09/15/2026
This isn’t really about Sydney Sweeney…
It’s about the room full of people who decided that, in 2026, this was still the way to market sports to an audience.
Meanwhile, women are out here climbing mountains, racing Ironmans, swimming oceans, riding trails, crossing finish lines, getting dirty, getting strong, failing, trying again, and doing incredibly hard things.
You wanted women in sports? Here we are.
This is what women in sport look like.
We’re built different. 🦈
Do better