Landrace Custom Bicycles

Landrace Custom Bicycles

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LANDRACE was conceived by London bike-fitting pioneers Julian Wall and Phil Cavell, founders of Cyclefit UK in 2003.

Over 25,000 bike fits are distilled in to the design of the LANDRACE frames.

Photos from Landrace Custom Bicycles's post 13/08/2026

We are delighted to collaborate on a new LANDRACE build with dressing the Tupelo frame with Tom Sturdy's hand made titanium components.
Sturdy Cycles workshop is in Frome, Somerset and Tom is renowned for his 3D printed road and gravel frames. We are very pleased to be working with a UK based manufacturer. Available to view in our London shop.

18/07/2026
Photos from Landrace Custom Bicycles's post 18/07/2026

A striking custom build All-road Tupelo build using the finest components. Chris King Precision Components Matt Mango headset, Hope Technology Ltd blue Pro5 hubs, offset against tan wall Continental tyres and matching brown handlebar tape. Design you next bike with us.

Photos from Landrace Custom Bicycles's post 06/06/2026

The Tupelo Classic is the work horse of the LANDRACE stable (too cheesy?) - and is on sale with a 105 Di2 build and RX24 wheels for £3,300.00. And that includes your to select frame size, handlebars, stem, crank length and saddle. Also includes mudguards as you never know when you might need them. Clink on the link to find out more.

Photos from Landrace Custom Bicycles's post 03/06/2026

It’s time for the Boxer Summer Special - ride anywhere and everywhere on this Shimano GRX825 Di2 gravel build available in-store and online and includes a complimentary .

11/05/2026

New .cc Boxer gravel custom build. Components are specced for a two week ride in South Africa. We used a SRAM Force AXS 1 x 13 groupset and RX24 wheels with 32 spokes for the tough conditions with 47mm tyres. Shockstop stem to soak up the bumps on the washboard tracks. A nice project.

Photos from Landrace Custom Bicycles's post 23/04/2026

It’s a cracker. This Boxer is going to live is Spain, those were the days, eh? Built for morning rides just outside Madrid with the SRAM Force XPLR groupset and our Landrace GRV carbon wheels. The orange bits are by and live the new tyres from , we think 45mm is the optimum size for UK riding. The one-piece bars are the Landrace XY bars painted to match the fork.

Photos from 2Pedalz's post 22/04/2026

Cracking new Landrace Custom Bicycles Boxer gravel build, now boxed and its way to Spain! High quality titanium frame; SRAM Force AXS XPLR groupset, LANDRACE/ Technology Ltd carbon wheels and the new one-piece carbon Landrace XY gravel handlebar. Liking the new Panaracer EXT 45mm tyres, great for mixed UK riding (and Spanish!).

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Location

Telephone

Address


38 Store Street
London
WCIE7DB

Opening Hours

Monday 9:30am - 5pm
Tuesday 9:30am - 5pm
Wednesday 9:30am - 5pm
Thursday 9:30am - 5pm
Friday 9:30am - 5pm