Besh Swimwear

Part 5 of our founder story - designing our first collection. 🩷

This was the point where Besh really started to feel real. Taking all of our ideas and actually turning them into our first collection was such a surreal part of the process.

Part 4 of our founder story - finding our first designer.

Neither of us had any fashion experience, so there was definitely a lot to learn. This was one of the first big steps in actually bringing Besh to life.

Turns out having the idea was the easy part 😅

Episode 3 of our founder series and this is where things started getting REAL lol. So many decisions, so much trial and error and basically just figuring everything out as we went.

There were definitely a lot of “wtf are we doing” moments but slowlyyyy Besh started actually coming to life 💃🏼💃🏼

From an idea on a girls trip to actually building Besh 👙🤍

Episode 2 of our series: how we took that initial idea and started turning it into a real swimwear brand, the decisions we made in the beginning, and everything we had to figure out along the way.

Safe to say we had absolutely no idea how much went into building a brand from scratch.

We’ve shown you the bikinis, the shoots, the launches… but not always everything that happens behind the scenes.

So we’re starting from the beginning 🤍

Episode 1 of our new series: how Besh came to be, what it’s really looked like building a swimwear brand from scratch, and everything we’ve learned along the way.

This is only the beginning xx

an honest besh try on from our girl Kenzie Blaine Testa 🫶🏻

the kind of summer you keep coming back for. 🥂🌊💃🏼☀️

grwm for the beach 🤎 Yelena wearing our capri top + selene bottoms in espresso polka dot ☁️

for the girls who romanticize every trip 💭