Pedalhead Road Works

Any you thought the Factor One was polarizing 😂. The latest aero race bike from our friends at Factor is the Elara. Taking elements of the One and Ostro and combining them into the fastest Gravel Bike on the market. This thing in Virescent Blue is absolutely stunning. Paired with the new Black Inc 64 gravel hoops this baby rolls! Clearance? Is 57mm measured enough? Thought so. Come see it in the flesh now at the shop, but be prepared. You will want one, badly. You’ve been warned.

Heads up shop is open today and closed this long weekend. Back at it Tuesday. Off to ride some bikes in the rain.

New bike day for my bud Pierre ! Sold him his first bike 10 years ago and here we are again! It was so fun planting the seed on what the new rig should be and I knew in my heart it had to be a Factor Monza. It just suits him perfectly. Couple of late night DM’s and he was committed 🤣. Love how he rolls.

54cm Sram Force build kit, 38/130 barstem combo, Black Inc 58’s which suit this bike so much better than the stock 45’s (sorry Factor). Mounted up some chonky Corsa Pro’s 32mm tubeless to make those RR 213 death marches a wee bit more comfy. Thanks for the support my friend! See you in another 10 years ?!

Yowza! Fresh build for my man D. Factor Ostro 52cm in the stunning Arctic Chrome. Sram Force, 165 cranks and a racer’s 36/120 Black Inc cockpit. 😮‍💨. Fast just sitting here and even faster on the road. Thanks for trusting in the process sir. It was a pleasure fitting and building this up for you, enjoy!

Meant to post this last week but you know how work life goes 🤪. Go away for a few days and it takes a week to catch up on things when you get back. Well worth it! Big thank you to the whole Givelo family for treating us all to such an amazing experience. Loved every second of it and made some new friends from across the globe. Beautiful rides and people. A lot of stories to share about a country that proves road culture is alive and well.

Can’t wait to show off some of the new products this little company from Colombia is developing. Utilizing fabrics that no one else in the bike industry is using. Always innovating and never settling, the Givelo way.

Yo ! Been full tilt since landing in Colombia for the first ever Givelo ® cycling apparel dealer summit. My first time to Colombia and what a better way to experience it than with my friends at Givelo. Amazing riding, amazing people and the views this country offers are breathtaking. Such hospitality ! Feel so lucky for the experience and how welcoming the people are here. The culture of cycling is so ingrained here, that you can’t go anywhere without seeing the passion the people have for it. The history is everywhere, simply beautiful. Few more days to take it all in before heading home to share some amazing stories. 🤟🏾

Happy Friday kids! Latest build out the door is this dreamy Time Alpe d’Huez in Brilliant Pink. Built up Super Duper Record 13 WRL, Deda Alanera RS cockpit and Lightweight tubs round out the build. Beauty!!!! Thanks for the support my friend 💜. Now you just need a dry day for its maiden voyage!

Heads up I will be away next week for “work”. Shop is open so buy some stuff and be nice to my staff. Off to see some cool kit and ride bikes with good folks. Stay tuned!

Happy Friday friend’s! Latest client build is the stunning BMC Road Machine 01 One. This Dura Ace built machine needed only a few upgrades from stock to make it just perfect. Ceramicspeed Alpha BB, some plush 29mm FMB Open Tubs (measured 32mm) and a Selle Italia SLR 3D saddle round out the bits. Want to talk about ride quality? Sublime and plush. A perfect addition to anyone’s bike wardrobe. If you’re thinking new bike let’s book that consult and fit and get it going. Reminder all our bikes include a full sizing and we can customize anything. No bike out of a box and off you go. Built for riders by riders,we use what we sell. No chatbots, just humans. OK we also have dogs. ❤️

Happy Long Weekend kids. We are closed but back at it on Tuesday. Planning on getting some rides in so I hope you all get some saddle time in too!

Will leave you with our latest Condor build, this beautiful Bivio Gravel. Columbus Spirit HSS Triple butted steel tubing. Designed in London and made in Italy. Built this up for a lucky lady who appreciates a silky riding rig with style. Campagnolo Ekar and rolling on some chonky 650 rubber.

Every steel Condor we build I am blown away why more people don’t have one 🤷🏽‍♂️. Designed by people who ride and 100% made in Italy. Also a price point that rivals many massed produced brands with lower quality tubing. Oh well such is the bike biz. But hey if you want something unique and with 78 yrs of heritage hit us up. Beautiful bikes made by some great folks. As you were.

Happy Friday kids! Scorcher out there, so hope you are hydrating. How about that TDF stage today 😳. I guess Pog’s tummy is feeling a ok ! I don’t think Lenny Martinez made any friends today, but thats racing.

But I digress. Latest Factor out the door is the ever versatile Monza in Steel Green. Trying to do this color justice in pics is tough but take my word it’s stunning. Well better get to bed early tonight, another big Alpe d’Huez stage again tomorrow!

Happy Friday kids! Often get asked about our process for bikes. Not your standard bike shop approach, but definitely not unique to PRW.

1. Consultation
2. Fitting
3. The build
4. Pick up and ride away (with a big smile)

We have all gotten programmed for instant gratification. In a world full of click and collect I feel you deserve more, and the wait is worth it.

Latest Track build is this 61cm Handsling built up for a long time client. Pretty much said, build me a fast Track bike that fits. Easy. I feel sorry for anyone on his wheel at the next 10 miler, as he will be making some legs ache. Thanks again for the support sir. Loved the project!