13 Fishing

What are you most excited for?
SHYFT Baitcaster or SHYFT Spinning reel👀

13 Fishing® NEW COMBOS🔥 — Built to fish. Ready for anything.

No matter how you fish, there's a new combo built for it. From the lightweight LMIT and SLAY spinning combos to the versatile SYNC, TACT and VOID platforms, the newest additions to the 13 Fishing lineup deliver dependable performance, premium features and technique-driven designs at an incredible value.

Whether you're chasing bass from the bank, skipping docks, finesse fishing or covering water with power techniques, these combos are built to help you fish with confidence from your first cast to your last.

Which combo are you picking first?

NEW STRYD Spinning Reel🔥

Built to deliver smooth performance, lightweight construction and dependable durability, the all-new STRYD Spinning Reel packs premium-inspired features into an incredible everyday platform.

Designed with an HTS (High Tensile Strength) frame and rotor, CNC Z-Cast gearing, a brass pinion gear and a smooth Performance Fiber Drag system, STRYD is ready for everything from panfish and trout to bass and walleye. Add in a cast iron carbon handle, ported aluminum spool and 7+1 bearing system, and you’ve got a reel that punches well above its price point.

Whether it’s tournament day, a travel setup or a rod on the dock, STRYD is built to do a little bit of everything.

MSRP: $49.99

Who’s putting the new STRYD on their next setup?

The all-new SLATE Reel Series delivers lightweight construction, refined componentry and dependable fishability in both spinning and baitcasting platforms. Designed to bridge the gap between affordability and premium performance, SLATE gives anglers the features they need to fish with confidence day after day.

The SLATE Spinning Reel features a lightweight cast iron carbon frame, rotor and handle, CNC Z-Cast gearing, a high-performance fiber drag system and polished stainless steel washers for exceptionally smooth, consistent performance with finesse techniques.

The SLATE Casting Reel combines a compact HTS frame with brass gearing, LP Drag Washers, a ceramic line guide and the MCS Magnetic Control System to deliver reliable casting performance and all-day durability.

Whether you’re building your first setup or adding another workhorse to the lineup, SLATE delivers premium-inspired performance at an approachable price.

SHYFT Reels🔥 Premium performance without the premium price.

The all-new SHYFT Reel Series was built to redefine what anglers can expect from a reel under $100. Featuring lightweight cast iron carbon construction, premium components and refined fishability, SHYFT delivers flagship-inspired performance in both spinning and baitcasting platforms.

The SHYFT Spinning Reel features Comp Drag+, a one-piece bail arm, ceramic line roller and a lightweight carbon frame, rotor and handle for exceptionally smooth performance and dependable line management.

The SHYFT Casting Reel combines a compact cast iron carbon frame with a 15 lb carbon drag, brass gearing, ceramic line guide and MCS Magnetic Control System to deliver lightweight power, precision and confidence on every cast.

Designed to pair perfectly with the new ENZO rod lineup, SHYFT gives anglers premium performance, modern features and exceptional value without compromise.

NEW Rods from 13Fishing!

Leading the lineup is the all-new ENZO Series, developed alongside three-time REDCREST Champion Dustin Connell. Built on premium Japanese 36-ton graphite blanks with technique-specific actions, custom Evolve reel seats and premium components throughout, ENZO delivers the lightweight feel, sensitivity and balance serious bass anglers demand.

Also joining the lineup is the completely redesigned DEFY Series, reimagined from tip to tail with all-new blanks, refined actions and premium components that deliver outstanding performance at an everyday price.

For anglers who refuse to leave their gear behind, the new TRVL Series brings true one-piece rod performance to a portable three-piece design, complete with premium components and a custom hardsided travel case built for any adventure.

MSRP
• ENZO — $149.99
• TRVL — $99.99
• DEFY — $59.99

Which series are you grabbing first?