Peak Conference

Peak Conference The Global Home of Sports innovation

09/22/2026

Short-form isn't an ad for live sports. It's the product. 📱

At PEAK 2026, Daniel Kirschner, co-founder and CEO of Greenfly, made the case that sports organizations have been thinking about short-form content backwards. If that's how a huge share of fans actually experience a team or league (waking up to clips instead of watching live at 3am), it's not a preview of the real thing. It is the real thing.

Where the attention is, the value is. That means it deserves a real revenue strategy, not a footnote.

🏔️ Catch more at PEAK 2027 in Las Vegas, The Global Home of Sports Innovation
🗓️ 31 March – 2 April 2027 | Fontainebleau Las Vegas

09/17/2026

Most sportstech pitches fail before they start. 🎯

At PEAK 2026, Jess Brodsky broke down the real barrier to entry with pro sports orgs: knowing exactly who you are and what your product-market fit is before you ever walk in the door.

🏔️ Catch more at PEAK 2027 in Las Vegas, The Global Home of Sports Innovation
🗓️ 31 March – 2 April 2027 | Fontainebleau Las Vegas

09/15/2026

17 years of trust turns into 30 seconds of pure fandom. ⏱️

At PEAK 2026, Scott Winkler explained why teams like the Dallas Cowboys and organizations like the PGA Tour come to Dude Perfect first. Fifteen-plus years of trust means young stars like Cooper Flagg grew up watching them, so when a partnership happens, the athlete's guard comes down and the fandom is real. That's something very few media brands can offer.

🏔️ Catch more at PEAK 2027 in Las Vegas, The Global Home of Sports Innovation
🗓️ 31 March – 2 April 2027 | Fontainebleau Las Vegas

09/10/2026

The ROI on AI is getting worse. 📉

At PEAK 2026, Julia Martensen shared that Fortune 500 companies asked their CIOs how much AI had lifted their return on investment over the last three years. The answer: maturity has gone down, not up.

The technology isn't the problem. The silos are.

🎤 Catch more at PEAK 2027 in Las Vegas, The Global Home of Sports Innovation
🗓️ 31 March - 2 April 2027 | Fontainebleau Las Vegas

09/09/2026

The most viral highlight of the summer was AI-generated 🏀🤖

09/08/2026

Scarce. Stable. Scalable. 💰

At PEAK 2026, Lucy Lee laid out why sports has become one of the most sought-after asset classes in private capital. Ownership used to be a vanity play. Now it's a supercharged business ecosystem investment.

Sports isn't just recession-proof. It's a stream of annuities.

🎤 Catch more at PEAK 2027 in Las Vegas, The Global Home of Sports Innovation
🗓️ 31 March - 2 April 2027 | Fontainebleau Las Vegas

09/04/2026

60 years of fantasy sports in 60 seconds. Worst draft pick you’ve ever made? 👇🏽

09/03/2026

The pitch is black. And the community chose it. ⚫️

At PEAK 2026, David Muoser (Kings League) shared how the fastest-growing soccer league in the world is being built with its Gen Z audience in the driver's seat. From polls to broadcast decisions to the color of the pitch itself, the community isn't just watching. They're shaping the product.

The old playbook doesn't work for the next generation of fans. 👇

🏔️ Catch more at PEAK 2027 in Las Vegas, The Global Home of Sports and Innovation
🗓️ 31 March - 2 April 2027 | Fontainebleau Las Vegas

08/27/2026

Drones. AI. And a ball still in the air. 🏌️

At PEAK 2026, Ben Schreiner walked through one of the wildest sportstech stories you'll hear this year. Predicting where a golf ball is going to land within milliseconds of it leaving the clubhead, using drones, trajectory data, spin, wind, and AI. But the real kicker isn't the tech itself. It's what it's being used for.

Let that sink in for a second.

🏔️ Catch more at PEAK 2027 in Las Vegas, The Global Home of Sports and Innovation
🗓️ 31 March - 2 April 2027 | Fontainebleau Las Vegas

The most exciting growth in sports right now isn't happening in the biggest leagues. 🌍At PEAK 2026, the people building ...
08/25/2026

The most exciting growth in sports right now isn't happening in the biggest leagues. 🌍

At PEAK 2026, the people building the next generation of sports properties shared how they're doing it: technology as the equalizer, content as the engine, community as the foundation.

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