05/09/2026
Your Clients Don’t Transform ALONE.
7 years ago was a period in my life when I wasn't investing at all.
Fortunately, I was part of a MASTERMIND with several experienced investors in it.
In one of our sessions, I opened up about my financial situation (the humiliating part).
They didn’t shame me. They supported me.
They helped me see what I couldn’t yet see… and, eventually… held me accountable...
and I became an INVESTOR.
It changed everything (at least from a time, wealth/money perspective).
Normally, this is where an infomarketer would claim they found a ‘secret strategy’.
THERE WAS NO SECRET STRATEGY.
I was surrounded by the right people. That’s it.
My peer group PULLED me forward in a direction I wasn't moving on my own.
Why this matters for your coaching practice?
If your clients aren’t surrounded by peers who already ARE what your client wants to BECOME (financially, relationally, emotionally, spiritually, physically)...
…the odds of them getting there ALONE are slim.
The coaching bumper sticker “We become who we spend time with.” sounds like motivational fluff… but it IS how human beings grow.
So what do you do as the coach?
ONE: Create a mastermind for your clients:
A container where your client is surrounded by growth-minded peers.
TWO: (This is the minimum move) Make it a standing question in your coaching: "Are you part of a mastermind yet? What peer group is actively supporting your journey right now?"
If the answer is “no/nobody”, don't just note it and move on.
Make it a mandate.
Hold them accountable for building that mastermind FOR THEMSELVES.
Because the right peer group isn't a ‘nice-to-have’. For most of your clients, it's the difference between transformation and stagnation.
I lived it. Haven’t you?
The reason you’re HERE (in probably a really epic place in your life/career) is partly because of the ‘masterminds’ you’ve surrounded yourself with… no?
Now help your clients live it too.
Want the Coaches Guide to Starting & Running Masterminds (for yourself OR your clients)?
Drop me a line below and I'll get it over to you.
P.S. Most of your clients won’t have that peer group yet.
Don’t treat that like a minor detail.
Your clients are deeply shaped by the people around them!
Make it part of the work.
Help them gather a peer group that supports their success.
Hold them accountable to being around people who stretch them, challenge them, inspire them, and help them become who they say they want to become.
Because sometimes the breakthrough doesn’t come from one more strategy.
Sometimes it comes from finally GETTING IN THE RIGHT ROOM.
As a coach, you can either help your clients FIND that room…
Or you can CREATE it for them.
05/09/2026
Your relationship coaching client meets someone really great.
There's attraction / chemistry… genuine potential.
And then, somehow, it falls apart.
Why? Selfishness. It’s a bad f*cking habit.
Single clients had the luxury of selfishness for however long they've been on their own... and they've gotten very, very comfortable there.
As soon as the relationship starts asking for more of them, they RESIST.
They’ve done what they wanted, when they wanted, how they wanted.
Nobody else's preferences to factor in.
A serious relationship challenges that selfish pattern.
Suddenly it's not just 2 individuals trying to get their needs met.
A third entity comes into existence… the relationship itself.
And that relationship has its own requirements.
It needs trust, time, patience, safety, compromise, and consistent investment from your client.
It doesn't run on autopilot. It has to be actively served.
Serving something bigger than your client’s selfish preferences?
That’s surprisingly hard for someone who is used to only serving themselves.
They may interpret that relationship as a loss of freedom.
THIS is where many early relationships break down.
The moment where the relationship asks to be served, not just consumed.
This is a coaching opportunity.
Coach your clients to see this pattern early… before it quietly kills the relationship.
Help them build something BIGGER THAN THEMSELVES.
Coach them to move beyond “What do I want?”...
…into “What does this person need?”
“What does this relationship need?”
“What am I willing to give, adjust, or learn in order to create something real?”
At some point, your client’s selfishness has to soften.
The rigid independence has to loosen in exchange for the beauty of mutual giving.
THAT’S what relationship coaches can help their clients transform.
That's where the real relationship begins.
The beauty of two people that create a shared life together.
Want a blueprint on how to provide relationship coaching for your clients?
Drop me a line below and I’ll send you the Relationship Coach Blueprint.
05/07/2026
Money Equals Pain (And Why That Matters for Your Clients)
This isn’t what the coaching crowd believes, but if you're working with clients around money… I think it’s important to appreciate.
MAKING money (the thing your clients say they want) is painful for most of the population.
Work. Showing up when they’d rather not.
Doing things that are boring, scary, hard, or uncomfortable (even ‘passion’ professions have tons of this).
The paycheck at the end is real... but so is the pain that your client went through to get it.
So in that sense, money is a measurement of the pain your client went through to earn it.
A hundred dollars may represent one level of pain.
A million dollars represents even more.
Just different amounts of pain.
When your client spends money, they’re not just giving away paper, numbers, or a transaction.
They’re giving away the effort it took to earn it.
They’re giving away part of their security, freedom, the value they were ‘pained’ to create.
That’s why clients get tense, hesitant, or even “stingy” around money.
Yes, some spending feels exciting, fun, freeing, or energizing.
But what about the mortgage? the rent? the utility bill?
"I went to the vet and it was three thousand dollars. Ugh."
That "ugh" is pain.
SAVING money is painful for a lot of clients. INVESTING money is scary and uncomfortable for most clients.
To help our clients create better financial results, we can’t just coach around money as if it’s always wonderful, empowering, abundant, and exciting.
Money also brings up fear, resistance, shame, anxiety, pressure, guilt, or grief.
Can you coach the pain side of the equation without rushing to reframe it into positivity? without pretending money is nothing but upside and abundance?
This doesn't mean wallowing in scarcity with your client. It doesn't mean reinforcing their ‘poverty mindset’.
It means having the honesty and the empathy to say: "Yes, this is hard / uncomfortable. Do you want to transform that?"
Good coaching (and good MARKETING for your coaching) requires that we meet clients there.
Not with judgment or denial.
Not with our heads in the sand pretending money is always positive.
But with empathy, honesty, and skill.
Because when we can help clients understand the pain they associate with making, spending, saving, and investing money, we can help them move through it.
On the other side of that pain, we can coach them to create the financial life they actually want.
05/05/2026
Your clients won’t tell you the real reason they quit coaching…
They’ll say:
“I need to put coaching on hold”
“Now’s not the right time”
“I can’t afford it”
But what they really mean is:
“I’m not getting enough help between sessions to keep paying for this.”
Because if they feel like they’re on their own anyway…
…why keep paying YOU?
When they could just stop coaching…
…keep the money…
…and STILL get help whenever they want?
If your coaching is only useful during the session…
…they’re paying for something they only use once a week.
And that doesn’t make sense anymore.
Because now…
…they have AI.
Available ALL day.
EVERY day.
It’s there the moment they need it.
That’s what your client is comparing you to now.
Not other coaches.
Not your credentials.
AI
And yes, AI WILL make you irrelevant.
Quietly.
Gradually.
Then all at once…
…IF you don’t use it.
Right now, you:
* Show up for the session
* Ask good questions
* Have a great conversation
* Then leave your client to figure it out on their own
But AI doesn’t disappear.
It’s there when they’re second-guessing.
When they don’t know what to do next.
So if your coaching only helps once a week…
…but AI helps EVERY day…
Then you’re not losing clients because your coaching is bad.
You’re losing them because you’re not there when they need help.
So what can you do about it?
You don’t beat AI by avoiding it.
The coaches who get and keep clients now…
…don’t compete against AI…
…they build it INTO their coaching.
This is the upgrade your coaching is missing:
Instead of your coaching only helping during the session…
It’s there when they’re about to make the wrong decision.
When they don’t know what to do next… and don’t want to get it wrong.
Now your client isn’t choosing between you and AI.
They get BOTH.
That’s what AI makes possible between your sessions.
Your coaching isn’t limited to what happens inside the session anymore.
This gives them more of your help… without taking more of your time.
AI takes it from:
“I talk to my coach once a week”
To:
“I have my coach’s help whenever I need it”
And that’s why:
Your clients stay longer.
Your clients get better results.
Your clients keep paying.
You DON’T need AI to become a better coach.
You need it to make your coaching worth paying for in a world where AI is free.
Because your real risk isn’t AI replacing you…
…it’s your client quietly realizing they don’t need you anymore.
I’m Kris.
I’ve enrolled 400+ coaching clients…
…and led 10,000+ paid coaching sessions.
And I’ve seen this pattern over and over again:
Clients don’t leave because your coaching is bad…
…they leave because it’s not there when they need it.
If your coaching ISN’T there between sessions…
…they’ll replace it with something that IS.
P.S. Want to know EXACTLY how I’m using AI in my coaching practice…
…and how you can use it to keep and grow your coaching income?
Comment “GUIDE” and I’ll send it over.
05/02/2026
AI has already changed coaching.
How? For years, there was a clear line:
Google was for quick answers.
Coaches were for deeper answers, strategy, accountability, and transformation.
That line is GONE.
Now clients can get deeper personalized answers with AI.
They get step-by-step plans, explore precise strategies… instantly.
For knowledge-based coaches, AI has replaced part (or all) of what they offer.
If your main value is:
Giving advice
Sharing frameworks
Creating plans
Explaining what to do next
…you are becoming no more than an expensive chat bot.
AI is Available 24/7
AI is Fast
AI is Personalized
AI is Free
And, yes, AI knows YOUR topic quite well.
Your coaching must evolve from information to transformation.
From:
“Let me tell you what to do…”
To:
“Let me help you become the person who can do it.”
That means:
Mindset work / Emotional breakthroughs
Accountability
Real human friendship and camaraderie
The surviving coaches won’t fight AI…
They’ll stand apart…
Because your real coaching value was never just answers.
It was helping clients become someone new.
That matters more now than ever.
The question isn’t whether AI changed coaching. That’s already happened.
It’s whether your coaching evolved with it.
Fear AI? You’ll get replaced by it.
Stand apart from AI? You’ll survive.
Use it? You’ll become dramatically more valuable.
If you’d like to see how I’m coaching so AI can’t compete with it…
…and how I’m using AI to INCREASE my coaching’s value…
Drop a line below.
I’ll share the tools and approaches that make coaching more valuable than AI ever could be (and more valuable BECAUSE of AI as well).
05/02/2026
AI has already changed coaching.
How? For years, there was a clear line:
Google was for quick answers.
Coaches were for deeper answers, strategy, accountability, and transformation.
That line is GONE.
Now clients can get deeper personalized answers with AI.
They get step-by-step plans, explore precise strategies… instantly.
For knowledge-based coaches, AI has replaced part (or all) of what they offer.
If your main value is:
Giving advice
Sharing frameworks
Creating plans
Explaining what to do next
…you are becoming no more than an expensive chat bot.
AI is Available 24/7
AI is Fast
AI is Personalized
AI is Free
And, yes, AI knows YOUR topic quite well.
Your coaching must evolve from information to transformation.
From:
“Let me tell you what to do…”
To:
“Let me help you become the person who can do it.”
That means:
Mindset work / Emotional breakthroughs
Accountability
Real human friendship and camaraderie
The surviving coaches won’t fight AI…
They’ll stand apart…
Because your real coaching value was never just answers.
It was helping clients become someone new.
That matters more now than ever.
The question isn’t whether AI changed coaching. That’s already happened.
It’s whether your coaching evolved with it.
Fear AI? You’ll get replaced by it.
Stand apart from AI? You’ll survive.
Use it? You’ll become dramatically more valuable.
If you’d like to see how I’m coaching so AI can’t compete with it…
…and how I’m using AI to INCREASE my coaching’s value…
Drop a line below.
I’ll share the tools and approaches that make coaching more valuable than AI ever could be (and more valuable BECAUSE of AI as well).
05/02/2026
AI has already changed coaching.
How? For years, there was a clear line:
Google was for quick answers.
Coaches were for deeper answers, strategy, accountability, and transformation.
That line is GONE.
Now clients can get deeper personalized answers with AI.
They get step-by-step plans, explore precise strategies… instantly.
For knowledge-based coaches, AI has replaced part (or all) of what they offer.
If your main value is:
Giving advice
Sharing frameworks
Creating plans
Explaining what to do next
…you are becoming no more than an expensive chat bot.
AI is Available 24/7
AI is Fast
AI is Personalized
AI is Free
And, yes, AI knows YOUR topic quite well.
Your coaching must evolve from information to transformation.
From:
“Let me tell you what to do…”
To:
“Let me help you become the person who can do it.”
That means:
Mindset work / Emotional breakthroughs
Accountability
Real human friendship and camaraderie
The surviving coaches won’t fight AI…
They’ll stand apart…
Because your real coaching value was never just answers.
It was helping clients become someone new.
That matters more now than ever.
The question isn’t whether AI changed coaching. That’s already happened.
It’s whether your coaching evolved with it.
Fear AI? You’ll get replaced by it.
Stand apart from AI? You’ll survive.
Use it? You’ll become dramatically more valuable.
If you’d like to see how I’m coaching so AI can’t compete with it…
…and how I’m using AI to INCREASE my coaching’s value…
Drop a line below.
I’ll share the tools and approaches that make coaching more valuable than AI ever could be (and more valuable BECAUSE of AI as well).