AMA Baltimore

📣 Diane Devaney said it best that the MX Awards “are based on results, not merely subjective” and we couldn’t agree more.

Devaney & Associates, Inc. worked with Carroll Hospital in 2020 to honor their frontline workers who had risked their lives to care for their community.

The end result transformed a dull space in the lobby into interactive panels that allowed employees to post messages of gratitude for their fellow workers, and relieve their stress by coloring in the wall’s life-sized illustrations

Over the course of two weeks, hundreds of frontline workers added their creative contributions — resulting in a triumphant display of teamwork.

During a harrowing and dangerous period in our history, a story of perseverance and hope resonates deeply. That’s why this campaign won the 2021 Grand MX Campaign of the Year. 🎊

Just one more week left until entries close! Submit your triumphant work and see if your organization's story can win the 2026 Grand MX Campaign of the Year: https://mxawards.amabaltimore.org/

Big congratulations to Ellen Haynie, AMA Baltimore's newest AVP of Programming.

Ellen started as a volunteer on our Programming committee, jumping in wherever help was needed, registration, setup, cleanup, name badges at the end of the night. She learned the role by showing up consistently, kept our events posted online and posted early, and brought fresh ideas to our She-Suite event.

As her committee lead shared: "With Ellen's help, I've been able to do more, post our events sooner, and be more present at our events."

That kind of dedication doesn't go unnoticed, and now it's got a new title behind it. Congratulations, Ellen!

Curious about volunteering with AMA Baltimore? Here's how to get involved: https://f.mtr.cool/xhdqayfhrt

It’s that time of year! Ready for your work to get the recognition it deserves?

Our annual MX Awards recognize outstanding marketing campaigns that made the biggest impact. If yours commanded attention, shifted the standard, and made you look twice and think, ‘that’s the mark to beat’… this could be your year! 🏆

Categories include:
🔹Marketing Effectiveness & Strategy
🔹Marketing Channels & Tactics
🔹Creative Craft & Communications
🔹Industry & Purpose-Driven Marketing
🔹Overall (Grand MX Campaign of the Year)

Your team's best work deserves to be celebrated. Get all the details and submit your entry today!

👉 https://f.mtr.cool/zmniphzfkk

How does an 85-year old Baltimore-based institution evolve into the modern era? Through the power of rebranded storytelling!

In 2024, Lutheran Immigration and Refugee Service boldly reintroduced itself as Global Refuge — An organization that, as they put it, provides the “resources, guidance, and community to help forge a way forward for New Americans.”

The new launch featured a coordinated rollout with a surge of digital storytelling that drew striking results:
• Website traffic more than doubled year-over-year
• Baltimore user traffic grew 250%
• Video views increased 570%
• Private fundraising grew by 40%
• Giving Tuesday donations nearly doubled compared to 2023

People crave stories and the lived experiences that support them. This enormous increase in views, traffic, and fundraising proves the power of storytelling moves people to action. It’s no wonder this campaign received the Platinum Award for Rebrand last year!

Entries close August 21st. Submit your work and see what a Platinum win could do for your organization: https://f.mtr.cool/jeqqeatcxl

AMA Baltimore headed to Camden Yards for a pre-game happy hour with Tower Federal Credit Union and Baltimore Orioles marketing leadership, then transitioned to the ballpark, all to say thank you to the volunteers who keep this chapter going. It felt like community, whether it was your first time with the group, catching up with people you met at previous events, or meeting members of your committee for the first time. This is what community looks like.

Want to be part of the next one? Keep an eye on our events page for what's coming up.

Last call, Baltimore. ⚾

Spots for our August 5 night at Oriole Park are going fast. Baseball, networking, and a warm welcome to anyone thinking about getting more involved with AMA Baltimore.

If it's been sitting in your "maybe" pile, this is the nudge. Grab your spot before it's gone. 🧡

Register: https://f.mtr.cool/houwjzmknd

🎉 The 2026 MX Awards: Call for Entries 🎉

After celebrating 40 years last year, our biggest takeaway from the MX Awards has been the power of storytelling in driving the success of campaigns. Creative, bold ideas have a lasting impact when they’re tied to a relatable narrative.

AMA Baltimore’s 2026 MX Awards will continue to showcase our marketing community’s imaginative brilliance, and we need your help! This is your chance to contribute your bold ideas, your bold campaigns, and your lasting impact and show everyone your bold success.

Stay tuned for highlights of previous winning stories in the coming weeks. 👀

Don't miss your chance to be recognized among the region’s top marketers and creative minds. 🎨📈

🔗 Get all the details and enter today: https://f.mtr.cool/tezjotahhr

Marketing channels are evolving faster than ever, and success depends on understanding not just where to reach your audience, but how to create content that performs across every platform. The Platforms & Formats learning track explores the emerging channels, technologies, and content formats shaping the future of marketing.

From optimizing your brand for AI-powered discovery to creating authentic, human-centered content that stands out in an increasingly automated world, these sessions deliver practical strategies you can apply immediately. Whether you're refining your digital presence, experimenting with new formats, or adapting to changing consumer behaviors, you'll leave with actionable insights to help your content connect, engage, and perform in today's rapidly evolving marketing landscape.

Learn more: https://bit.ly/4t5c1EP 🌐

Our volunteers are the heart of AMA Baltimore, and we're celebrating them at Oriole Park on Wednesday, August 5! ⚾🧡

🚨 Registration is closing soon and seats are limited. 🚨

This is the low-pressure night out you've been waiting for:
✔️ Enjoy the game with great food and drinks.
✔️ Connect with our local marketing community.
✔️ Meet our team and learn how to get involved.

👇 Claim your ticket before registration closes!
https://f.mtr.cool/wnqvafonve

Thinking about getting more involved with AMA Baltimore? This is your chance.

On Wednesday, August 5, we're gathering at Oriole Park for a night of baseball, networking, and appreciation for the volunteers who make this chapter run. Come meet the team, see what they do, and find out how you can make an impact.

No pressure, no pitch, just a great night and an open door. 💙
Spots are limited so, register today: https://f.mtr.cool/vsuizlsigi