Founded in 2007 by Walter Norton Jr., IPF, Institute Of Performance & Fitness coaches athletes (and non-athletes) of all ages and abilities including middle school, high school, and college students, adults, and elite Olympic athletes and sports professionals. IPF offers three areas of fitness coaching:
• Adult Group Training
• Athlete Training Programs
• Personal Training
During Walter’s 20+ years in fitness coaching he has worked with a wide variety of athletes, teams and celebrities including:
• 2008 World Champion Boston Celtics (NBA)
• New England Revolution (MLS)
• Boston Breakers (WUSA)
• Boston Bruins (NHL)
• Boston University Men’s Ice Hockey (NCAA)
• Harvard University Women’s Ice Hockey (NCAA)
• 40 medalists across the 1998, 2002, 2006, 2010 Olympic Games
• Prepared Ben Affleck for 10 movies, including “Batman”
• Other clients have included Jen Garner, Ryan Seacrest, Ciara, Casey Affleck and Matt Damon
• Walter has also served as a fitness consultant for Nike and Under Armour
Walter’s passion to bring the same level of coaching and fitness training to everyday people is what propelled him to open IPF. Their state-of-the-art facility offers motivated individuals and teams a place where they can improve their athletic ability, change their fitness and nutrition habits, and enhance their lifestyle.
