Blueline Surf & Paddle Co. is located in the laid-back beach town of Jupiter, Florida. Bluelne Surf & Paddle Co. Blueline specializes in anything water.
Being a company based in South Florida, it’s impossible for us not to be influenced by surf culture. The ocean, the beach, the laid back lifestyle is a staple of what makes Florida so great. Because of this, there are so many surf shops – yet, none are quite like Blueline Surf & Paddle Co. located in Jupiter, Florida is a one of a kind surf boutique for the modern waterman. Standup paddle boarding
08/03/2026
Hanging around for the last week of summer vacation!
Stop by the shop this week for your back to school shopping! We have tons of kids apparel, backpacks, lunchboxes, water bottles and more.
It’s also so shop local and save!
Ain’t catching waves? We’ve got your solution 🛸
Full size run of the CI Solutions have landed in the shop! Stop by the weekend and check em out before that next run of waves arrives 🤙🏼
07/30/2026
Groms just wanna have sun ☀️
Head to our website to check out the updated kids selection! We added tons on products that will keep you going all summer long. Hats, UVs, Youth and toddler boardies and more!
07/27/2026
Almost Mini-Season 🦞
Swing by the shop this week and stock up on all your lobstering / boat day needs! Perfect time to come shop our new Lobster Bahamas logo 👀
See yall out there!!
07/24/2026
WFYB 2025 participants set the bar high, we can’t wait to see what insane crafts you guys come up with this year!
CRAFT RULES:
- Maximum Craft Length: 10 FT
- MUST be DIY or Heavily DIY modified, get creative!
- Crafts can carry unlimited paddlers as long as it floats
- MUST float at least 4 docks (or not)
- NO MOTORS ALLOWED
SEE YOU SATURDAY, SEPTEMBER 5th 🛟
07/20/2026
Whatever Floats Your Boat RETURNS for Year Two.
Saturday, September 5, 2026
Build the most outrageous floating creation you can imagine, throw on a ridiculous costume, grab your crew, and join us for an afternoon of floating, paddling, laughing, and complete chaos on the water.
No idea is too crazy. If it floats (or almost floats), we want to see it.
Homemade paddle crafts. Epic costumes. Sq**rt gun battles. Floating watch party. Bragging rights for the most legendary build
Whether you're entering a DIY craft or just coming to watch the insanity unfold, this is one Labor Day tradition you don't want to miss!
Link to Register: https://www.bluelinesurf.com/products/whatever-floats-your-boat-participant-copy
Crop top of THE summer 🐚
What other colors / styles do you want to see this shell logo in?
Come check out our fives— I mean paddle boards on the dock today 💦
07/08/2026
Run. Don’t walk to the shop for the cutest new ladies crop top 🥥🐚🤠
Available NOW in store and online. Can’t make it here soon? Shop online and select in-store pickup to reserve your crop!
06/21/2026
Happy Father’s Day to all the Rad Dads out there 🤘🏼
To celebrate, we are giving Dads 1 FREE hour of paddling today! Come make some memories and spend your dads day on the water with us.
| Monday | 9am - 7pm |
| Tuesday | 9am - 7pm |
| Wednesday | 9am - 7pm |
| Thursday | 9am - 7pm |
| Friday | 9am - 8pm |
| Saturday | 9am - 8pm |
| Sunday | 9am - 7pm |