Sugar Cycles, Inc.

Custom builds are always the best!

The new Crux 5 isn’t just winning races—it’s redefining what’s possible in gravel racing.

At Unbound Gravel, one of the toughest gravel races in the world, the Crux platform delivered an incredible performance, taking 1st, 2nd, and 3rd in the men’s race and 1st and 2nd in the women’s race. When the dust settled, one thing was clear: the Crux is built to perform at the highest level.

Combining massive tire clearance for today’s demanding gravel courses with an aerodynamic design that helps you carry speed mile after mile, the Crux 5 is the perfect blend of capability, efficiency, and race-winning performance.

Whether you’re chasing podiums, exploring backroads, or tackling your biggest adventure yet, the Crux 5 is ready.

Stop by Sugar Cycles and see the bike that’s leading the future of gravel racing. We have the Crux 5 in stock and on the showroom floor now.

Winning pedigree. Unmatched capability. Pure speed.

Eat My Dust
When the goal is the top step, nothing gets you there faster.
Meet the All-New Crux 5

The Aero Icon, Reimagined. Specialized Evade 4.
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The helmet that changed racing just got better. Cooler. Faster. More Comfortable.
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Experience the Specialized Evade 4 for Yourself
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10 years in the making. Experience the Super Natural ride for yourself.
For a limited time, enjoy complimentary Levo demos and discover how it’s tuned to match how you ride. Smooth support on the climbs, precise control through technical sections, and a chassis that stays balanced when the trail speeds up, with motor, software, and frame working together as one system.
Reserve a free Levo demo while availability lasts and let the ride decide.
Give us a call at (281-261-2900) to book one today.

Fastest in the Dirt
The new S-Works Recon EVO is here. Our patented PowerHug closure delivers a secure, slipper-like fit, while Body Geometry design and instant power transfer drive speed. A grippy outsole and BOA® dials add precision. Born from Recon + Ares. Built for you.
Clip in and feel the difference.

The All-New Epic 9
The lightest, fastest XC race bike ever built. 206g lighter than Epic 8, with 11% less suspension friction and refined kinematics. The result: more speed per watt, more control, more forward drive. Not just lighter. Faster everywhere.
Experience the Evolution of the Fastest

🔥 SPRING SALE IS HERE 🔥

The deals are live and the clock is ticking—our Spring Sale runs through April 27th, and this is your chance to score an unreal ride just in time for prime riding season. Whether you’re chasing podiums, exploring new trails, or just cruising in style, we’ve got something waiting for you.

Bikes on the floor

1. S-Works Epic 8 (Small) – top-tier speed, no compromises

2. Epic 8 Pro (Medium & Small) – race-ready performance

3. Epic 8 Expert (Large, Medium & Small) – fast, capable, and dialed

4. Epic 8 Comp EVO (Large) – built to push limits

5. Aethos (56) – pure road perfection

6. Allez E5 Sport (56) – smooth, fast, and fun

7. Sirrus X 3.0 – versatility meets comfort

8. Como 4.0 IGH – effortless cruising power

9. Levo SL Expert Carbon – lightweight e-MTB power

10. Stumpjumper 15 Expert (S4) – trail domination starts here

11. Stumpjumper 15 Expert (S5) – big bike, big capability

Got questions about sizing, colors, or looking for something else? Give us a call or swing by the shop. Better yet—come throw your leg over one of these bikes and feel the difference for yourself.

⚡ Don’t miss it—these deals disappear April 27th. Ride season is here… are you ready? ⚡

There’s nothing quite like that first ride on a new bike-the trails waiting, the climbs ahead, the descents you’ve been dreaming about. With 0% APR financing through Affirm, the bike that gets you there is within reach. Stop by today and let’s get you out there.