doing so, we have expanded from 150 to more than 440 employees across 50+ cities and significantly increased our revenue base.

With this new foundation in place, the transition to Rushton represents a natural progression scaling TGI’s deep-tech capabilities and accelerating our role as a leading global sports-technology enterprise. Rushton brings over 25 years of experience in global sports media and digital business to the role. He is widely known for his long tenure at DAZN and its predecessor Perform Group, where he played a key role in transforming the company into a global sports streaming powerhouse.

Martin Jolly , Executive Chairman, said: “TGI Sport has undergone one of the most significant transformations in the sports industry. We moved decisively from a rights-driven business to a technology-first enterprise with world-class products serving advertisers, broadcasters and streamers worldwide. This shift reflects where global sport is headed - towards sophisticated, customisable, tech-enabled experiences for audiences everywhere. With this platform in place, James is the right leader to take the business forward."

James Rushton, CEO, TGI Sport, said: “TGI Sport is, at its core, a technology company. Its virtual advertising systems, advanced broadcast technologies and integrated media platforms are truly best-in-class. The company has built an exceptional technology foundation that is ready to expand further and faster. I’m excited to build on this transformation and help TGI Sport scale its technology solutions to meet the global industry’s demand for personalised, tech-enabled engagement.”

George Pyne of Bruin Capital commented: “The transformation TGI Sport has achieved under Martin’s leadership is exceptional by any standard. Few companies in any industry have pivoted as aggressively or as successfully into a technology-first model. James brings the global digital, product and commercial experience to scale this technology platform even further and guide the company into its next era of rapid innovation and growth. We are thrilled to have him on board.”

Congratulations to the National Women's Soccer League (NWSL) on another successful season of growth and impact on the North American sporting landscape. TGI Sport was once again thrilled to provide branding management, consultation and event production for the 2025 NWSL Championship, held on Saturday 22nd November at PayPal Park in San Jose, CA in front of a sold out crowd.

In addition to the branding & decor deployed by our team at PayPal Park, we developed a branding and decor program for the league's three host hotels and the San Jose Civic Montgomery Theatre which hosted the year-end league awards ceremony and media day. Well done to all involved.

Touch down! Back in September and earlier this month TGI Sport delivered LED advertising for two huge European NFL matches - the first ever to be held in Ireland at the Croke Park stadium in Dublin and in the Olympic Stadium in Berlin.

🇮🇪 Dublin: Minnesota Vikings vs Pittsburgh Steelers
🇩🇪 Berlin: Indianapolis Colts vs Atlanta Falcons

Our TGI Sport Europe team successfully delivered 306m LED Perimeter for our partner OMM in these milestone, history-making matches for the NFL and the sell-out crowds did not disappoint! It was victory for the Steelers in Dublin and the Indianapolis Colts in Berlin. Congrats to all involved both on the ground and behind the scenes 🏈