House of Divelle, Inc.

House of Divelle, Inc. 90% of ALL millionaires become so through owning real estate!

Listen, I know you gave them excellent service. They loved you. Everybody hugged at closing, took the picture with the g...
09/18/2026

Listen, I know you gave them excellent service. They loved you. Everybody hugged at closing, took the picture with the giant key, and promised they would tell everybody they knew about their amazing Realtor.

That was three years ago.

Since then, life has been LIFE-ing. They changed jobs, had babies, sent kids to college, refinanced, renovated the kitchen, and met approximately 14 other Realtors at neighborhood events, networking functions, church, school, and social media.

Being memorable at closing is wonderful. Staying connected afterward is how you turn one great transaction into a long-term relationship.

Your follow-up doesn't have to feel forced or salesy. Check in. Celebrate their home anniversary. Send useful information. Comment when you see the kitchen renovation finally finished. Be a real person who happens to also be their trusted real estate professional.

Because “They know I'm a Realtor” is not a follow-up strategy.
And that fabulous closing picture can only carry us for so long.

~Fontineese

Experience is valuable, but experience doesn't mean you have to keep doing business exactly the way you've always done i...
09/17/2026

Experience is valuable, but experience doesn't mean you have to keep doing business exactly the way you've always done it.

The market changes. Technology changes. Buyers and sellers change. And guess what? YOU change too.

Maybe you don't want to spend every weekend sitting open houses anymore. Maybe you're ready to work more by referral. Maybe social media needs to become part of your strategy. Maybe you're ready to build a team, specialize in a particular market, or simply create a business that doesn't require you to be available every waking hour.

Changing your strategy doesn't erase everything you've accomplished. It allows you to take all that experience and use it differently.

There's no prize for doing real estate the hardest way possible just because that's how you've always done it. You've earned the wisdom to recognize when it's time to make an adjustment.

Your experience isn't supposed to keep you stuck in an old season. It's supposed to help you build the next one better.

~Fontineese

Having a big database sounds impressive until we start asking when those people last heard from you.Somewhere in that CR...
09/15/2026

Having a big database sounds impressive until we start asking when those people last heard from you.

Somewhere in that CRM is a past client who bought five years ago, a couple you met at an open house, somebody's cousin who said she was moving “next year,” and at least 37 people you absolutely meant to follow up with. Meanwhile, they're scrolling past other agents every day.

Your database isn't valuable simply because names are sitting in it. The value is in the relationships you continue to nurture.

Send the check-in text. Make the call. Share something useful. Congratulate them on the new baby, ask how they're enjoying the house, or simply say hello without immediately asking if they know anybody looking to buy or sell.

You don't have to constantly sell to stay top of mind. You just can't disappear and expect everybody to remember that you're still in real estate.

~Fontineese

You know that pretty new planner with the tabs, goal pages, stickers, and the section that is absolutely going to change...
09/14/2026

You know that pretty new planner with the tabs, goal pages, stickers, and the section that is absolutely going to change your entire real estate business? Put it back. We are not buying our fifth organizational system of the year when the first four are sitting on the desk looking brand new.

Sometimes we keep searching for a better plan because working the one we already have requires consistency, and consistency isn't nearly as exciting as a fresh notebook and some new pens.

Before you add another strategy, go back to the basics. Who do you need to call? Who needs a follow-up? What appointments need to be set? What marketing actually brings you business? Start there and give your current plan a chance to WORK.

You probably don't need another planner, another app, or another complicated system. You need to put some mileage on the plan you've already got.

And yes, I'm talking to myself too.

~Fontineese

It's Friday, so let's have a little fun.Real estate agents, you've heard some things over the years.What's the ONE sente...
09/11/2026

It's Friday, so let's have a little fun.

Real estate agents, you've heard some things over the years.

What's the ONE sentence a buyer or seller can say that immediately makes you think, “Ohhhh, this is about to be interesting”?

Mine might be:

“But Zillow says...”

Now I want to hear yours.

And please don't leave out the good ones. We need a little Friday entertainment.

~Fontineese

Every closing represents more than one transaction. It represents a relationship that could potentially lead to repeat b...
09/10/2026

Every closing represents more than one transaction. It represents a relationship that could potentially lead to repeat business, introductions, referrals, and opportunities for years to come. Yet many agents spend most of their energy finding the next client while barely communicating with the people who have already trusted them.

Your database should not be a digital filing cabinet filled with names you contact when you need business. It should be a relationship asset that you're intentionally nurturing throughout the year.

That might look like checking in around the anniversary of their purchase, sharing useful homeowner information, providing occasional market updates, celebrating important milestones, hosting client appreciation events, or simply reaching out without immediately asking for something. The point is to maintain a genuine relationship beyond the closing table.

And here's the part we don't always like to talk about: your past clients are still being marketed to by other real estate agents. They see signs, social media posts, mailers, advertisements, and open houses every day. If you disappear for three years and suddenly call because you heard they might be selling, you shouldn't be surprised if someone else has been building the relationship you stopped nurturing.

You earned the relationship. Now take care of it.

~ Fontineese

Being excellent at what you do doesn't automatically create a referral-based business. People can genuinely love working...
09/08/2026

Being excellent at what you do doesn't automatically create a referral-based business. People can genuinely love working with you and still never think to send someone your way because you've never made it clear that referrals are an important part of how your business grows.

One of the simplest things an experienced agent can do is become more intentional about the referral conversation. That doesn't mean awkwardly asking every client for names and phone numbers. It means staying visible after the transaction, continuing to provide value, reminding your network about the clients you serve, and occasionally letting satisfied clients know that introductions are always appreciated.

You also want to make referring you easy. If someone asks your past client, “Do you know a great agent?” they shouldn't have to figure out how to explain what you do. Your positioning should be clear enough that they can confidently say, “Yes, I know exactly who you need to call.”

A strong referral business isn't built by hoping people remember you. It's built by giving people a reason to remember you and making it easy for them to talk about you when you're not in the room.

That's when your reputation starts doing some of the prospecting for you.

~Fontineese

Happy Labor Day!For the woman who is always building, serving, solving, leading, producing, and figuring out what comes ...
09/07/2026

Happy Labor Day!

For the woman who is always building, serving, solving, leading, producing, and figuring out what comes next, I hope today gives you permission to simply enjoy what you’ve already created.

Not every day has to be about the next goal.

Sometimes you need to look around and acknowledge the work, wisdom, relationships, and opportunities that already exist because you kept going.

Enjoy your day. The work will still be there tomorrow.

~Fontineese

There is a difference between leaving an event feeling inspired for 20 minutes and leaving with something that changes t...
09/04/2026

There is a difference between leaving an event feeling inspired for 20 minutes and leaving with something that changes the way you move when Monday morning comes.

I want women to leave the room with both.

If you're planning an upcoming brokerage event, women's conference, leadership gathering, association meeting, retreat, or team training and you're looking for a speaker who can bring encouragement, real conversation, and practical strategy to the room, let's talk.

Because the women in your audience don't need another reminder that they should dream bigger. Sometimes they need someone willing to talk about what it actually takes to build bigger without losing themselves in the process.

Now accepting speaking engagements for 2026 and 2027.

DM me for speaking inquiries and availability.

~ Fontineese

What would you tell them?I'd love to know your answer. ~Fontineese
09/03/2026

What would you tell them?

I'd love to know your answer.

~Fontineese

Address

New Castle, PA

Telephone

(724) 734-1720

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