The Serve Pickleball + Kitchen

10/20/2026

Getting ready for Homecoming fun? Book your table at The Serve now! Perfect for large groups, with a delicious selection of food from filet or pasta, to chicken tenders and burgers!!

10/18/2026

Join us for Sunday Jazz Brunch from 10am-2pm today! Unlimited appetizers, salads, and desserts, all with live jazz music and mimosas!!

10/17/2026

We are proud to be supporting the Humane Society of Charlotte at their annual Ties & Tails Gala!

10/15/2026

10/14/2026

HALLOWEEN IS TAKING OVER THE COURTS! 👻🎃

Grab your best costume and join us for a Halloween Pickleball Social at The Serve!

Get ready for two hours of social pickleball, friendly competition, photo booth fun, fall drink specials, and prizes for the BEST costumes!

10 AM – 12 PM | Levels 3.25–3.7

We’ll be awarding prizes for Best Dressed Man, Woman, and Duo, so come dressed to impress!

Spots are limited! Register individually through Play by Point and get ready for a Halloween morning on the courts!

10/14/2026

DINE. DRINK. GET REWARDED.

Good food tastes even better when you’re earning rewards!

With The Serve Loyalty Rewards, earn points toward FREE appetizers, specialty coffees, court time, pickleball lessons, Swing Suites, and more!

Signing up is EASY! Join the next time you dine with us or through the Toast Local app and receive 40 FREE points just for signing up!

More visits. More rewards. We’ll see you at The Serve!

10/13/2026

The Serve is at the Lake Norman Business Expo today!

Our team is excited to connect with fellow local businesses, meet new faces, and share everything The Serve has to offer!

If you’re attending, be sure to stop by, say hello, and meet our team. We’d love to connect with you!

Proud to be part of the Lake Norman business community!

10/12/2026

The best paddles in the game deserve a test drive!

Join us at The Serve on October 15th from 10 AM–2 PM and put some of the best paddles on the market to the test!

Book an indoor or outdoor court, find your perfect paddle, and see what all the hype is about.

Your next favorite paddle is waiting. See you at The Serve!

10/10/2026

Celebrations are in full swing at The Serve!

Multiple birthday celebrations, packed courts, and a facility full of energy this morning! We love being part of your special moments and seeing our community come together.

From birthdays to private parties and corporate events, there’s always a reason to celebrate at The Serve!

Let us host your next celebration. Book your event with us today!

10/10/2026

ONE YEAR OF THE SERVE!

What an incredible first year it has been! From the very first serve to the countless memories made on our courts, in our restaurant, and throughout our facility, we couldn’t have done it without YOU.

To every guest, member, family, and friend who has walked through our doors, THANK YOU! Your support has helped make The Serve more than just a place to play. It’s a place to gather, celebrate, connect, and create lasting memories.
Now it’s our turn to celebrate YOU!

Join us October 15th for our ONE YEAR ANNIVERSARY NEON NIGHT!

We’re lighting up The Serve for an unforgettable evening of glow pickleball, music, delicious food, drinks, and celebration!

OCTOBER 15TH | GLOW PICKLEBALL 7-9 PM

Come dressed to GLOW and reserve your spot through our app or website!

Here’s to our first year and all the memories still to come. We can’t wait to celebrate with you!