The Bicycle Doctor

Contact information, map and directions, contact form, opening hours, services, ratings, photos, videos and announcements from The Bicycle Doctor, Bicycle shop, 2910 Cole Court, Ste D, Norcross, GA.

Operating as usual


This customer rode the stock wheels that came with his Argon 18 Krypton GF for ~15,000 miles when he noticed some cracking in his rear rim. While the wheel is being warrantied, he took the opportunity for a wheelset upgrade! We are a big fan of HED wheels; they may not be lightest or flashiest, but they have great aerodynamic properties and are also very durable. These are the HED Vanquish RC4 Performance model, running Continental GP5000 32mm tires. We think they look great. Come and talk to us about your options if you are thinking about a wheelset upgrade for your own bike!

Photos from The Bicycle Doctor's post 03/24/2023

This customer's frame was in a house fire and suffered significant cosmetic damage. We made sure there wasn't any structural damage, then went looking for someone to refinish the frame professionally. However, after being turned down by everyone we contacted, we decided to take the matters into our hands and refinish it ourselves. A die grinder, a flap wheel, and several hours of polishing with a Scotch Brite pad, the frame ended up looking good as new (see the last photo for what it used to look like). We then built it up with top-of-the-line parts from Shimano, Enve, Chris King, Ritchey and HED, ordered some custom decals, and the bike came out looking great! Enjoy your "new" bike, Davis!

Photos from The Bicycle Doctor's post 03/08/2023

One of our best customers wanted to get a new bike. After going through some off-the-shelf options, we introduced him to Argonaut Bikes who make custom carbon fiber bikes in the US. Using the results from our professional fitting service, we worked with Argonaut to get our customer a bike that fits him like a glove and built exactly the way he wanted (and for about the same price or even less than some offerings from other major brands). The results speak for themselves :-)

This bike is built up with the latest 12-speed Dura Ace Di2 groupset, Dura Ace C36 wheels, Zipp carbon seatpost and handlebar, and a 3D printed saddle from Fizik. The stem is custom, made-to-spec by Argonaut.

Come and talk to us if you want to build a dream bike of your own. We will start with a professional fit, and based on the fit results, can point you in the right direction with our knowledge and expertise!

Photos from The Bicycle Doctor's post 02/16/2023

Here is a cool handlebar we installed recently, it is called "The Kitchen Sink", made by Redshift Sports. This customer went with the optional grips for the tops and the drops, and there is also the option to use a handlebar bag in the loop for extra storage. While it looks a bit unconventional, it felt great during the test ride!


Get your gravel on this year with a nice new bike (or an upgrade from your existing one)! We have one Niner RLT9 RDO carbon gravel bike left in stock; it is a size 53 (more like a medium) which should fit someone in the 5'-7" to 5'-10" range. It has Shimano GRX 800 2x11 drivetrain with Easton carbon crankset, DT Swiss wheels and Schwalbe tubeless tires. A new one retails for $4,800; this one has last year's paint job but is otherwise identical and on sale for $3,250! Come and check it out at the shop.


Happy hump day! We really mean it when we say we pretty much work on anything unlike most shops. Here is recent photo from the shop floor to demonstrate; we have an electric folding recumbent that we helped build (and now service), a fat-tire trike that we recently serviced, two very fancy electric mountain bikes, a big-wheel BMX and a normal-wheel one, along with your typical road and gravel bikes. No bike snobbery here!


Sprocket dreaming of catching some big mice


Two Yetis and a Specialized walk into a bar... Or into our shop 🙂

Happy Labor Day weekend, everyone!

Photos from The Bicycle Doctor's post 07/15/2022

We love working on cool projects and also experimenting with new gadgets. One of our employees bought a new gravel bike recently and wasn't too happy with the gear range offered by the stock SRAM 1x setup. This is where Ratio Technology came to the rescue with their 1x13 conversion kit for SRAM. It involves a little bit of surgery by opening up the shifters to replace the stock ratchet, in addition to a new cassette, chain, chainring and pulley wheels. But in the end, with the 38-tooth chainring and 9-42 cassette, the bike has pretty much the same high gear as 46x11 and low gear as 32x36, with 1-tooth jumps in the smallest six cogs. And everything works great!

Stop by if you want to upgrade your SRAM 1x setup to 1x13 and we would love to help you out!

Photos from The Bicycle Doctor's post 06/03/2022

Sprocket "guarding" the counter 😀


Did someone say cross country?

Just finished working on this Specialized Epic full suspension XC MTB. Carbon everywhere with Enve M525 wheels featuring i9 hubs, Enve M5 handlebar, SRAM XX1 AXS drivetrain, Fabric ALM saddle and Arundel Mandible cages. Weighs less than most hardtails out there. Enjoy your new bike, Craig!

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2910 Cole Court, Ste D
Norcross, GA

Opening Hours

Monday 10am - 6pm
Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 6pm
Saturday 10am - 4pm

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