09/02/2026
1999 changed the game. We're still changing the rules. ⚽🔥
Lead the way. Own your impact. 💛
Goal Five is the sports brand for her. We exist to empower girls and women, and achieve equality in
OUR PRODUCT
Goal Five is the first sports apparel brand that exists to empower girls and women, and achieve equality in sport. Combining great fit with killer style, Goal Five crafts premium performance apparel inspired by female athletes' greatness. OUR NAME
We envision a world in which the United Nations Sustainable Development Goal 5 -- “achieve gender equality and empower all women and girls”
09/02/2026
1999 changed the game. We're still changing the rules. ⚽🔥
Lead the way. Own your impact. 💛
08/27/2026
Amsterdam, it's GO time! 🇺🇸🚣♀️
Sending Goal Five energy to and the whole US rowing team at the World Rowing Championships this weekend, 8/29. Find that fifth gear, Jess! 💪❤️🤍💙
LET'S GO USA! 🇺🇸
Learn how to Watch Live here: https://worldrowing.com/2026/08/21/how-to-follow-the-2026-world-rowing-championships-in-amsterdam-the-netherlands/
08/19/2026
What happens when you ask, “Why don’t girls have this?”
And then decide to build it -- Welcome to the next Her Fifth Gear!
Meet mother-daughter team and who's shared love of ⚽️ inspired them to start .plays.strong along with - a nonprofit helping girls build strength, prevent ACL injuries and develop confidence on and off the pitch.
This is what investing in female athletes looks like.
Read their story and see how they’re helping keep the next generation of girls in the game. 💪 https://rb.gy/j3ki9b
The Sports Brand For Her - Women's Sportswear Brand Goal Five makes women's sportswear and performance apparel designed and fit for her. Find your new favorite athletic shorts, sports bras, joggers & more.
08/06/2026
She almost walked away. Instead, she kept rowing.
Jessica Thoennes' story isn't just about becoming a two-time Olympian. It's about resilience, mental health, finding purpose, and choosing to keep going, even when the path seemed impossible.
She is a powerful reminder that sport doesn't just shape athletes. It shapes the women they become.
Her Fifth Gear exists to amplify the stories of women whose lives have been transformed through sport. Read story. It just might change the way you think about resilience.
💙 Read the full story at the link in our bio.
Show us where Goal Five takes you!
🏃 Race day
💪 Workout
⚽ Coaching
🚴 Weekend adventure
🧘 Recovery day
❤️ Everyday life
Tag us. Share your story. Every month we pick one athlete to receive a $100 Goal Five Gift Card.
07/24/2026
Want more women in leadership tomorrow? We have to create more opportunities for girls to lead today.
That is what and the are doing every day. They aren't just developing more coaches. They're building a pipeline of confident communicators, resilient problem-solvers, and future leaders by giving young women the opportunity to coach today and lead for life. Through mentorship and hands-on coaching experience, participants gain the same skills that help them succeed in school, business, and their communities.
📖 Read our latest Her Fifth Gear series and see why reimagining youth sports may be one of the most powerful investments we can make in the next generation.
🔗 https://goalfive.com/blogs/her-fifth-gear/reimagine-youth-sports-how-the-womens-coaching-alliance-are-developing-future-leaders
07/21/2026
When women’s sports get the spotlight, the world sees what fans already know. Competition at the highest level is built on talent, grit, and relentless drive.
Equal in intensity. Equal in excellence. Equal in impact. ✨
07/16/2026
Every athlete has a moment where fear and possibility meet. ⚡ What happens next often defines how far she goes.
Choose the challenge. Discover what you’re capable of. ✨
07/10/2026
When women are given the stage, they show the world what's possible. 💪 The impact reaches far beyond the game, inspiring confidence and ambition in those who follow.
Lead boldly. Inspire others. Keep raising the bar. ✨
07/01/2026
The strongest athletes aren't defined by perfect performances. 🏃♀️ They're shaped by the determination to keep chasing their goals through every challenge.
Trust your journey. Embrace the challenge. Keep moving forward. ✨