Liv Cycling USA

Summer is here, and the road is calling ☀️

This is the season of big ride goals, spontaneous detours, and saying "just one more mile" more times than you can count.

The Avail Advanced is built for all of it. Long climbs, fast group rides, gravel shortcuts, Gran Fondo weekends, and those days when you leave home with no real plan except to keep riding.

Comfort when the miles add up. Confidence when the road changes. The freedom to see where the day takes you.

Shop the Avail 👇
https://www.liv-cycling.com/us/search?keyword=avail

Summer is here, and the road is calling ☀️

This is the season of big ride goals, spontaneous detours, and saying "just one more mile" more times than you can count.

The Avail Advanced is built for all of it. Long climbs, fast group rides, gravel shortcuts, Gran Fondo weekends, and those days when you leave home with no real plan except to keep riding.

Comfort when the miles add up. Confidence when the road changes. The freedom to see where the day takes you.

Shop the Avail through the link in the first comment 👇

You know that feeling when your bike feels brand new again? 👌

Fresh tires. Fresh bar tape.
A little extra motivation to head out for one more ride.

This month's deal pairs two of the easiest upgrades you can make to your bike. Purchase any Gavia Course tires and receive a
FREE Eco Stratus Pro Bar Tape.

The Gavia Course is built for riders who want confidence through corners, reliability on long rides, and a smooth feel on the road. Pair it with fresh bar tape and you'll be wondering why you waited so long to make the switch.

Take advantage of this limited time offer through the link👇
https://brnw.ch/21x3bLE

Still thinking about Unbound? We don't blame you.

A weekend like that has a way of sticking with you.
The conditions were tough, the stories were incredible,
and for a lot of riders, it sparked the next big goal.

Whether that's signing up for your first gravel race, planning a bikepacking trip, or simply exploring roads you've never ridden before, the Liv Devote is built to help you get there.

With a lightweight aluminum frame, confidence inspiring handling, and the comfort to keep riding long after the pavement ends, it's a bike that feels just as good on an all day adventure as it does on race day.

The Devote 2 is in stock now.

So... what's the next ride on your list? 👇

What a week in Emporia. ⚡️

The mud was deep. The rain was relentless. The riders were tougher.

The kind of conditions that turn every mile into a battle and every finish into a story worth telling.

Thank you to everyone who stopped by the Giant & Liv booth throughout the week. We loved connecting with riders, families, and fans from around the world.

From Yuri Hauswald's shakeout ride, to the QueenStage Podcast featuring Ludi Scholz, Melisa Rollins, Paige Stuart, and Peta Mullens, to celebrating race day with hot dogs, cold drinks, and plenty of finish line stories, it was a weekend we'll be talking about for a long time.

Congratulations to every rider who took on the challenge.

The mud will wash off. The memories won't. 💜

UNBOUND week is finally here ⚡️

Giant & Liv are rolling into Emporia for a full weekend of rides, racing, community events, and gravel culture.

Whether you're pinning on a bib, cheering from the sidelines, or exploring downtown Emporia, stop by and join us throughout the weekend.

🚴 Friday, May 29 | 11:00 AM CDT
GU Energy x Giant Bicycles Chase The Race Shakeout Ride with Yuri Hauswald

Join Gravel Cycling Hall of Fame member Yuri Hauswald for a pre-race ride with a purpose. Through the LifeTime Foundation, Yuri will raise money for the local community for every rider he passes during the 200-mile race.

🎙️ Friday, May 29 | 1:30 PM CT
QueenStage Podcast Live
📍718 Commercial Street

Hear from athletes, industry leaders, and members of the Liv team as they discuss the future of gravel cycling.

👧 Friday | 12:00 PM–2:00 PM
Sprockids at UNBOUND

Bring the whole family for the Kids Crit and Kid Zone featuring riding activities, skills challenges, and fun opportunities for young riders.

🛍️ Expo Specials
Thursday | 1:00 PM–6:00 PM
Friday | 10:00 AM–5:00 PM

Browse exclusive event merchandise and take advantage of 25% off Control Go Mini Pumps and new eyewear during the expo.

We can't wait to celebrate another incredible UNBOUND weekend with you.

See you in Emporia 💜

When every watt matters, the all new Liv Macha 1 is ready to perform.

Designed with a precision BOA® Fit System, ultra stiff carbon outsole, and women’s specific fit, these road shoes are built for comfort, efficiency, and powerful pedal strokes from start to finish.

For a limited time this month, purchase Macha 1 and receive a
FREE pair of Road Elite Pedals through our online bundle 👟✨

Learn more in the first comment 👇