Blue Chip Athletic Performance Enhancement LLC

10/20/2026

New Episode of Blue Chip Strong: The Total Athlete Podcast. Is there really a difference between coaching boys and coaching girls? Coach Alex and Coach Clinton discuss their experience coaching boy’s and girl’s sports.

Now available on all major podcast providers.

10/19/2026

⚽🏐 IN-SEASON DOESN’T MEAN OFF-SEASON FOR YOUR STRENGTH 💪

The athletes who finish the season strongest are the ones who keep training during it. In-season work is about staying powerful, staying fast, and staying healthy all the way through playoffs.

📍 Blue Chip Performance Center
🗓️ Monday at 5:00 PM

✅ Maintain strength & speed
✅ Reduce injury risk
✅ Smart loads that keep legs fresh for game day

Don’t let your hard work from the summer fade by midseason. Show up, get better, and finish strong. 🔥

Drop-ins welcome, $25 per class. DM us or tap the link in bio to reserve your spot!

10/09/2026

Introducing Blue Chip Athletic Academy, Myrtle Beach’s sports-centered micro school.

Accredited online academics taught by Cyber Academy of South Carolina teachers. Flexible schedules built around training. Learning Coaches, tutoring and NCAA/NAIA counseling. Attend on site or from home.

Join us for a parent information meeting:
Monday, November 16 at 7:00 PM
Blue Chip Athletic Performance Enhancement

568 George Bishop Pkwy, Myrtle Beach
Tour the facility, meet the staff and bring your questions for a live Q and A.

Questions before then?
Call 843-655-2371.

YouthSports

10/07/2026

Your First Step Can Change the Game. ⚡

In sports, you don’t always need to be the fastest athlete on the field or court.
You need to be the athlete who gets moving first.

That explosive first step creates separation, closes space, beats a defender, wins a loose ball, and turns a good play into a great one.

Whether you’re:
🏈 Breaking off the line
⚽ Beating a defender
🏀 Creating space
🥍 Attacking the goal
🏐 Getting to the ball
⚾ Exploding out of your stance

It all starts with the first step.
At Blue Chip, we train the fundamentals that create explosiveness—body position, balance, coordination, strength, and acceleration.

Because elite athletes don’t just move fast.

They learn how to move FAST from the very first step.

⚡ Train your first step. Change your game.

10/05/2026

Big changes are coming to the youth soccer landscape, and families need to know what they mean. In this episode of Blue Chip Strong: The Total Athlete Podcast, hosts Gene and Alex sit down with Kevin McGovern of Coast FA to break down the US Soccer–US Youth Soccer takeover: what’s changing, why it’s happening, and how it could affect players, parents, coaches, and clubs here on the Grand Strand. Drawing on their own years as club and high school coaches, Gene and Alex keep the conversation practical, so you leave knowing what to watch for and what questions to ask your club. We Train Athletes.

09/22/2026

Austin scored his first goal in his second league game. He is playing up in the 16U N1 league.

Austin is a committed athlete and all of his training at Blue Chip is paying off.

09/21/2026

09/21/2026

Big things are ahead. Blue Chip Athletic Performance is taking athletic development to the next level. Stay Tuned?

09/21/2026

Every youth game has a referee, but few people know what it takes to earn the whistle. Gene sits down with two veteran officials from the Grand Strand: Jack Schultz, a referee since 1989 and State Referee since 2005 who has worked up to the USL Championship level, and John Santos, Area Referee Administrator for Myrtle Beach and Florence, who advanced to Regional Referee in 2024 and currently officiates UPSL and USL League Two. 

They discuss the three relationships that shape every match: referee and coach, referee and parent, and referee and player. They also explain how games get assigned and how local officials move up the pipeline. If you’re a player, coach, or parent, you’ll come away with a better view of the game from the center of the field, and you may want to try it yourself. 

09/21/2026

Don’t miss out on this one! Two coaches, two referees… this was a fun conversation.

Now available on all major podcast providers.

https://podcasts.apple.com/us/podcast/blue-chip-strong/id6799940218?i=1000790939527

Every youth game has a referee, but few people know what it takes to earn the whistle. Gene sits down with two veteran officials from the Grand Strand: Jack Schultz, a referee since 1989 and State Referee since 2005 who has worked up to the USL Championship level, and John Santos, Area Referee Administrator for Myrtle Beach and Florence, who advanced to Regional Referee in 2024 and currently officiates UPSL and USL League Two.
They discuss the three relationships that shape every match: referee and coach, referee and parent, and referee and player. They also explain how games get assigned and how local officials move up the pipeline. If you're a player, coach, or parent, you'll come away with a better view of the game from the center of the field, and you may want to try it yourself.