What are the opening hours?

Monday 9am - 5:30pm Tuesday 9am - 5:30pm Wednesday 9am - 5:30pm Thursday 9am - 5:30pm Friday 9am - 5:30pm Saturday 9am - 2pm

Petersen Motors Inc.

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United States
Pierre, SD
Petersen Motors Inc.

Petersen Motors offers full sales, service and parts departments. Petersen Motors, Inc., was started by our Father, Russell C. Things have come a long ways.

Petersen Motors is an authorized Honda dealership offering new & used Honda ATVs, side by sides, motorcycles, powersports, power equipment, generators, lawn mowers & snow blowers. Petersen, in 1953 as a Studebaker and Packard dealership. Our original location was on West Pleasant Drive in Pierre at what is now Ferding Electric. Dad always had a love of motorcycles and had many brands in the early days as a side line - BSA and Triump to name a few. He became one of the nation's early Honda motorcycle dealers in the early 1960s, but again, motorcycles were just for fun. Over the years the dealership sold Ramblers (American Motors), Dodge, Plymouth and Toyota. In 1980 Dad sold the Toyota franchise to Harding Motors (now Capital Motors) and concentrated on motorcycles and used cars. Probably the best long-term franchise he picked up over the years was Harley-Davidson in 1979, although is was far from obvious at the time. That first year we received three (3) new Harley® bikes to sell - a silver Low Rider®, a tan Electra Glide®, and and black Sportster®. Mom and Dad retired in 1995, turning the business over to two of their sons, Russ Dulany and Ross Petersen. We remodeled and got out of the car business all together.

09/14/2026

This Kawasaki KLR is ready for backroads, trails, and everything in between. Stop by Petersen Motors and check it out for yourself!

09/12/2026

Classic style, legendary performance, and a ride that's ready for wherever the road takes you. Stop by Petersen Motors and find your next Honda!

09/11/2026

❄️ Winter is coming… are you ready? 👀

Don't wait until the first big snowfall to start thinking about snow removal! Stop by Petersen Motors and get prepared with a Honda snowblower built to take on winter.

Get ahead of the snow while you can!

09/10/2026

JUST ARRIVED! 🔥

The 2026 Honda CB1000F has landed at Petersen Motors! Bold looks, serious performance, and ready to turn some heads.

Stop in and check it out before someone else rides away on it! 🏁

09/09/2026

🌾 Harvest season is getting closer! Is your ATV ready to put in the work?

From checking fields to getting around the farm, a Honda FourTrax is ready to help you tackle the busy season ahead. Stop by Petersen Motors and get harvest-ready! 🚜🍂

09/08/2026

🏍️ Small bike, BIG fun! 🙌 The Honda Monkey is ready to turn every ride into an adventure.

Stop by Petersen Motors and check it out for yourself! 🔥🐒

09/07/2026

Petersen Motors wishes you a Happy Labor Day! We're closed today so our team can enjoy the holiday! See you tomorrow!

09/05/2026

🇺🇸 Long weekend. Open trails. Time to ride! Make the most of Labor Day weekend and get out for one more summer adventure. ☀️🏁

Ride safe & have a great Labor Day weekend! ❤️🤍💙

09/04/2026

☀️🛵 Long weekend = time to cruise! Make the most of Labor Day weekend, hit the road, and enjoy every mile. 🇺🇸

Where are you cruising this weekend? 😎🙌

09/03/2026

The all-new 2026 Honda Pioneer 1000 Deluxe is HERE at Petersen Motors!
Come check it out in person and while you're here, take advantage of great deals on our last 2025 Pioneers!

Address

422 S Fort Street
Pierre, SD
57501

Opening Hours

Monday	9am - 5:30pm
Tuesday	9am - 5:30pm
Wednesday	9am - 5:30pm
Thursday	9am - 5:30pm
Friday	9am - 5:30pm
Saturday	9am - 2pm

Telephone

+16052244242

Website

http://www.petersenmotorcycles.com/

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