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The Global Home of Sports innovation

08/13/2026

From zero to $8 billion. πŸ’°

At PEAK 2026, Stephen Denton laid out the growth curve of NIL in a way that stopped the room. What started the decade as a legal impossibility is now on track to become one of the fastest-growing markets in all of sports.

If you like the growth rate in sports, you’re going to love college sports. πŸ‘‡

πŸ”οΈ Catch more at PEAK 2027 in Las Vegas, The Global Home of Sports Innovation
πŸ—“οΈ 31 March - 2 April 2027 | Fontainebleau Las Vegas

08/13/2026

From zero to $8 billion. πŸ’°

At PEAK 2026, Stephen Denton laid out the growth curve of NIL in a way that stopped the room. What started the decade as a legal impossibility is now on track to become one of the fastest-growing markets in all of sports.

If you like the growth rate in sports, you're going to love college sports. πŸ‘‡

πŸ”οΈ Catch more at PEAK 2027 in Las Vegas, The Global Home of Sports Innovation
πŸ—“οΈ 31 March - 2 April 2027 | Fontainebleau Las Vegas

08/11/2026

The Las Vegas Grand Prix wouldn’t exist without her. πŸ’ͺ

At PEAK 2026, Lori Nelson-Kraft credited Emily Prazer, CEO of the Las Vegas Grand Prix and Chief Commercial Officer of Formula 1, for reshaping what leadership looks like in motorsports. From bringing the race to Vegas to carving out space for women to thrive across the sport, the impact runs deep.

This is what real advocacy looks like.

08/11/2026

The Las Vegas Grand Prix wouldn't exist without her. πŸ’ͺ

At PEAK 2026, Lori Nelson-Kraft credited Emily Prazer, CEO of the Las Vegas Grand Prix and Chief Commercial Officer of Formula 1, for reshaping what leadership looks like in motorsports. From bringing the race to Vegas to carving out space for women to thrive across the sport, the impact runs deep.

This is what real advocacy looks like.

08/06/2026

From big bang to chaos to consolidation. πŸ“ˆ

At PEAK 2026, Mitch Heath walked through the last 15 years of sportstech in a way most people haven’t heard before. From the 2010 spark that kicked it all off to the flood of new companies in 2015 and 2016 to the era we’re in right now, where the market is asking for something different.

The next chapter is already being written.

🎀 Catch more at PEAK 2027 in Las Vegas, The Global Home of Sports and Innovation
πŸ—“οΈ 31 March - 2 April 2027 | Fontainebleau Las Vegas

08/06/2026

From big bang to chaos to consolidation. πŸ“ˆ

At PEAK 2026, Mitch Heath walked through the last 15 years of sportstech in a way most people haven't heard before. From the 2010 spark that kicked it all off to the flood of new companies in 2015 and 2016 to the era we're in right now, where the market is asking for something different.

The next chapter is already being written.

🎀 Catch more at PEAK 2027 in Las Vegas, The Global Home of Sports and Innovation
πŸ—“οΈ 31 March - 2 April 2027 | Fontainebleau Las Vegas

08/05/2026

Women's sports has cleared the "is this a moment?" debate. The numbers from our 2026 report:
πŸ“ˆ NWSL: $215M, a 14-team league now worth $2.6B, with a $165M Atlanta expansion fee
πŸ€ WNBA: $200M, up 200% vs 2022, with a $200M/yr media deal from 2026
β›³ LPGA: $131M in record prize purses, up 90% vs 2021
πŸ₯Š Unrivaled: $30M in its inaugural season, already valued at $340M

This isn't a trend. It's a structural growth thesis.

πŸ“₯ Get the full report for free: peakconf.com/report

Photos from Peak Conference's post 07/30/2026

A logo on a jersey is no longer a sponsorship. πŸ“Š

At PEAK 2026, the people building the next generation of sports revenue got specific about what's actually working: data-driven sponsorship, AI-assisted ticket pricing, social budgets, streaming markets, and community equity models that didn't exist five years ago.

07/29/2026

We spent hundreds of hours researching the sportstech industry.

Then built a FULL MARKET MAP of 180+ companies with a US HQ.

And it's yours for free.

πŸ—‚οΈ Categorized using the SportsTechX Framework
πŸ”₯ Companies that raised funding in the last 12 months
πŸ¦„ Newly crowned unicorns ($1B+ valuations)

Want it? peakconf.com/report

07/28/2026

PEAK returns to Las Vegas in 2027, uniting 2,000+ sports executives, founders, investors and innovation leaders for three days of networking, learning and dealmaking.

At this year’s event, SportsTech companies secured pilots, raised capital, built partnerships and placed their technology directly into the hands of leading sports organizations.

In 2027, even more decision-makers will be in the room:
🀝 400+ sports executives
πŸ’° Investors actively seeking what’s next
🏟️ 150+ live exhibitor demos
🎀 125+ industry-leading speakers
🌍 Attendees from 50+ countries
πŸ† Startup World Cup finalists solving real industry challenges

PEAK gives you direct access to senior executives with real budgets, real challenges and the authority to act, powered by Hosted 1-to-1 Meetings, AI matchmaking, and curated networking events.

🎟️ General, Sports Organization, Startup and Investor Passes are on sale now πŸ‘‰ peakconf.com

πŸ“ Fontainebleau Las Vegas
πŸ—“οΈ March 31 - April 2, 2027

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