Project Silverback Coaching

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Project Silverback Coaching 📏 Inches down > kilos lost
🥔 Eat well. Sleep better. Lose fat
🗓️ 10-Day Challenge Specialist ↓
www.project-silverback.com/workwithus

Couple of happy folks as we wrap up yet another successful 10 day challenge. Would you be happy with results like these?
29/09/2026

Couple of happy folks as we wrap up yet another successful 10 day challenge.

Would you be happy with results like these?

Some of you some LAZY ASS BI***ES 🤣
19/09/2026

Some of you some LAZY ASS BI***ES 🤣

I've been eating out a lot recently.And I'll be honest, I have a proper love/hate relationship with it.I LOVE food.I'll ...
17/09/2026

I've been eating out a lot recently.

And I'll be honest, I have a proper love/hate relationship with it.

I LOVE food.

I'll eat just about anything.

BUT...

If you serve me something I could've made better myself at home, I'm fuming. 😂

And if the service is s**t, it drives me mad.

I used to be a waiter myself and I know how much good service can make or break someone's entire experience.

See, if you're going to do something...

Just do it well.

Or at the very least, do it to the standard your prices demand.

I went somewhere about 20 minutes from me a few weeks ago and they managed to butcher poached eggs and avocado on toast.

Come on.

It's a staple fu***ng meal a blind donkey could make in his sleep. 😂

The funny thing is, I'm not remotely a gourmet snob.

One of my favourite places in Penrith is a completely down-to-earth café.

Nothing fancy.

Reasonably priced.

Good portions.

Good food.

Good service.

It does EXACTLY what it says on the tin.

And I've realised that's probably why I like it so much.

Because it's pretty much my philosophy with Project Silverback.

I'm not trying to make online coaching unnecessarily fancy so I can stick another zero on the price.

We have skills.

We have experience.

We have systems that work.

We give people access to them at a price that doesn't break the bank.

And then our job is very simple...

Deliver what we said we'd deliver.

Preferably a little bit more.

That's what creates happy customers.

That's what creates referrals.

That's what keeps people around.

Whether you're selling online coaching or a jacket potato...

The principle is exactly the same.

Set an expectation.

Then fu***ng deliver on it.

Your customer is happy.

You're happy.

Everybody wins.

P.s last call for the 10 day shred challenge starting on Monday with me & my team.

P.S. Last call for our 10 Day Shred Challenge starting Monday with me & my team.

If the summer holidays have left you carrying a little more paunch than you arrived with and you're ready to get your s**t back together...

Holla at your boy for the link 🔗

Another day another 🛎️ 🔚
14/09/2026

Another day another 🛎️ 🔚

Repeating things over and over again sounds like school and if you're like me you'll have mostly hated school.The other ...
28/08/2026

Repeating things over and over again sounds like school and if you're like me you'll have mostly hated school.

The other option is variety.

Give this a go for a little while.

Try that.

Dip your toe in but never truly commit.

Whatever is measured is improved and you cannot measure variety.

You can measure what is repeated.

Which is the only thing stopping most people from getting the results they want when it comes to fat loss.

I eat the same yoghurt bowl every day.

250g 0% Greek yoghurt.

1 scoop of vanilla protein powder.

Handful of berries.

1 Square dark chocolate.

Any flavour of zero calorie sauce.

1 teaspoon of ice cream sauce.

Optional banana.

I can make it with my eyes closed.

I can measure the yoghurt without the scales.

I know exactly how many strawberries is 100g.

If I varied that every single day with different ingredients I wouldn't be anyway near as sure of myself.

Confidence creates momentum.

Momentum creates meaningful impact.

Meaningful impact show undeniable results.

Undeniable results re fuels the confidence.

That feedback loop executed consistently for 6-12 months will fix your fat loss problems for good.

If you don't want to waste your time avoid these red flags if you're considering buying something to help with your heal...
27/08/2026

If you don't want to waste your time avoid these red flags if you're considering buying something to help with your health and fitness journey.

Any supplement.

Not because some of them aren't good or worth buying but because you can get everything you need from a healthy body from improving the quality of your diet.
Ab crunch, thigh squeezing gadgets or any product targeted at one specific body part.

The perfect bodied model they are using to advertise it trains in the gym with weights 4-5 x per week and has never used this gadget in their life.

They certainly didn't get the results you're looking at by using it.

Anything expensive.

There is nothing worse than buying things in the heat of the moment only to regret it a few weeks later because you were late night scrolling TikTok on a Saturday night and made a rash impulse buy after 4 large glasses of Malbec.

I don't want to see you get taken for a ride.

The process doesn't have to be expensive, complicated or even that hard.

Stick to the basics.

Consistent daily step count.

Calorie controlled diet.

Consistent bed & wake up time.

Decent amount of fluids and yes if you need to add squash nobody is going to tell the taxman and grass you up for not being super strict and disciplined.

REAL FOOD like this delicious tuna & avocado bagel 🥯

Alfie says stop going to bed so late, track your calories and smash your training

It’s 2017 I’m trying to make my way as a personal trainer & I’m driving to Seaham to put on a boot camp for people I’ve ...
26/08/2026

It’s 2017 I’m trying to make my way as a personal trainer & I’m driving to Seaham to put on a boot camp for people I’ve never met before 🤪

Seaham was a 45 minute drive & it probably cost me more in petrol to get there & back than I made from paying customers.

I had some cones, a few hurdles, a broken battle rope and a few dumb-bells.

It wasn’t fancy.

Not a huge amount of people turned out.

However if you ask why I’ve managed to stay in this progression for as long as I have I’d say it was the willingness to do stuff like that in the beginning.

I was far from a great coach when I started.

I’m still learning today & have a long way to go before I’d start using terms like that to describe myself.

The point is everyone starts off s**t.

Everyone starts off winging it & making it look like they know what they’re doing.

Just because you don’t understand calories doesn’t mean you’ll stay that way forever.

Your form might be absolutely terrible in your squat but it you’re prepared to try to get better with practice then you will.

It’s inevitable.

What’s also inevitable is that if you keep making the same mistakes you always have you’ll get absolutely nowhere.

So embrace the s**te.

I did.

My life’s not perfect now & I genuinely hope it never is because then there is nothing to get up and fight for everyday and I enjoy the fight.

5 years the average time a PT stays in the industry & I’m proud to be moving into my decade year next year 💪🏻

30kgs seems impossible on day one ☝️ It seems more possible once the first kilo falls ⬇️ It feels likely when the 10th k...
25/08/2026

30kgs seems impossible on day one ☝️

It seems more possible once the first kilo falls ⬇️

It feels likely when the 10th kilos gone 🔥

It seems INEVITABLE with a few kilos to go …

The only thing that exists in your way between the start and finish line 🏁

Is time 🕰️

Mark committed to 12 months and these are his results

Not bad for a dude in his 50’s 💪🏻

There are so many really cheap and really easy elements of a diet completely ignore. Introducing the tinned bean. The le...
12/08/2026

There are so many really cheap and really easy elements of a diet completely ignore.

Introducing the tinned bean.

The level to which these little power houses are slept on is mind blowing.

If you find sticking to a calorie deficit difficult because you feel hungry - beans fill you up faster than anything I know.

If you are struggling to create variety in your diet and eat the same old boring thing over and over - add beans and you get a whole host of diversity.

They go in salads, soups & just about anything that isn’t a dessert.

Stop sleeping on the bean.

The bean is mighty and it could just change your whole relationship with hunger.

Long live the bean.

All hail the bean.

To the bean non is worthy.

One of the best “tricks” I’ve learnt as a Dad that ACTUALLY works is the “DUMMY TAP.” When I would go out with Alfie on ...
11/08/2026

One of the best “tricks” I’ve learnt as a Dad that ACTUALLY works is the “DUMMY TAP.”

When I would go out with Alfie on our morning walk in the early weeks of his life there would always end up with a Mexican stand off about 20 minutes from home.

Him screaming his head off & me frantically trying to calm him down concerned that everyone was looking at me thinking “that Dad has no idea what he’s doing.”

Then Kelly Marie Guthery showed me the dummy tap.

Something she learnt as a nurse to get babies to focus in on one thing.

It worked like an absolute dream.

The thing is it’s not really a “trick.”

It’s just a method of honing in on one thing and drowning out the noise of every other distraction.

Anyone can improve their diet in the same way.

Focus on changing one thing to begin with and once you’ve done that consistently without having a day off - add one more element to it.

Not a host of whole sale changes you’re unlikely to stick to.

Just one.

The goal is not how fast can I lose weight with this new approach.

It’s how many days in a row can I do this consistently without breaking the streak.

The more things you’re trying to change the more likely it is you’ll break the streak.

The more gradual & unnoticeable the change the easier it will feel to maintain the streak.

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Penrith

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