TrueIcon Inc.

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TrueIcon Inc. TrueIcon Inc. brings out the power in people’s true, authentic selves and empowers growth through workshops, speaking opportunities, and coaching.

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10/27/2026

Here’s what my software sales background taught me.

It was all relationships.
A customer told us about a problem no one was helping with, and we ended up creating a whole on-demand service from it.

There’s so much pressure in sales.
But when you take the pressure out and ask what’s keeping people up at night, you can actually help.
And if you can’t, be honest about that too.

Tell me in the comments, what’s a time someone really listened to you as a customer?

10/24/2026

Thank you to everyone listening to the episodes and following along.
And if you're new here, welcome.

This is a space full of conversations.
Different perspectives, and the humanity in each of us.

Here's what I believe.
We're all trying our best, in one way, shape, or form.
Grace and kindness for others, and for ourselves, is what gets us to happy and fulfilled.

It's freeing to be yourself.

Tell me in the comments, what's one way you're giving yourself grace this week?

10/23/2026

“The legacy that we leave on this earth is temporary.
The impact that we leave on people lasts forever.” 🤍

— Stoute on The TrueIcon Podcast

That connection that you are seeking?
You have control to make it happen.
Invest in relationships,
in the human element,
in authentic community,
and watch your world change.

What's the impact you wish to make on the world?

Save this as your reminder.

🎙️ Full episode: link in bio.

https://www.beatrueicon.com/trueiconpodcast



10/22/2026

I'm on a quest of doing things that moderately scare me, and here's what I learned after doing them.
I wasn't afraid of the things.
I was afraid of the judgment of people seeing me do them.
That's a lot of brain space spent on people who aren't the ones doing it.
Subscribe for more on doing things afraid and betting on yourself.

10/20/2026

The moments that define us almost never look like defining moments at the time.

They're quiet.
Ordinary.
Easy to walk right past.

Then one day you notice something shifted.
The weight lifted off your shoulders and you didn't even see it happen.

I think that's how it works for most of us.

What was a moment that changed you before you realized it? 🤍

I woke up last Wednesday completely wrecked by jetlag. 😴I almost stayed in bed, but I dragged myself to the Key4Women ev...
10/14/2026

I woke up last Wednesday completely wrecked by jetlag. 😴

I almost stayed in bed, but I dragged myself to the Key4Women event anyway. I’m so glad I did, because one metaphor from the stage is still stuck in my head.

When researchers study fleas, they put them in a glass jar with a lid. They jump and hit the top until they learn to jump lower.

The crazy part? You can take the lid off, and they still won't jump out. They’ve conditioned themselves to accept a ceiling that isn't even there anymore. 🧠

Listening to Shayla Rivera talk about being unapologetically human and taking bold risks was the exact reminder I needed.

A few takeaways to carry with you:

You are meant to be here: What is this moment trying to teach you?

Follow the inner tugs: Quiet pulls toward a new skill or idea are where growth lives.

Audit your routines: Are your choices actually yours, or are you just running on autopilot?

Shout-out to Christina Farinacci-Roberts for being an awesome Emcee, and big thanks to Shayla Rivera for the raw talk!

A massive congrats to Sarah Trop on her 2026 Key4Women Achieve Award for her work at

What’s one invisible ceiling you’re ready to let go of this week? Drop it below

10/13/2026

I was every version of me except the real one.
Performing strength I did not always feel.
Showing up as whoever “they” needed me to be.
Looking easy when nothing about it was easy.
The pressure was constant.
And I carried it quietly because that is what you do when everyone thinks you have it together.
You have done that too.
Quietly. Without anyone seeing what it actually took.
You kept showing up when it was hard.
You carried things nobody knew you were carrying.
You figured it out even when you had no idea how.
And you did it without applause.
Without anyone fully seeing what it cost you to stay in that room.
Five years ago you would not have believed you could survive what you’ve survived.
Take one second tonight to actually feel that.
Not tomorrow. Today.
You are not behind.
You have come so far.
That is something to celebrate. I believe in you. 💙
Save this for the times you forget how far you’ve come.


10/12/2026

We don't talk enough about changing our minds.

You can change your mind.
You can change the way you show up.
At any moment.

That's what being human looks like.

Acknowledging the hard things.
Honoring what you went through to get here.
Then choosing differently.

One step. That's all it takes.
Full TrueIcon Season Update: https://www.beatrueicon.com/trueiconpodcast

(Link in Bio)

What did you outgrow this year? 🌱

Address

224 N Ballston Ave
Scotia, NY
12302-2599

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