MUA to CEO

The most common mistake makeup artist make 👆

Most MUAs will get clients here and there.

The clients and monthly cash flow might not be consistent.

When the business slows down, they attribute the stunt of their business growth to not being a good enough MUA.

So they resort to taking another makeup class, another certification, another beauty course...

But sista, I see your portfolio. I see your work.

I’m telling you.

YOU’RE A FU***NG AMAZING MUA!

You don’t need more makeup masterclass or certifications.

Your makeup skills are good enough.

The missing puzzle here is your BUSINESS skills.

You need real BUSINESS skills – branding, marketing, sales, client upsell/ resell/ downsell.

The lack of BUSINESS training for MUAs is the reason why very few MUAs scale to 6-figures.

This is why I teach my MUA students the BUSINESS how-to’s instead of the makeup how-to’s.

If your makeup business is no longer a hobby...

If you’re serious about running your makeup business full-time...

If you want help with your sales /marketing skills, click the link in my bio to get a FREE Instagram portfolio audit and we can chat!💗 @ Los Angeles/Hollywood California

Swipe👉 5 reasons bridal makeup business is easiest to start & scale, even if you have fewer than 500 followers!

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- Cat 💗 @ Los Angeles/Hollywood California

When a girl told me “Artists don’t make money”, you know what I think?

I think this is a total B.S. and I do NOT buy this belief at all. In fact, this is the worst belief anyone can have, not just artists.

Here’s why –

What you THINK you can make is exactly what you ACTUALLY make.

How much you make is determined by your money belief system.

It’s true. 85k+ was what I made at my job and I didn’t think I could make more than 85k in my biz.
�I had to break that limiting belief in order to make more than 80k and replace my job income.

Then I had to break the 100k income ceiling in my biz.

The point is -- We have to break through our limiting beliefs AT EVERY LEVEL.

I’m here to help you rebuild a new story, a new truth ➝ “artists make a s**t ton of money”!

Who says artists don’t make money?

NOT me.

Definitely NOT you.

People like us don’t believe in beliefs that don’t serve us.

People like us don’t play by BS rules.

People like us don’t tell false stories that f**k with our money beliefs.

We set the standards.

We ARE the standards.

Drop an emoji below if you know you are the standards + tag an artist friend who needs to see this!

P.S: If you are ready to level up, make sure you click the link in my bio to get a FREE consultation to chat about how to explode your beauty biz growth at the NEXT LEVEL! 💗

Swipe👉4 steps to attract makeup clients on Instagram even if you have fewer than 500 followers!

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- Cat 💗 @ Anaheim, California

I left my 85k/year corporate job after college and passing countless professional exams I studied so hard for, to start my bridal makeup business. 👰

I had no cosmetology license. I had no makeup mentors. I had no certification.

All I know is I didn’t want to go back to a job ever again.

Prior to this, I did watercolor painting for ten years.

I see makeup as painting a blank canvas.

And I know I can do it.

Many people asked me, “where did you learn your makeup skills from?”

I taught myself everything from airbrush makeup to taking photographs 📷 , to building portfolio…

But I understand that I cannot rely on Google and Youtube forever to reverse engineer other successful MUAs.

When I was ready to scale my biz, I invested in business coach and programs that help me
fast track my makeup business success.

I learned how to attract brides, design an unforgettable brand, market compelling offers, and close sales like nobody’s business.

Eventually I had to hire a team of ten to keep up with the demand.👯‍♀️👯‍♀️👯‍♀️👯‍♀️👯‍♀️

And the rest is history.

Today I coach makeup artists how to use INSTAGRAM MARKETING to book more brides and scale their business to 6-figures.

What’s your makeup journey story? 💗 Share yours below – I’d love to hear!

Are you running out of beauty content ideas to post on instagram?

These 3 post ideas save me so much time and energy from overthinking and analyzing!

You’re welcome! 😉

❤️ Cat

PS. If you need help with improving your IG profile to book more brides, I’m offering a free IG portfolio audit for MUAs with

Swipe 👉8 Ideas to think about BEFORE you slash your prices (PART 2)

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1. Assume people will buy – work on your money mindset

5. Sell your knowledge – checklist, system, templates

6. Offer “mini” version of your product/service

7. Ask clients to pre-pay

8. Make it easier for clients to pay you

💄P.S. If you want to learn how to set your makeup rates, click the link in my bio to get a FREE consultation on how to do just that. Spots limited!💗
@ Palm Springs, California

Swipe👉8 Ideas to think about BEFORE you slash your prices (PART 1)

SAVE this post + SHARE on your stories to help other MUAs + TAG me!

1. Assume people will buy – work on your money mindset

2. Offer longer payment plans

3. Package / bundle your services

4. Add extra value/bonus

💄P.S. If you want to learn how to set your makeup rates, click the link in my bio to get a FREE consultation on how to do just that. Spots limited!⏰ @ Irvine, California

Swipe👉 3 revenue streams every MUA + beauty pro must create ASAP ⏰

Did your makeup/beauty jobs get cancelled or postponed due to Covid-19?

And you’re thinking “oh s**t, what would I do when money stops coming in?”

This is why I always help MUAs strategize and emphasize making money both OFFLINE and ONLINE. ✌️

This is the exact blueprint I’ve used to scale my makeup business to 6 figures per year!

Choose at least TWO of the 3 revenue streams:

👉1. What you DO (offline) – Makeup for Bridal, Commercial, Corporate

👉2. What you TEACH (online) – Makeup training, masterclass, course, membership

👉3. What you SCALE (online) – Sell Products e.g. skincare, makeup, hair extensions etc.

My MUA students call this FUSION business model brilliant. 🤯

I call this as NO-BRAINER as “walking with both feet”. 🏃‍♀️

Every MUA and beauty pro should have a balanced, steady, virus/recession-proof business!

Comment below if you relate + TAG an artist friend who needs to see this! 👯‍♀️

P.S: if you are ready to have more than one revenue stream, DM me to discuss which revenue streams are the best fit for you!💗