Wayfinder Outdoor

Wayfinder Outdoor Wayfinder Outdoor featuring Helly Hansen — your local outfitter for sailing, skiing, hiking & life outdoors.

Performance gear from trusted brands for the water, mountains and everywhere in between. 📍32 Wall Street, Madison, CT

😎 SEE THE WEEKEND DIFFERENTLY WITH MAUI JIM 🌊☀️Whether you’re spending the day on the water, heading out for a fall adve...
10/02/2026

😎 SEE THE WEEKEND DIFFERENTLY WITH MAUI JIM 🌊☀️

Whether you’re spending the day on the water, heading out for a fall adventure, or just enjoying a sunny afternoon around town, the right pair of sunglasses makes all the difference.

Maui Jim sunglasses are available at Wayfinder Outdoor, featuring the incredible clarity and glare reduction that have made Maui Jim a favorite for life on and around the water.

🕶️ Premium polarized sunglasses
🌊 Excellent for boating & days on the water
☀️ Exceptional glare reduction
🏔️ Built for everyday adventures
📍 Shop with us in Madison, Connecticut

Come in and find your next pair—or shop Wayfinder Outdoor online.

Wayfinder Outdoor
32 Wall Street, Suite B
Madison, CT

❄️ DREAMING OF SNOW? ⛷️ We are too. Ski season will be here before you know it, and now is the time to gear up before y...
10/01/2026

❄️ DREAMING OF SNOW? ⛷️

We are too. Ski season will be here before you know it, and now is the time to gear up before your favorite styles, colors and sizes are gone.

🏔️ Shop Helly Hansen ski jackets, insulated pants, bibs & more for the whole family.

Whether you're planning your first trip of the season or counting down the days until the lifts start spinning, we’ve got you covered.

FAVORITES FOR THE SLOPES →

Shop online or stop by Wayfinder Outdoor in Madison, CT.

🍂 Fall is here. Are you geared up?Cooler mornings, windy afternoons, and plenty of time left on the water.Whether you're...
09/30/2026

🍂 Fall is here. Are you geared up?

Cooler mornings, windy afternoons, and plenty of time left on the water.

Whether you're squeezing in the last few weeks of sailing, getting ready for fall fishing, or just looking for gear that can handle New England weather, Wayfinder Outdoor has you covered.

⛵ Sailing & foul weather gear
🌧️ Waterproof jackets & rainwear
🧥 Helly Hansen performance apparel
🥾 Footwear & boots
❄️ Cold-weather gear for the season ahead

Stop in and see us in Madison, Connecticut, or shop online — and get ready for whatever fall brings.

Wayfinder Outdoor
📍 Madison, CT
🌐 wayfinderoutdoor.com

FALL SAILING SEASON IS HERESome of the best days on the water are still ahead — but cooler temperatures, wind and spray ...
09/29/2026

FALL SAILING SEASON IS HERE

Some of the best days on the water are still ahead — but cooler temperatures, wind and spray mean having the right gear matters.

At Wayfinder Outdoor, we’re stocked with Helly Hansen sailing gear to help keep you comfortable when the weather turns:

- Waterproof sailing jackets & pants
- Midlayers for cooler days
- Sailing vests & insulators
- Deck shoes & footwear
- Accessories for colder conditions
- Junior sailing gear

Whether you're racing this fall, getting in a few more weekends on the water, or getting ready for the colder months ahead, stop in and let us help you get geared up.

📍 Wayfinder Outdoor | Madison, CT

🍂 LIGHTWEIGHT WARMTH. BUILT FOR FALL.Meet the Helly Hansen LIFALOFT™ Insulator Collection — serious warmth without the e...
09/28/2026

🍂 LIGHTWEIGHT WARMTH. BUILT FOR FALL.

Meet the Helly Hansen LIFALOFT™ Insulator Collection — serious warmth without the extra weight and bulk.

Perfect for cool fall mornings, days on the water, weekends outside, or simply as your everyday cold-weather layer.

Available at Wayfinder Outdoor for both Men & Women:

LIFALOFT™ Insulator Jacket
LIFALOFT™ Hooded Insulator Jacket
LIFALOFT™ Insulator Vest

Lightweight. Warm. Comfortable. Easy to layer.

If you haven't tried LIFALOFT™ yet, now is the perfect time.

🍂 Fall weather is here — come find your new favorite layer at Wayfinder Outdoor.

📍 Wayfinder Outdoor | Madison, CT

🌧️💨 NOR’EASTER ON THE WAY — IS YOUR RAIN GEAR READY?It looks like New England is in for a wet and windy weekend.With a N...
09/25/2026

🌧️💨 NOR’EASTER ON THE WAY — IS YOUR RAIN GEAR READY?

It looks like New England is in for a wet and windy weekend.

With a Nor’easter headed our way, now is a pretty good time to find out whether that old rain jacket is actually still waterproof. 😬

If you need to gear up, Wayfinder Outdoor has premium foul-weather gear from Helly Hansen and Gill for days when staying inside just isn’t an option.

🌧️ Waterproof Jackets
⚓ Rain Bibs & Trousers
⛵ Sailing & Marine Gear
💨 Wind & Weather Protection
🧥 Helly Hansen + Gill

Whether you're heading to the boat, the sidelines, the jobsite, or just trying to survive a New England weekend…

Stay dry out there.

📍 Wayfinder Outdoor
Madison, Connecticut
📦 Shipping Nationwide

🍂 Fall has officially arrived.Cool mornings. Warm afternoons. Chilly nights.It’s the time of year when the right layers ...
09/24/2026

🍂 Fall has officially arrived.

Cool mornings. Warm afternoons. Chilly nights.

It’s the time of year when the right layers make all the difference.

From lightweight jackets and fleeces to waterproof shells and everyday fall essentials, Wayfinder Outdoor has you covered for whatever the season brings.

Whether you’re headed to the water, the trail, the sidelines, or just out for the weekend — layer up and get outside.

🍁 Fall starts here.

Shop Wayfinder Outdoor and get ready for the season ahead.

FALL ON THE SHORELINE 🍂🌊Today officially feels like one of those perfect New England fall days.Cooler mornings. Boats st...
09/23/2026

FALL ON THE SHORELINE 🍂🌊

Today officially feels like one of those perfect New England fall days.

Cooler mornings. Boats still on the water. Trails starting to change. And some of the best weeks of the year to get outside are still ahead of us.

So we want to know…

What’s your favorite thing to do outside around the Connecticut shoreline in the fall?

🍂 Hit the trails
⛵ Get out on the water
🏖 Walk the beach
🎣 Go fishing
🔥 Backyard fire
🥾 Something else?

Drop yours in the comments 👇

We’ll be featuring more of our favorite local spots as part of WAYFINDER LOCAL this fall.

📍 Wayfinder Outdoor
32 Wall Street | Madison, CT

Gear for a Brighter Tomorrow.

FALL IS HERE. 🍂Cooler mornings, colder nights, and plenty of time left to get outside.Wayfinder Outdoor is stocked for t...
09/22/2026

FALL IS HERE. 🍂

Cooler mornings, colder nights, and plenty of time left to get outside.

Wayfinder Outdoor is stocked for the season with gear for wherever fall takes you — from the shoreline to the trail and everything in between.

We’ve got new fall gear arriving from Helly Hansen, Gill, Maui Jim and more, including:

• Jackets & insulated layers
• Rain gear
• Fleece & midlayers
• Sailing gear
• Sunglasses & accessories

If you haven’t been in yet, come check us out in downtown Madison.

📍 32 Wall Street | Madison, CT
🛍 Shop in-store or online

What’s your favorite season to get outside — fall, winter, spring or summer?

Gear for a Brighter Tomorrow.

09/21/2026

WAYFINDER LOCAL: Where Do You Get Outside? 🌊🥾

GET OUTSIDE, MADISON 🌊🥾

One of the best parts about living on the Connecticut shoreline is how many great places we have to get outside — right in our own backyard.

Whether it’s a walk along the water at Hammonasset, hitting the trails at Rockland Preserve, exploring Bauer Park, or spending an afternoon at Surf Club, there’s no shortage of ways to enjoy the outdoors around Madison.

And we know we’re probably missing a few hidden gems…

👇 What’s your favorite outdoor spot in Madison or along the Connecticut shoreline?

Drop it in the comments — we’re going to start featuring some of our favorite local places as part of our new WAYFINDER LOCAL series.

📍 Wayfinder Outdoor
32 Wall Street | Madison, CT
Gear for a Brighter Tomorrow

Address

32 Wall Street, Suite B
Madison, CT
06443

Opening Hours

Monday 9am - 7pm
Tuesday 9am - 7pm
Wednesday 9am - 7pm
Thursday 9am - 7pm
Friday 9am - 7pm
Saturday 9am - 5pm

Telephone

+12032924141

Website

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