Turning Life Gold

Turning Life Gold

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Elsie Storm, M.A.

is a Life, Business and Leadership Coach who helps people reclaim their confidence, set meaningful boundaries, and lead with heart — at work and at home.

Entrepreneur Workshop in Duluth | The Entrepreneur Reset — Turning Life Gold 04/08/2026

I was thinking about this recently…

In many careers, professional development is built in.
You go to trainings.
You have someone helping you think about your work.
You’re given space to step back and grow.

Entrepreneurs have access to that too…but it’s rarely built in.
We have to choose it.

And more often than not, we’re in the day-to-day of our business… figuring things out as we go.

Which means it’s easy to go stretches of time without really stepping back and asking:

What’s working?
What’s not?
What needs to change?

Or even…
Where might I be getting in my own way?

So that's why I created an in-person workshop specifically designed for this called The Entrepreneur Reset.

It's a half-day to slow down, reflect on your business, and walk away with clear, tangible next steps.

We’re over halfway full with incredible local business owners and I'm keeping the group intentionally small.

April 20th. 12:30pm - 4:00pm. BB Gallery - Duluth.

If that sounds like something you’ve been needing, I’d love to have you there.

Register here:

Entrepreneur Workshop in Duluth | The Entrepreneur Reset — Turning Life Gold Feeling stuck or overwhelmed in your business? Join this Duluth-based entrepreneur workshop to reset, reflect, and move forward with clarity and confidence.

Entrepreneur Workshop in Duluth | The Entrepreneur Reset — Turning Life Gold 03/25/2026

Quick question for the entrepreneurs on here…

When was the last time you stepped back and actually thought about your business?

Not worked in it…
Not checked things off a list…
But really looked at it and reflected on…

What’s working…
What’s not…
What needs to change…

Most of us don’t give ourselves that space because we are too busy being “busy”.

So, I decided to create a space where you can slow down and truly think about your business and who you are being as its owner…

On April 20th, in Duluth, I’m leading a half-day workshop called The Entrepreneur Reset.

A small, in-person gathering to slow down, reflect, and reconnect with your business in a more intentional way.

If you (and your business) have been needing that…I’d love to have you there.

Entrepreneur Workshop in Duluth | The Entrepreneur Reset — Turning Life Gold Feeling stuck or overwhelmed in your business? Join this Duluth-based entrepreneur workshop to reset, reflect, and move forward with clarity and confidence.

10/30/2025

A Coaching Story: From Burnout to Balance: Jenny’s Year of Transformation

When "Jenny" first came to coaching, she was an executive at a major hospital — highly successful on the outside, but completely exhausted on the inside. She felt frustrated at work, disconnected at home, and overwhelmed by a constant sense of “never enough.” She’d stopped taking care of herself and was running on autopilot.

Over the course of our year together, Jenny transformed not just how she worked, but how she lived. She began leading from ownership instead of burnout. She started asking for what she needed, setting healthy boundaries, communicating clearly, and taking care of herself again — body, mind, and spirit.

Today, she’s thriving. She’s being recognized by her leadership team, her impact at work is stronger than ever, and she’s leaving the office on time to be fully present with her husband and kids. She exercises, eats well, and even has regular hair appointments (something she laughed about never doing before!). Most importantly, she feels grounded, confident, and fulfilled.

Jenny told me, “You helped me see through the fog — you saved me from living my life in overwhelm.” We both were teary during her final session, celebrating how far she’s come. Coaching didn’t fix her life — it helped her reclaim it.

✨ I have 2 spaces open in my coaching practice right now.

If you don't want 2025 to repeat in 2026, and you want to see what is possible when you lead your life from intention instead of burnout, message me - let's talk.

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Duluth, MN
55801, 55802, 55803, 55804, 55805, 55806, 55807, 55808, 55810, 55811, 55812

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm