Sobe Surf & Paddle

Sobe Surf & Paddle Paddle Board Sales, Rentals, Lessons & Tours! Surfing Lessons, Kayak Rentals, Bioluminescence Tours Call us at (321) 926-6571 to book!

Founded by Pro SUP Athlete Girard Middleton, all are welcome here for our expert services and to become part of the SoBe Surf Family. Everyone's welcome, whether buying equipment, getting expert coaching or advice, or enjoying our SUP Nature Tours! Come feel the aloha spirit with SoBe Surf in Cocoa Beach, Florida. The area is full of wildlife—manatees, dolphins, schools of fish, sea birds—and it truly is amazing here.

10/02/2026

Enjoying the first swell of Fall season on my 8’ Infinity “New Deal” SUP surf board

09/24/2026

RS PRO TAPE — AVAILABLE NOW! ✅

Now in stock and ready to go.
Call ☎️ (321) 926-6571) before coming to the shop 👍

No waves today, just a little paddle to get the heart moving before work. 💪🌊
09/23/2026

No waves today, just a little paddle to get the heart moving before work. 💪🌊

09/20/2026

When you’re trying to squeeze in a morning surf but the sky says, “Get out!” 😂🌊⚡️

09/15/2026

From Florida to Virginia Beach! ✈️🌊

This Sunova 2-Piece SUP is packed and ready for air cargo! 🏄‍♂️📦

Your next surf adventure is on the way. 🤙

Pre-order yours with SoBe Surf & Paddle!

09/11/2026

👻 THE 2-PIECE HAS ARRIVED! 🏄‍♂️🔥

First look at the Sunova 2-Piece Ghost!
Sleek. Travel-friendly. Ready to surf. 🌊

🔥 PRE-ORDER NOW!
📩 Contact us at (321)926-6571
Email [email protected]
with the size and model you want to reserve!

👻 The Sunova 2-Piece Ghost has arrived! 🏄‍♂️🌊First look at this beauty—and yes, pre-orders are now open! 🔥
09/11/2026

👻 The Sunova 2-Piece Ghost has arrived! 🏄‍♂️🌊
First look at this beauty—and yes, pre-orders are now open! 🔥

09/09/2026

A little behind-the-scenes from today’s Sunova SUP delivery. 📦🌊

They’re here! 📦🏄‍♂️Sunova 2-piece SUP surfboards just arrived!Ready to unbox and reveal these beauties. 🤙🌊Who’s ready? 👀...
09/09/2026

They’re here! 📦🏄‍♂️
Sunova 2-piece SUP surfboards just arrived!
Ready to unbox and reveal these beauties. 🤙🌊

Who’s ready? 👀

09/07/2026

Another ECS board is packed up and ready to make its way to Rhode Island! 🌊📦🏄‍♂️
Thanks for choosing SoBe Surf & Paddle! 🤙

Address

635 S Plumosa Street, Unit 11
Merritt Island, FL
32952

Opening Hours

Monday 10am - 5pm
Tuesday 10am - 5pm
Wednesday 10am - 5pm
Thursday 10am - 5pm
Friday 10am - 5pm
Saturday 10am - 5pm

Telephone

+13219266571

Website

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