Zerek Innovation seeks to create the perfect range of lures for every situation and application.
11/08/2026
Prototype testing phase of the new ZEREK FORGEFOAM popper series success! Bone Lim with a nice Bluefin Trevally hit on the upcoming ZEREK SLEEK STICK 200mm pencil popper.
More info soon!
See it at the AFTA 2026 trade show this year!
Awesome video by Bone Lim using the new ZEREK FORGEFOAM poppers! More info on them soon!
https://www.facebook.com/share/v/1PygaRQDFz/
05/08/2026
By getting down to the right depth and keeping the lure in the strike zone, the DEFIANCE 130 MD, which dives between 1.0m and 2.0m, creates more opportunities to trigger a committed Barra strike — exactly how Man Foong Lee landed this good-sized Barramundi.
Available online:
https://www.zerek-inv.com/products/defiance
03/08/2026
Introducing ZEREK’s new INZEPTION SERIES, featuring the all-new ZIG MINNOW.
Coming soon.
31/07/2026
A highly anticipated lure that’s set to become an essential in every angler’s tackle box.
Be among the first to see it on display at the ZEREK stand during AFTA 2026!
Looking forward to making the most of the rest of winter with the INZEPTION Zig Minnow in the arsenal.
30/07/2026
Adding a Colorado blade to the rear of the Chilli Padi Tungsten Jig further enhances its performance by creating extra flash and movement in the water.
Using the 60g Chilli Padi, Tiehan Wang managed to land this good-sized Kingfish, with the added Colorado blade providing the extra attraction needed to trigger the bite.
Full range available online:
https://www.zerek-inv.com/products/chilli-padi-tungsten-metal-jig
28/07/2026
COMING SOON.
22/07/2026
COMING SOON.
Zig Minnow.
INZEPTION Series.
In collaboration with BAZ Fishing World Australia .
20/07/2026
Coming soon.
Bolt Shrimp.
INZEPTION SERIES.
15/07/2026
This Northern Snakehead was caught by Jason Chen on the ZEREK Clicker Frog, a weedless soft frog designed for heavy cover. Its internal ball bearing creates a loud clicking sound, while the long, rear-weighted profile makes it easy to walk and cast over distance.
A dependable choice when targeting aggressive snakehead in thick vegetation.
Available in 60mm, 80mm, and 95mm online:
https://www.zerek-inv.com/products/origin-series-clicker-frog