Turtle River Trading Co.

09/11/2026

Never forget!!!! ❤️ 🇺🇸

09/10/2026

TODAY’S THE DAY, MUSKY HUNTERS! 🎣
Sign-ups for the Fall Classic Musky Tournament are happening TODAY from 4–9 PM at The Retreat!
$25 gets you in, Wisconsin and Michigan lakes are fair game, and then it’s just you, your boat, and approximately 10,000 casts. 😂
Fishing kicks off tomorrow at noon and runs through Sunday. There’s cash on the line, bragging rights definitely on the line, and when it’s all said and done, we’ll have lunch waiting for our musky hunters Sunday at 1 PM.
All the details are in the picture, so give it a read, grab your fishing buddies, and swing into The Retreat tonight to get signed up.
Questions? Call or text Chad at 715-581-0303.
10,000 casts. 1 quick goodbye. Fastest relationship you’ll ever have. 🎣
See you tonight at The Retreat!

09/08/2026

🚨 The Big Board is Final 🚨

We would like to congratulate all the winners for the 2nd contest of this summer.

You can pick up your gift certificates at anytime.
If you won’t be back up till next summer, no worries, it will be here waiting for you!!!

Thank you for having some fun with us on the Big Board.
Be on the look out for the ICE 🧊 Board come this Winter!!
See you soon at The Best Bait & Tackle Store on the Planet 🌎!!

09/06/2026

With the Labor Day Weekend coming to an end tomorrow, we are starting our September hours this Monday.
Sunday thru Thursday: 6am-5pm
Friday and Saturday: 6am-6pm

See you soon at The Best Bait & Tackle Store on the Planet 🌎!!

09/05/2026

One more lake day?!? One more lure. 🎣

If you’re squeezing in some fishing this Labor Day weekend, stop in and check out Scot’s sale!

🎣 All Rapalas — $1 off
🎣 All Mepps — $1 off
🐸 All frogs — $1 off
🎣 Berkley gulp — $1 off
🥟 Squishies & Dumplings — $2 off
👕 Turtle River T-shirts —a whopping $10 off!

Labor Day weekend only at Turtle River Trading Company in Mercer!

09/04/2026

09/03/2026

🚨 Big Board Update 🚨
Just like that Angela gets on the Board with
a 10” Bluegill!!!
Great job claiming the lead spot!!

09/03/2026

Only 5 days left to claim bragging rights for a whole year!!

Big Board ends Monday at 3pm!

Good luck 🍀 and tight lines!

09/01/2026