The Nation’s Largest Bike Sale hosted by Wheel & Sprocket!
ALL BIKES ON SALE Fully Assembled and Ready to Ride
1000's of Accessories on Sale
Crazy deals from the best brands! Get ready for another amazing season of riding with a new bike and everything you'll need to Enjoy Your Ride! Sale starts March 6th through April 8th at all Wheel & Sprocket locations...
Join us for an EXPO weekend April 6th-8th for local ride groups and extra fun!
*Please note, th
04/16/2026
Did you celebrate this weekend at Bike Expo Sale?
Be prepared with all the cycling essentials you need to have a GREAT ride! Our New Bike Essentials Guide covers a few key points including safety, comfort, inflation, hydration & nutrition, and transportation so you're Ready to Roll!
Learn more at wheelandsprocket.com
04/12/2026
LAST DAY of Bike Expo Sale! This weekend is the best time to buy a bike & get ready for a summer spent outside.
So many great bikes for the whole family still available! Come see us - our team is here to make celebrating easy.
Sunday, April 12th - 11am-5pm
Wisconsin State Fair Expo Center - Hall A
Ride in comfort and confidence on three wheels with !
Stop by the this weekend and try one out on our test ride track🚲😎
04/11/2026
04/11/2026
Day 2 of Bike Expo Sale! Everything in the building is ON SALE! Come on down.
Saturday, April 11th - 10am-8pm
Wisconsin State Fair Expo Center - Hall A
04/10/2026
Join UPAF this weekend, April 10-12, at the Wheel & Sprocket Bike Expo!
Shop thousands of bikes and accessories, get a cool valve cover from Wonder Caps, AND get signed up for UPAF’s Ride for the Arts on May 31! Register in person at the Bike Expo and get $10 off your Ride for the Arts registration (this weekend only; applies to in-person registrants only).
Come by anytime on Friday, Saturday or Sunday at the Wisconsin State Fair Expo Center – we’ll see you there!
| Monday | 11am - 7pm |
| Tuesday | 11am - 7pm |
| Wednesday | 11am - 7pm |
| Thursday | 11am - 7pm |
| Friday | 11am - 7pm |
| Saturday | 10am - 5pm |
| Sunday | 11am - 5pm |