08/04/2026
Do you consider company values when making a purchase?
A couple people have asked in the comments and via DM--why do I talk about my values on this page, outside of gym stuff. Well its because I consider company values when I make my own purchases. This is common amongst millenials--70% of us do according to a recent Forrester Research poll. As a result large companies almost uniformly celebrate "Pride month" and have DEI officers. Let me pick on Caterpillar, a maker of construction equipment:
They have a video for Pride month
https://youtu.be/d15byhEE8Kc?is=ovL0ZelIGVPn6CGx
And they also have a extensive DEI program
https://manufacturingdigital.com/news/how-did-caterpillar-shareholders-vote-on-anti-dei-proposal
And so sometimes I'll write a post about data centers or Second Amendment rights or the crazy amount of development that's going on in Forney. Y'all have to admit these impact my business and customers more than Pride month does for the guys running Cat skid steers. And I run a Takeuchi π.
Celebrating Pride Month During Pride Month β and always β we remain committed to supporting...
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