08/07/2026
Our new paddle board shop sign is up. What do you think? 🤔
Paddle Board Sales, Rentals, Lessons & Tours! Surfing Lessons, Kayak Rentals, Bioluminescence Tours Call us at (321) 926-6571 to book!
Founded by Pro SUP Athlete Girard Middleton, all are welcome here for our expert services and to become part of the SoBe Surf Family. Everyone's welcome, whether buying equipment, getting expert coaching or advice, or enjoying our SUP Nature Tours! Come feel the aloha spirit with SoBe Surf in Cocoa Beach, Florida. The area is full of wildlife—manatees, dolphins, schools of fish, sea birds—and it truly is amazing here.
08/07/2026
Our new paddle board shop sign is up. What do you think? 🤔
✨ Bioluminescence is peaking! ✨
Our Kayak & Paddleboard Bioluminescence Tours are happening every night! 🌌🌊
Use code GROUP10% when booking on our website for a discount. https://www.sobesurf.com/cocoa-beach/tours/cocoa-beach-bioluminescence-paddle-tour/
📍 Tours launch from the Brevard Veterans Memorial Center
400 S. Sykes Creek Pkwy., Merritt Island, FL
Come experience Florida’s glowing waters and create memories you’ll never forget! ✨
POV: Dad’s busy setting up rentals, so the youngest member of the family is in charge of the shop tour. 😂💙
🌊 Family-owned SoBe Surf & Paddle
🏄♂️SUP Surfboard Sales
🛶 Paddle Board & Kayak rentals
🐬 Dolphin, Manatee & 🌌Bioluminescence tours
📍 Merritt Island, Florida
At SoBe Surf & Paddle, we offer board shipping options to help get your board wherever you are.
✈️ Southwest Air Cargo
📦 Private shipper options
🚚 Drop shipping available
✅We also deliver to your freight forwarder hub if you need it ship to a different country.
Shipping costs typically range from $250–$350 depending on location and destination.
07/27/2026
Monday vibes at the shop 🌊🤙
07/24/2026
Girard Middleton
07/21/2026
The shop is fully stocked! 🤙
From Infinity, Sunova, and ECS boards to quality pre-owned SUPs, we’ve got something for every rider and every budget.
Pre-owned SUP surfboards available now!
Infinity B-Line 8’8x31” 125.5 L $1600
Starboard Limited series 10’x31” 151 L $800
07/17/2026
⭐⭐⭐⭐⭐ Another glowing review!
Nothing makes us happier than hearing our guests had an unforgettable Bioluminescence Tour . Thank you for choosing SoBe Surf & Paddle! 💙
Now is the best time to experience the magic!Book your tour today! https://www.sobesurf.com/cocoa-beach/tours/cocoa-beach-bioluminescence-paddle-tour/
10% Off when booking through our website. Use code Group10%
07/12/2026
The Sunova SUP surfboards lineup available at the shop! ‼️
| Monday | 10am - 5pm |
| Tuesday | 10am - 5pm |
| Wednesday | 10am - 5pm |
| Thursday | 10am - 5pm |
| Friday | 10am - 5pm |
| Saturday | 10am - 5pm |