04/23/2026
Introducing the Explorer Waveform Collection. Ocean & topographical inspired waveforms, harnessed beneath your feet.
Available now in both Round & Squash Tail options.
Rooted in performance surfing & developed in collaboration with 2X World Champ John John Florence
04/23/2026
Introducing the Explorer Waveform Collection. Ocean & topographical inspired waveforms, harnessed beneath your feet.
Available now in both Round & Squash Tail options.
04/21/2026
New look, new colors, same JJF Pro Leash. 🔥
New leashes with fresh packaging…on the way to your local surf shop. 🚩
04/10/2026
finding a couple windows during a tricky NS season.
▪️JJF Round Tail Pro Pad in Night/Blue
Here’s to more blue skies for the islands soon. 🤙🙏
04/09/2026
Sailing & surfing through the South Pacific. 🙌
If you haven’t already checked out the VELA episodes on ‘s YouTube, you sure are missing out.
Episode 1-3 are live & very enjoyable. 🚩
04/08/2026
Rolled diamond grooves, removable center piece/arch & a relaxed kick.
The NEW Explorer 3 Piece Fish Tail Pad in Sky Blue, Night & Coyote, available now. 🤙
04/03/2026
FLORENCE NIGHT CAMO/CLEAR | Available Now
Same quality build with a clear cord & new camo colorway in collaboration with & 📍
03/23/2026
You asked, we delivered! 🎣
The Explorer Fish Pad in Coyote & more colors available now at your local surf shop. 🔒📍
| Monday | 9am - 5pm |
| Tuesday | 9am - 5:15pm |
| Wednesday | 9am - 5pm |
| Thursday | 9am - 5pm |
| Friday | 9am - 5pm |