05/23/2026
? inches toward 'game of chance' as family conflicts & radical policy shifts overwhelm financial system; Sports bets pretense to 'predictify' anything; Polymarket wants private company 'stocks', should The $ports Index® go IPPO? Authentic Brands Group IPO; New York Knicks New York Rangers on Fanatics separate tracking stocks; NFL team stake sales; If Chicago Bears were a stock, would investors jones for Indiana? Hella more hella more...
Sports Index ▲▼ sports stock market sports business news
Capitalism closer to 'game of chance' as Trump family prediction market conflicts & radical policy shifts overwhelm financial system; Sports bets pretense to 'predictify' anything; Polymarket wants private company 'stock...
05/16/2026
Are leagues/teams/players being careless w/ their sports cred? First it was crypto scams. Are prediction markets the next wolf in sheep's clothing?
Sneaker giant foot-war battle has upstarts nipping at the soles of Nike
Does Atlanta Braves Braves MLB-best record translate to stock gains?
UFC WWE parent company hops aboard bull riding ;
GameStop regroups after eBay nay but boom could be wild card
Kalshi named official for Madison Square Garden as entire sector and ops under intense scrutiny
much more...
Sports Index ▲▼ sports stock market sports business news
Sneaker giant foot-war battle; Does Braves MLB-best record translate to stock gains? Teams, leagues could be forking over credibility too easily; TKO rides bull riding bull market; GameStop regroups after eBay nay but co...
05/10/2026
weekly newsmakers GameStop aims for much larger eBay; More investment bank M&A as William Blair assumes Inner Circle Sports; NFL births metric-based ad & IP verticals; Big Disney earnings but this NFL co-'parent' still must pony up for broadcast rights; EA - Electronic Arts Madden NFL proves fans thirst for content; Sporting goods, apparel, activewear, video games, toys, esports, sportsbooks, prediction markets, outdoor sports, motorsports, marine boating, gym, fitness, wellness, much more...
Sports Index ▲▼ sports stock market sports business news
GameStop aims for much larger eBay; More investment bank M&A as W Blair assumes Inner Circle Sports; NFL births metric-based ad & IP verticals; Big Disney earnings but this NFL co-'parent' still must pony up for broadcas...
05/01/2026
weekly newsmakers adidas big wins in Boston Marathon, ▲ earnings, Bundesliga; "Trillion-dollar" sports industry content expansion by Yahoo Finance, Apollo Global, FOX & Zucker; Funds pump hundreds millions more into sports; J.P. Morgan, Marsh, Skyward Specialty, InStudio, KKR, more belly-up to raise sports bar; Games, gaming, crypto, motorsports, sportsbooks, prediction markets, marine power boating, gym and fitness, much more...
Sports Index ▲▼ sports stock market sports business news
Adidas big wins in Marathon, ▲ earnings, Bundesliga; "Trillion-dollar" sports industry sports business content expansion by Yahoo, Apollo Global, FOS & Zucker; Funds pump hundreds millions more into sports; JPMorgan, Mar...
04/24/2026
weekly newsmakers Churchill Downs corners 2/3rds of ; PayPal 3rd NFL financial partner; Fintech Airwallex "biggest ever" sports campaign w/ Arsenal; Sports ▲ "white hot investment thesis"; Rogers closer to MLSE IPO spinoff or private equity stake sale; lululemon hires Nike exec as CEO; Inspired Entertainment rev$ deals; much more...
Sports Index ▲▼ sports stock market sports business news
Churchill Downs corners 2/3rds of Triple Crown; Paypal 3rd NFL financial partner; Fintech Airwallex "biggest ever" sports campaign w/ Arsenal FC; Sports▲"white hot investment thesis'; Rogers Com closer to MLSE IPO spinof...
04/17/2026
weekly newsmakers: Women move $ports needle; TPG $2B to take college biz to PE; Sports biz media content ▲ exponentially; Chicago global HQ? BIRD brainchild is go AI, shares ▲ but is it "ridiculous"? Rory's Masters Tournament marketing WHOOP; GameStop digital trading cards; much more...
Sports Index ▲▼ sports stock market sports business news
Women move $ports needle; TPG $2B to take college biz to PE; Sports biz media content ▲ exponentially; Chicago global sports crypto HQ? BIRD brainchild is go AI, shares ▲ but is it "ridiculous"? Rory's Masters marketing ...
04/15/2026
A little taste of what's marinating in the stew at www.TheSportsIndex.com, to be served Friday upon market close.
are spending ▲BIG on sports but Ally Financial and insurer GEICO seem to be all-in on women's sports in particular, the former having this week achieved a 50/50 marketing dollar split between men and women - one year ahead of schedule.
Question: Are these winning marketing strategies that will result in tangible ROI? We serve up the usual hot-take in our Friday BULL-etin
04/11/2026
weekly summary: U.S. Bank and NFL "cultural evolution" in fin-lit partnership w/ QB Mendoza as Chief Financial Playmaker; At least 3 new IPOs; T$I exclusive, does self-exclusion out itself as gambling? Trading card inventory flows out as soon as it comes in, again likened to stock market; much more...
$ports Index ▲▼ sports index stock market games crypto more
US Bank/NFL "cultural evolution" in fin-lit partnership w/ QB Mendoza as Chief Financial Playmaker; At least 3 new IPOs; T$I exclusive, does PM self-exclusion out it as gambling? Trading card inventory flows out as soon ...
04/10/2026
Did out themselves as ? Many offer a self-exclusion option. Gambling sites are mandated to offer the feature but stock, bond, futures and commodities exchanges are not legally bound to offer it and they do not. Because they're not gambling, they're securities. This insight flows naturally from our pioneering focus at www.TheSportsIndex.com
04/04/2026
weekly news: Money, stars flow to NFL flag football; Blackstone, Waltons, billionaires are cricket bulls; Allbirds sold for 10% of IPO; Publicis Groupe buys agency; Is "Unprecedented" Fed suit a Trump conflict? NBA Europe $1B bids; Nike▼outlook; much more...
$ports Index ▲▼ sports index sports stock market business news
Money, stars flow to NFL flag football; Blackstone, Waltons, billionaires are cricket bulls; Allbirds sold for 10% of IPO; Publicis buys sports marketing agency; Is "Unprecedented" Fed prediction market suit Trump confli...