Data Axis Golf

Golf is changing quickly. New equipment, New rules, New technologies.

Data Axis Golf sorts through the new excellent stuff, and all the great old stuff that still works & delivers data-based solutions to improve your game more quickly than ever.

12/15/2019

I sure love to tag Dominate The Dojo and see where it goes!

12/05/2019

12/04/2019

Golf Channel’s favorite things from the 2019 PGA Merchandise Show From must-have golf clubs to headcovers and sunscreen, we've narrowed it down to our favorite things from the 2019 PGA Merchandise Show.

12/02/2019

Golf Rules: The top 5 issues the USGA still needs to fix Golf, both the professional and amateur versions, still have some nutty rules that need to be addressed. Here are the top five golf rules the USGA needs to...

12/01/2019

Lynx Golf is going global—again—and they've got big-time goals Kevin Woolgar, the head of research and development for Lynx Golf, started with the company in 1978, packing boxes in the warehouse. Now, more than 40 years later, he's fighting for the brand's resurgence, one outside-the-box idea at a time.

11/30/2019

Our favorite things: The best from the PGA Merchandise Show - Golf The 2019 PGA Merchandise Show takes place all week in Orlando, Fla., as the golf world converges for a week of the newest and coolest gear, gadgets, clubs, clothes and more. GOLF.com has you covered with boots on the ground to check out exactly what you, our loyal readers, might be looking for.

11/30/2019

The Turn: The 2018 Golfer Survey To wrap up year one of The Turn Podcast, Jared Cohen is joined by Senior Vice President of Sales and Marketing for Troon, Kris Strauss. Every two years, Troon surveys a random sampling of golfers across the United States to learn more about the consumer and the direction of the industry through vari...

11/29/2019

What to know (and how to find it) about the new Rules of Golf The USGA has created extensive educational materials to ease the adjustment as the new Rules of Golf take effect

11/28/2019

It can be that simple!

11/27/2019

7 Cool Golf Gear Launches 2019 - From The PGA Show, Orlando 7 Cool Golf Gear Launches 2019 - GM Digital Editor Neil Tappin looks at some of the coolest products from the 2019 PGA Merchandise Show