Hobie

Some of the best summer traditions don’t happen indoors.

They happen on quiet lakes before breakfast.
On beach launches with the family.
On evening sails with nowhere to be.
On that annual trip everyone looks forward to all winter long.

Some families pass down recipes. Some pass down fishing spots. Some pass down old stories about “the one that got away.”

We’d love to hear about your family’s summer traditions on the water.

Hobie update!

A tremendous amount of work continues behind the scenes as we build the future of Hobie manufacturing in the USA.

We have been shipping new product as of April with select models. Each month, additional models are coming online from our new operations in Missouri, with teams across multiple facilities continuing to grow as production ramps up.

Parts and accessories are also shipping weekly as we work through dealer and customer demand. There’s still plenty of work ahead, but meaningful progress is being made every day as manufacturing, supply, logistics and support systems continue to expand.

This transition has been one of the largest undertakings in Hobie’s history, and we’re incredibly proud of the strides being made by our teams across the country in just a few short months.

Thank you for your patience, your support and for continuing to believe in Hobie. We’re excited for what’s ahead.

This is your reminder that summer doesn’t last forever.

Call your friends.
Gather the kids.
Load the boats.
Spend the day on the water.
Stay out later than planned.

Chores at home can wait.

Today, we pause to remember the brave men and women who made the ultimate sacrifice in service to their country.

As we spend time on the water with family and friends, we honor those who made these freedoms possible.

Thank you. We remember. 🇺🇸

For 76 years, Hobie has believed the water should be easier to enjoy.

Not intimidating.
Not complicated.
Just fun.

That’s still what drives us today.

More sunsets.
More shorelines.
More people getting outside.

That’s a pretty good summer if you ask us.

Quick question…

What’s the furthest you’ve traveled with your Hobie on the roof?

Bonus points for:

- questionable gas station coffee
- roadside fish tacos
- forgotten sunscreen
- stories that probably got exaggerated later

Drop your summer destination below

You don’t need a cabin.
You don’t need a truck full of gear.
You don’t need years of experience.

Sometimes the best summer adventures start with a quiet shoreline and a couple hours before sunset.

That’s what Hobie was built for.

Some of the best summer traditions start on the water.

Early morning launches.
Beach days with family.
Fishing trips with friends.
Sunset sails.
The same campsite every year.
The same stories told around the fire.

For 76 years, Hobie has been part of those moments and memories for generations of outdoor families.

What’s your favorite summer tradition on the water?

Share your photos and stories below.

Adventure should be easy.

For 76 years, Hobie has built products designed to help more people get on the water with less hassle, less setup, and more confidence to simply go.

Easy to launch.
Easy to transport.
Easy to learn.
Built to last season after season.

Whether it’s loading up a Hobie Passport for an evening tour, packing an Hobie iTrek into the back of your vehicle for a weekend escape, or spending the day pedaling effortlessly aboard a Hobie Compass, Hobie products are designed to make getting outdoors feel natural.

Less complication.
More water time.
More unforgettable days outside.

That’s the Hobie Life.