06/05/2026
Sports pied piper for ; Li-Ning Distributor in Vietnam's 'year of shoe dog' as Stephen Curry deal sparks seismic change in Asian ; 's beast mode; Brunson burns stock market oil for Madison Square Garden Sports; Take Two allows gamers to virtually pummel CEO; Insurer Nationwide buys Columbus Crew stake; much more...
Sports Index ▲▼ sports stock market sports business news
Sports pied piper for stock tokenization, prediction markets; Li Ning's 'year of shoe dog' as Curry deal sparks seismic change in Asian sneaker economics; Trump's 'Cowboy Capitalism' beast mode; Brunson burns stock marke...
05/30/2026
IPOs swing racket sports to elite; DICK'S Sporting Goods weathers Foot Locker integration drag; lululemon $30m fund buy-in, settles w/ founder; Manchester United return$▲ to UEFA Champions League; Houston Rockets owner buys Caesars Entertainment; A "fix" for Ferrari's stubby `sports' car; GameStop ups eBay stake; , whose son has expo$ure, forcefully pushes ; much more...
Sports Index ▲▼ sports stock market sports business news
Pickle, padel IPOs swing racket sports to Wall Street elite; Dick's weathers Foot Locker integration drag; Lulu $30m fund buy-in, settles w/ founder; Manu return$▲ to Champions League; Rockets owner buys Caesars; Ferrari...
05/23/2026
? inches toward 'game of chance' as family conflicts & radical policy shifts overwhelm financial system; Sports bets pretense to 'predictify' anything; Polymarket wants private company 'stocks', should The $ports Index® go IPPO? Authentic Brands Group IPO; New York Knicks New York Rangers on Fanatics separate tracking stocks; NFL team stake sales; If Chicago Bears were a stock, would investors jones for Indiana? Hella more hella more...
Sports Index ▲▼ sports stock market sports business news
Capitalism closer to 'game of chance' as Trump family prediction market conflicts & radical policy shifts overwhelm financial system; Sports bets pretense to 'predictify' anything; Polymarket wants private company 'stock...
05/16/2026
Are leagues/teams/players being careless w/ their sports cred? First it was crypto scams. Are prediction markets the next wolf in sheep's clothing?
Sneaker giant foot-war battle has upstarts nipping at the soles of Nike
Does Atlanta Braves Braves MLB-best record translate to stock gains?
UFC WWE parent company hops aboard bull riding ;
GameStop regroups after eBay nay but boom could be wild card
Kalshi named official for Madison Square Garden as entire sector and ops under intense scrutiny
much more...
Sports Index ▲▼ sports stock market sports business news
Sneaker giant foot-war battle; Does Braves MLB-best record translate to stock gains? Teams, leagues could be forking over credibility too easily; TKO rides bull riding bull market; GameStop regroups after eBay nay but co...
05/10/2026
weekly newsmakers GameStop aims for much larger eBay; More investment bank M&A as William Blair assumes Inner Circle Sports; NFL births metric-based ad & IP verticals; Big Disney earnings but this NFL co-'parent' still must pony up for broadcast rights; EA - Electronic Arts Madden NFL proves fans thirst for content; Sporting goods, apparel, activewear, video games, toys, esports, sportsbooks, prediction markets, outdoor sports, motorsports, marine boating, gym, fitness, wellness, much more...
Sports Index ▲▼ sports stock market sports business news
GameStop aims for much larger eBay; More investment bank M&A as W Blair assumes Inner Circle Sports; NFL births metric-based ad & IP verticals; Big Disney earnings but this NFL co-'parent' still must pony up for broadcas...
05/01/2026
weekly newsmakers adidas big wins in Boston Marathon, ▲ earnings, Bundesliga; "Trillion-dollar" sports industry content expansion by Yahoo Finance, Apollo Global, FOX & Zucker; Funds pump hundreds millions more into sports; J.P. Morgan, Marsh, Skyward Specialty, InStudio, KKR, more belly-up to raise sports bar; Games, gaming, crypto, motorsports, sportsbooks, prediction markets, marine power boating, gym and fitness, much more...
Sports Index ▲▼ sports stock market sports business news
Adidas big wins in Marathon, ▲ earnings, Bundesliga; "Trillion-dollar" sports industry sports business content expansion by Yahoo, Apollo Global, FOS & Zucker; Funds pump hundreds millions more into sports; JPMorgan, Mar...
04/24/2026
weekly newsmakers Churchill Downs corners 2/3rds of ; PayPal 3rd NFL financial partner; Fintech Airwallex "biggest ever" sports campaign w/ Arsenal; Sports ▲ "white hot investment thesis"; Rogers closer to MLSE IPO spinoff or private equity stake sale; lululemon hires Nike exec as CEO; Inspired Entertainment rev$ deals; much more...
Sports Index ▲▼ sports stock market sports business news
Churchill Downs corners 2/3rds of Triple Crown; Paypal 3rd NFL financial partner; Fintech Airwallex "biggest ever" sports campaign w/ Arsenal FC; Sports▲"white hot investment thesis'; Rogers Com closer to MLSE IPO spinof...
04/17/2026
weekly newsmakers: Women move $ports needle; TPG $2B to take college biz to PE; Sports biz media content ▲ exponentially; Chicago global HQ? BIRD brainchild is go AI, shares ▲ but is it "ridiculous"? Rory's Masters Tournament marketing WHOOP; GameStop digital trading cards; much more...
Sports Index ▲▼ sports stock market sports business news
Women move $ports needle; TPG $2B to take college biz to PE; Sports biz media content ▲ exponentially; Chicago global sports crypto HQ? BIRD brainchild is go AI, shares ▲ but is it "ridiculous"? Rory's Masters marketing ...
04/15/2026
A little taste of what's marinating in the stew at www.TheSportsIndex.com, to be served Friday upon market close.
are spending ▲BIG on sports but Ally Financial and insurer GEICO seem to be all-in on women's sports in particular, the former having this week achieved a 50/50 marketing dollar split between men and women - one year ahead of schedule.
Question: Are these winning marketing strategies that will result in tangible ROI? We serve up the usual hot-take in our Friday BULL-etin
04/11/2026
weekly summary: U.S. Bank and NFL "cultural evolution" in fin-lit partnership w/ QB Mendoza as Chief Financial Playmaker; At least 3 new IPOs; T$I exclusive, does self-exclusion out itself as gambling? Trading card inventory flows out as soon as it comes in, again likened to stock market; much more...
$ports Index ▲▼ sports index stock market games crypto more
US Bank/NFL "cultural evolution" in fin-lit partnership w/ QB Mendoza as Chief Financial Playmaker; At least 3 new IPOs; T$I exclusive, does PM self-exclusion out it as gambling? Trading card inventory flows out as soon ...