09/02/2026
Meet the Staff 📸
This week we’re highlighting, Cali, our social media and marketing girl! She’s behind the scenes of a lot of our content and marketing materials around the gym!
“Hey guys, I’m Cali!
When I first moved to Milwaukee a year ago, I came to East Bank looking to find a new gym to call home, and the same day I ended up finding not only a new gym, but a new job! It’s been so much fun getting to be part of East Bank and the community we have here. I absolutely love helping out with all the behind the scenes marketing and content stuff!
When I’m not working, you can find me out doing one of my hundreds of side quests. In my free time I enjoy running (probably training for a half or full marathon lol), walking my dog, hitting the gym, hanging out with my friends + sister, playing volleyball, or getting dressed up to go out for apps and happy hour! If you’re lucky, you can see me out on my cool side quest—throwing t-shirts at Milwaukee Bucks games! 🦌
My passion for fitness has only been fueled even further by the community I’ve found here at East Bank and in Milwaukee. The amount of support and encouragement I’ve seen here is unlike anything, and I’m so proud to be apart of it. Fitness is my passion, especially running. There’s nothing like pushing your mind and body to do things you never thought you could, and the community surrounding it is incredible. I’m currently training for my 2nd Chicago Marathon and first completion of the Chicago Distance Series! I hope to one day become a Running Coach to help other people the way everyone here has helped me through my journey.
If you see me around the gym with a camera, don’t be afraid to say hi!
P.S. don’t mind me if I ask you to be in a video for our socials 😎”