08/31/2026
MEET COACH MATT đź’Ş
With nearly 24 years of experience in training, performance, and coaching, Matt brings a deep background and a ton of real-world experience to LIFT.
His journey started with college football, moved into bodybuilding—where he earned Mr. Michigan in Men’s Physique in 2011—and later expanded into MMA and CrossFit, where he competed in the 35–39 Masters division and finished 25th worldwide.
But Matt’s experience goes well beyond his own performance.
Throughout his career, he’s coached in and helped build successful training environments by developing programming, systems, and strong coaching cultures.
His approach is simple: experience matters. He’s trained it, competed in it, coached it, and learned from some incredible people along the way.
Now he’s bringing that experience to LIFT—and helping our clients train smarter, move better, get stronger, and keep progressing.
Welcome to LIFT, Coach Matt. đź’Ş