Dr. Tonika Bruce

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Dr. Tonika Bruce Entrepreneur, author & nurse leader. Founder of Financial Feminism.

I believe ownership should create opportunity, so I build brands, invest in people & reinvest 100% of the revenue I receive into our teams, nonprofits, ministries & mission-driven work

Someone asked me how to make and save her first $100,000.I loved the question.But first:$๐Ÿญ๐Ÿฌ๐Ÿฌ,๐Ÿฌ๐Ÿฌ๐Ÿฌ ๐—ข๐—™ ๐—ช๐—›๐—”๐—ง?Income isn't sa...
10/15/2026

Someone asked me how to make and save her first $100,000.
I loved the question.
But first:
$๐Ÿญ๐Ÿฌ๐Ÿฌ,๐Ÿฌ๐Ÿฌ๐Ÿฌ ๐—ข๐—™ ๐—ช๐—›๐—”๐—ง?
Income isn't savings.
Savings isn't investing.
Investments aren't automatically net worth.
And a six figure salary doesn't tell me what you own.
So forget my number for a minute.
๐—ช๐—ต๐—ฎ๐˜ ๐—ฎ๐—ฟ๐—ฒ ๐—ฌ๐—ข๐—จ ๐—ฏ๐˜‚๐—ถ๐—น๐—ฑ๐—ถ๐—ป๐—ด?
Tell me below.
Then come into Financial Feminism because we're taking this conversation much further.

Listen to Episode 15:
https://ownthepurse.com/podcast/stability-is-a-strategy/

I joined this Financial Feminism community and thought about you.We're talking this week about what happens financially ...
10/10/2026

I joined this Financial Feminism community and thought about you.
We're talking this week about what happens financially if your paycheck suddenly stops.
No weird money flexing and nobody is asking what you make. ๐Ÿ˜‚
Just women having conversations we probably should have had years ago.
Come with me.

Join here:

A private community for women building financial confidence, income, ownership, and freedom without shame, gimmicks, or fake luxury.

A good salary can hide a fragile financial system.Everything is paid. Nothing looks wrong. Then one paycheck doesn't arr...
10/08/2026

A good salary can hide a fragile financial system.
Everything is paid. Nothing looks wrong. Then one paycheck doesn't arrive.

Episode 14 is live: Your Safety Net Is a Power Move: What Happens If Your Paycheck Disappears Tomorrow?

Listen when you have a minute. Then come talk with women who are figuring this out too.

Weekend homework that won't ruin your weekend:One debt.Fifteen minutes.Four questions.One next move.That's ๐—ง๐—ต๐—ฒ ๐——๐—ฒ๐—ฏ๐˜ ๐—”๐˜‚๐˜๐—ผ...
10/03/2026

Weekend homework that won't ruin your weekend:
One debt.
Fifteen minutes.
Four questions.
One next move.

That's ๐—ง๐—ต๐—ฒ ๐——๐—ฒ๐—ฏ๐˜ ๐—”๐˜‚๐˜๐—ผ๐—ฝ๐˜€๐˜†โ„ข.
It's free inside the Financial Feminism Community.

Imagine your debt payment disappeared tomorrow.Where would the money go?Savings?Investing?A home?Business?Travel?Breathi...
10/02/2026

Imagine your debt payment disappeared tomorrow.
Where would the money go?
Savings?
Investing?
A home?
Business?
Travel?
Breathing room?

Don't just pay debt.
๐—ฃ๐—น๐—ฎ๐—ป ๐—ณ๐—ผ๐—ฟ ๐˜๐—ต๐—ฒ ๐—บ๐—ผ๐—ป๐—ฒ๐˜† ๐˜†๐—ผ๐˜‚'๐—ฟ๐—ฒ ๐—ด๐—ฒ๐˜๐˜๐—ถ๐—ป๐—ด ๐—ฏ๐—ฎ๐—ฐ๐—ธ.

Join link & full episode in comments โฌ‡๏ธ

Tonight at ๐Ÿด ๐—ฃ๐—  ๐—˜๐—ง ๐Ÿ’—We're talking about the part of debt repayment that gets skipped:๐—ช๐—ต๐—ฎ๐˜ ๐—ถ๐—ณ ๐˜๐—ต๐—ฒ ๐˜๐—ต๐—ถ๐—ป๐—ด ๐˜๐—ต๐—ฎ๐˜ ๐—ฐ๐—ฟ๐—ฒ๐—ฎ๐˜๐—ฒ๐—ฑ ๐˜†๐—ผ๐˜‚๐—ฟ...
10/01/2026

Tonight at ๐Ÿด ๐—ฃ๐—  ๐—˜๐—ง ๐Ÿ’—
We're talking about the part of debt repayment that gets skipped:
๐—ช๐—ต๐—ฎ๐˜ ๐—ถ๐—ณ ๐˜๐—ต๐—ฒ ๐˜๐—ต๐—ถ๐—ป๐—ด ๐˜๐—ต๐—ฎ๐˜ ๐—ฐ๐—ฟ๐—ฒ๐—ฎ๐˜๐—ฒ๐—ฑ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—ฑ๐—ฒ๐—ฏ๐˜ ๐—ถ๐˜€๐—ป'๐˜ ๐˜๐—ต๐—ฒ ๐˜๐—ต๐—ถ๐—ป๐—ด ๐—ธ๐—ฒ๐—ฒ๐—ฝ๐—ถ๐—ป๐—ด ๐—ถ๐˜ ๐—ฎ๐—น๐—ถ๐˜ƒ๐—ฒ?
Come join the Financial Feminism Live Conversation.
No numbers.
No judgment.
Bring your questions.

๐—ก๐—˜๐—ช ๐—™๐—œ๐—ก๐—”๐—ก๐—–๐—œ๐—”๐—Ÿ ๐—™๐—˜๐— ๐—œ๐—ก๐—œ๐—ฆ๐—  ๐ŸŽงIf you've ever opened your banking app and thought:How am I still here?Press play.Today we're ta...
10/01/2026

๐—ก๐—˜๐—ช ๐—™๐—œ๐—ก๐—”๐—ก๐—–๐—œ๐—”๐—Ÿ ๐—™๐—˜๐— ๐—œ๐—ก๐—œ๐—ฆ๐—  ๐ŸŽง

If you've ever opened your banking app and thought:
How am I still here?
Press play.

Today we're talking about debt, shame, good incomes, old decisions and what happens when life costs more than the plan.

And I'm giving you four questions that may completely change the way you look at what you owe.

๐——๐—ฒ๐—ฏ๐˜ ๐—œ๐˜€ ๐—ก๐—ผ๐˜ ๐—”๐—น๐˜„๐—ฎ๐˜†๐˜€ ๐—ฎ ๐—–๐—ต๐—ฎ๐—ฟ๐—ฎ๐—ฐ๐˜๐—ฒ๐—ฟ ๐—™๐—น๐—ฎ๐˜„

Listen at OwnThePurse.com ๐Ÿ’—

Your debt has history.But here's the question that matters today:๐—œ๐˜€ ๐˜๐—ต๐—ฒ ๐˜๐—ต๐—ถ๐—ป๐—ด ๐˜๐—ต๐—ฎ๐˜ ๐—ฐ๐—ฟ๐—ฒ๐—ฎ๐˜๐—ฒ๐—ฑ ๐—ถ๐˜ ๐˜€๐˜๐—ถ๐—น๐—น ๐˜๐—ต๐—ฒ ๐˜๐—ต๐—ถ๐—ป๐—ด ๐—ธ๐—ฒ๐—ฒ๐—ฝ๐—ถ๐—ป๐—ด ๐—ถ๐˜...
09/29/2026

Your debt has history.
But here's the question that matters today:
๐—œ๐˜€ ๐˜๐—ต๐—ฒ ๐˜๐—ต๐—ถ๐—ป๐—ด ๐˜๐—ต๐—ฎ๐˜ ๐—ฐ๐—ฟ๐—ฒ๐—ฎ๐˜๐—ฒ๐—ฑ ๐—ถ๐˜ ๐˜€๐˜๐—ถ๐—น๐—น ๐˜๐—ต๐—ฒ ๐˜๐—ต๐—ถ๐—ป๐—ด ๐—ธ๐—ฒ๐—ฒ๐—ฝ๐—ถ๐—ป๐—ด ๐—ถ๐˜ ๐—ฎ๐—น๐—ถ๐˜ƒ๐—ฒ?
That answer can change the plan.

Have you ever looked at your debt and thought:๐—œ ๐—บ๐—ฎ๐—ธ๐—ฒ ๐˜๐—ผ๐—ผ ๐—บ๐˜‚๐—ฐ๐—ต ๐—บ๐—ผ๐—ป๐—ฒ๐˜† ๐˜๐—ผ ๐˜€๐˜๐—ถ๐—น๐—น ๐—ฏ๐—ฒ ๐—ต๐—ฒ๐—ฟ๐—ฒ.I think more women have whispered t...
09/28/2026

Have you ever looked at your debt and thought:
๐—œ ๐—บ๐—ฎ๐—ธ๐—ฒ ๐˜๐—ผ๐—ผ ๐—บ๐˜‚๐—ฐ๐—ต ๐—บ๐—ผ๐—ป๐—ฒ๐˜† ๐˜๐—ผ ๐˜€๐˜๐—ถ๐—น๐—น ๐—ฏ๐—ฒ ๐—ต๐—ฒ๐—ฟ๐—ฒ.
I think more women have whispered that sentence than we realize.
We're talking about it this week.
And we're going deeper than โ€œstop spending.โ€

Today's question is not:Who needs your money?It's:๐—ช๐—ต๐—ฎ๐˜ ๐—ถ๐˜€ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—บ๐—ผ๐—ป๐—ฒ๐˜† ๐˜๐—ฟ๐˜†๐—ถ๐—ป๐—ด ๐˜๐—ผ ๐—ฏ๐—ฒ๐—ฐ๐—ผ๐—บ๐—ฒ?That answer deserves protection to...
09/25/2026

Today's question is not:
Who needs your money?
It's:
๐—ช๐—ต๐—ฎ๐˜ ๐—ถ๐˜€ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—บ๐—ผ๐—ป๐—ฒ๐˜† ๐˜๐—ฟ๐˜†๐—ถ๐—ป๐—ด ๐˜๐—ผ ๐—ฏ๐—ฒ๐—ฐ๐—ผ๐—บ๐—ฒ?
That answer deserves protection too.

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Tampa, FL

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