Hesperia Days Rodeo

Hesperia Rodeo Vendor Applications open May 1st

Ready to showcase your business and connect with the community? We’ve got an exciting Rodeo planned where YOU can shine at this great event
Don’t miss your chance to be part of the 2026 Rodeo season!

HesperiaParks.gov

https://anc.apm.activecommunities.com/hesperiaparks/activity/search?onlineSiteId=0&activity_select_param=2&activity_keyword=Vendor&viewMode=list

Luke Leon Coffee grew up where two things mattered most—horses and rodeo. And if there was a football game nearby, he was probably there too.
As a kid, he tried just about everything rodeo had to offer—bull riding, ba****ck riding, steer wrestling, calf roping. If there was a gate and a crowd, Luke wanted in. But before rodeo became his life, he served his country.
After high school, Coffee joined the United States Army and spent three years in uniform before returning home. That’s when fate stepped in.
A friend—bullfighter Michael Moore—suggested something that would change Luke’s path forever. Instead of riding bulls…why not fight them? Coffee gave it a try. And the arena was never quite the same again.
With a fearless style and a sense of humor to match, he became famous for dancing in front of angry bulls—turning danger into entertainment. The crowd loved it, and before long he had two unforgettable nicknames: “The Disco Bullfighter.” And “The Boogie Man.”
Luke Coffee became one of rodeo’s great personalities, building a career that stretched for decades. Few cowboys have worn as many hats in the arena—he was both a bullfighter and a barrel man at the National Finals Rodeo, something only a handful of men have ever done.
He fought bulls at the NFR in 1979 and 1984, and later returned as the barrel man in 1991, 1994, and 1997.
Along the way, he was named PRCA Clown of the Year in 1983 and remained one of the top entertainers in rodeo for nearly two decades.
His talents carried him across North America—from the Canadian Finals Rodeo to the Texas Circuit Finals and the National Circuit Finals Rodeo. Even Hollywood came calling.
Coffee appeared on the sets of rodeo films like 8 Seconds and My Heroes Have Always Been Cowboys, bringing a little real rodeo life to the big screen. But the arena wasn’t the only place he shared his gift.
Away from the lights, Coffee spent time visiting children’s hospitals and working his small ranch—always remembering the simple reason he did it all.
As he once said—God put him on Earth to do two things.
Make people happy. And help people out. And in the rodeo arena—He found a way to do both.

SOURCE: TEXAS COWBOY HALL OF FAME
SOURCE: PRORODEO HALL OF FAME
PHOTO: RODEO HOUSTON - JEF ROUNDER- TEXAS COWBOY HALL OF FAME

Get ready for the 2026 Hesperia Days Rodeo Sponsor Packet, coming soon. We invite businesses, companies, individuals, and families to become sponsors of this highly successful annual event. For more information and to request a sponsor packet via email or in-person delivery once released, please contact us.

Looking for quotes to make these or something similar with plywood and has to be free standing. please email ideas and quotes to [email protected]

This years rodeo with the flooding !!! 😃😆😂

Who’s riding this bro? (IM NOT)🤣 #fishing #quickcatchandrelease #fishtok

Help Support one of our own on the National Stage who volunteers so much of Her time and Helps out in the Community.

Rodeo Concert !!! Looking for a reliable contact for Chayce Beckham to discuss the possibility of performing at the Hesperia Days Rodeo Concert, a fundraiser benefiting scholarships and park programs, scheduled for the third weekend in September. Please email me at [email protected]. Suggestions and recommendations for other artists are also welcome.