Bird Rock Surf Shop

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Bird Rock Surf Shop Bird Rock Surf Shop is the largest surf shop in La Jolla. We have convenient off-street, free parking for our customers.

We specialize in new, used and custom surfboards, wetsuits, men's, women's and children's clothing, hats, sunglasses, bikinis, surfing DVDs, longboard skateboards and tons of other surfing and beach products. We house one of the largest used surfboard collections in the San Diego/La Jolla/Pacific Beach/Ocean beach area. Our friendly, no-attitude staff will help make sure you have the right gear whether you're a beginner or pro. Bird Rock Surf Shop rents surfboards (everything from beginner foam boards to high-performance shortboards), Stand-Up Paddle boards and beach cruiser bicycles. We also provide expert surfboard repair and custom surfboard shaping.

HUGE SURFBOARD SALE$100-$400 off all hardboards $50 off all soft topsAND $300 OFF ALL JOSH HALLS! 😱😱
10/02/2026

HUGE SURFBOARD SALE

$100-$400 off all hardboards
$50 off all soft tops

AND $300 OFF ALL JOSH HALLS! 😱😱

CANO Umbrellas now available at Bird Rock Surf Shop!☂️☀️💗*Not intended for flight or jumping off buildings*
09/23/2026

CANO Umbrellas now available at Bird Rock Surf Shop!☂️☀️💗

*Not intended for flight or jumping off buildings*

DEKKA!🌞⚓️🥥Just restocked at Bird Rock Surf Shop!! D E K K A
09/22/2026

DEKKA!🌞⚓️🥥

Just restocked at Bird Rock Surf Shop!! D E K K A

Post surf session with your besties!💛Even better when you have Bird Rock Surf apparel to keep you warm after🪼🐠🪸
08/24/2026

Post surf session with your besties!💛

Even better when you have Bird Rock Surf apparel to keep you warm after🪼🐠🪸

We’re obsessed with our new hats! 🪼🥥🥭🥝Come down to the shop to pick these up or shop online
08/18/2026

We’re obsessed with our new hats! 🪼🥥🥭🥝

Come down to the shop to pick these up or shop online

New Josh Halls stocked!🏄🏼‍♂️ Josh Hall Surfboards Come by to see these beauties! Fins included 🪸🐠
08/11/2026

New Josh Halls stocked!🏄🏼‍♂️ Josh Hall Surfboards

Come by to see these beauties!

Fins included 🪸🐠

New restocks for boys and girls!!🐢👒🩴🫧Check out our new Fahlo stuffies, Binky Bros hats, and boys board shorts!
07/30/2026

New restocks for boys and girls!!🐢👒🩴🫧

Check out our new Fahlo stuffies, Binky Bros hats, and boys board shorts!

Our new design “Coastline” is here!! 🥥🪸🐡Now available in two tote colors (rust & green) and youth tees (periwinkle & whi...
07/21/2026

Our new design “Coastline” is here!! 🥥🪸🐡

Now available in two tote colors (rust & green) and youth tees (periwinkle & white)

Available in store and online!

Summer tees! 🌞🦞Pick up our best selling styles in our brand new color ways! 🫧✨
07/17/2026

Summer tees! 🌞🦞

Pick up our best selling styles in our brand new color ways! 🫧✨

Our brand new “Protect the Locals🧜‍♀️” tee for youth girls is here!! Pick up this cutie in ivory/pink and teal/coral col...
07/15/2026

Our brand new “Protect the Locals🧜‍♀️” tee for youth girls is here!!

Pick up this cutie in ivory/pink and teal/coral colors🫧✨

Now available in-store and online!

Address

5509 La Jolla Boulevard
San Diego, CA
92037

Opening Hours

Monday 9am - 7pm
Tuesday 9am - 6pm
Wednesday 9am - 7pm
Thursday 9am - 7pm
Friday 9am - 7pm
Saturday 9am - 7pm
Sunday 9am - 5am

Telephone

(858) 459-9200

Website

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