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Braden Wheatcroft

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Braden Wheatcroft

If there were one word to describe Braden's professional attitude, it would be passion. Which is pretty darn fitting, considering his role.

💡 Head of Learning & Development at Richard Robbins International
📚 Real estate coach, trainer & speaker
🇨🇦 Helping Canadian agents grow at every stage
🌐 richardrobbins.com People who know Braden notice his passion for educating and supporting others right from the moment they meet him. As Director of Career Development at RE/MAX on Vancouver Island, Braden is responsible for coaching, consulting, and training. His ambition is to empower each REALTOR® he works with to find the tools they already have to improve their lives on every level. Now, that sounds like a pretty lofty goal, but Braden knows firsthand what a wonderful career real estate can be. He has had his fair share of success in his own real estate sales career, finding a way to balance work with life. His five consecutive years of averaging 40 sales a year, while keeping his work week under 40 hours, tells that story pretty succinctly. But his success isn't magic. RE/MAX is a special place, where agents support one another, management fosters growth, and everyone feels like family. People at RE/MAX work hard and challenge their own boundaries so that they can grow their business to new heights. It's a place where everyone is always learning, always growing, and always expecting the best from themselves and those they work with. The unique culture of the brokerage and Braden's role allow him to provide expert support for career growth, tailored to each individual agent's needs. It's about so much more than selling lots of homes. It's about selling lots of homes without sacrificing one's own home life. Business and "real life" don't have to be at odds, and Braden couldn't be happier to share his passion for helping others bring those two dynamics together in sustainable ways that really work for them. He looks forward to meeting you.

09/25/2026

I was thinking about you.

Those five words have been the opener of so much opportunity in my career—sure, more sales, but more importantly, deeper relationships.

And let’s be honest, deeper relationships usually lead to more sales.

We live in a world that is increasingly disconnected and uses digital noise as a proxy for connection. It’s highly processed.

And like most highly processed things, the more you consume, the worse you feel.

I have made hundreds of unexpected outbound phone calls using this as my opener, and I can tell you I have never once been told to get lost, take a hike, “lose my number,” or whatever made-up thing you think you’ll hear when you activate this idea.

But here’s the catch — you actually have to care about the person and what’s going on in their world. If this is merely a box-checking, going-through-the-motions vibe, don’t waste either of your time.

I dare you to make one call today, open with “I was thinking about you,” and ask them how they’re doing.

It might be the first time someone’s asked that in a few days, or sadly, a few months or more.

Here’s to a life less lonely!

09/24/2026

If you could use ChatGPT to get yourself to the finish line of a marathon, would you actually feel proud of yourself?

Wouldn’t it feel better to join a 16-week run club and put in the effort to reach that goal?

It feels like we’ve forgotten the value of doing hard things.

Of course, I want life to be easier and more convenient. But I want that so I have the freedom to take on tough challenges—the kind that bring real fulfillment, not just because I finished them, but because of the effort it took to get there.

One of my favourite sayings from Rich’isms, which I heard on his Ignite Your Life discs, has always stuck with me:

“It’s not the running of the marathon that matters. It’s who you have to become to run the marathon that does.”

Trying hard, caring deeply, and taking risks can be scary. You might wonder, “What if I don’t achieve my goal?”

Personally, I’d rather give it my all and fail than always play it safe and never even put on my sneakers.

Even worse would be letting AI create a picture of me at the finish line instead.

The more I see people using AI tools to avoid hard work, the more I believe this era belongs to those who actually do the work.

And I’m all in for that.

09/23/2026

REMAX Activate has been an interesting experience. After 17 years with this company, it’s strange to attend their signature event as a guest.

Seeing so many of my past teammates from the Camosun Crew and the network at large has been bittersweet. I love these people.

And yet, I know that the decision to move on was the right one for me. But if you know me, you know I typically make decisions that are best for you rather than myself.

Being in an organization like RRI, which is both values-aligned and a better fit for my skill set, has been a breath of fresh air.

Contributing to the REMAX network through RRI this week has brought me great closure, and I'm incredibly grateful for the opportunity.

This may have been the most impactful Activate of my career.

It's a beautiful life. And I'm making it count.

09/21/2026

For over 20 years, I have gained a lot of experience in public speaking (and, in the beginning, spoken to a lot of empty chairs), and over that time, I’ve taken an interest in improving my skills.

Whether it was taking Toastmasters, taking improv classes, or reading books on the topic (yes, reading about public speaking seems strange), I have received a lot of advice.

Some of it worked better for me than others, and I wanted to share with you the three points that have made the biggest impact on me:

1. If you’re nervous, you are probably thinking about yourself instead of the audience

2. Nobody knows how it’s supposed to go (other than you)

3. Practice like a professional

I expand on each of these in the video above👆

I’d love to hear any tips, tricks or pointers that have helped you be more comfortable speaking to an audience. Unless it’s to imagine your audience in their underwear — I already do that 😉

09/16/2026

Mandy, Marley, and I are heading out to Port Renfrew tomorrow to celebrate our fifth wedding anniversary on Thursday.

It’s going to be so nice to unplug for 72 hours and spend some quality time together.

We get back Saturday afternoon, and then I’m launching into a busy week: I’m hosting a workshop for Royal LePage Canada on Monday in Toronto, then heading straight back to Victoria to deliver a breakout session on Tuesday at REMAX Canada’s Activate conference.

But for now, all that can wait ❤️

09/12/2026

Giving Starts The Recieving Process ✨

This is one of the main ideas behind RRI’s Lifetime Referral System.

But this principle is not just about getting referral business.
It also matters in leadership and many other parts of business (and life)

Over the next few weeks, I’ll be speaking to a few hundred team leaders at different events.

Some of these leaders have teams as small as six people, while others lead hundreds.

Many of them are struggling to keep their teams together.
The main reason is that they focus more on what they can get instead of what they can give.

It’s not their fault. This is a common way of doing business.
We’re taught to focus on our own goals and work toward them. That’s generally good advice, at least in the right direction.

But this approach can fall apart when it comes to what you actually do.

Many team leaders are told they should always be looking for their next agent, whether it’s for their sales team or their brokerage.

They often get frustrated when, even after hiring new people, their team stays the same size or even shrinks.

While they were busy chasing their own goals, they missed the most powerful strategy for success: Helping others reach their goals is the best way to reach your own.

When your team members see that you care about their business and their goals, they stick around, perform better, and even help you find new team members.

We call this approach Retain to Gain. It’s the opposite of the old, broken idea of Recruit & Retain.

I want team leaders to earn well and enjoy running their business.

The best way to do this is to support and lift up the people around you.

Looking forward to connecting with these team leaders soon and giving them the rising tide game plan that lifts all the boats, including theirs.

09/10/2026

A poor plan perfectly executed beats a perfect plan poorly executed—every damn time.

If you can see a reason you can’t achieve it, I’ll have an example (if not many) of someone with the same circumstances who overcame it.

I call this the “not enough” trap, and I think it steals more sales from agents than any market condition can.

This isn’t to call you out.
This is to call you in.

The uncanny characteristic that the agents making it happen possess is that they show up and do the hard things, and then they do it again the next day on repeat.

Is every day a masterpiece? No, of course not.

But waiting for the perfect circumstances to get it in gear and take action to build a brighter future only makes it worse.

The “hard things” depend on your business plan but I have feeling you know exactly what they are.

If you aren’t sure or want support because you are, reach out.

We’ve helped people with your exact “not enough” trap, overcome it.

09/08/2026

The Second Spring is here! Are you ready?

I like to call the increase in sales activity after Labour Day weekend the “second spring.” In a good year, it can run right until the middle of November. In a not-so-great year, it can run sometime in October. Nonetheless, we have a condensed timeline between now and the end of the year to make the most of the sales opportunities in our pipeline.

What am I getting my coaching clients to focus on? It’s more about what we’re going to say no to over the next 90 days than anything else. Now is not a good time to:

- update your listing presentation
- make modifications to your website
- build out your back-office operations
- or do anything that would be considered a medium- to long-term project.

All those things will be waiting for you in late November or early December, but right now we want to keep our eye on the price.

If you want to crush your sales goals in the last part of 2026, I recommend reviewing your calendar, email, texts, and DMs from the past 12 months. What may have looked like a “cold” lead back then could very well be ready to go now.

I am encouraging all my members to build their top ten prospect lists and review them every day through the end of November.

09/03/2026

There’s even been two total no shows 🤣
You know who you are and I still love you 😘

See you on the other side of Labour Day where routine and structure are back in fashion ✌️

Address

747 Travino Lane
Victoria, BC
V8Z0E4

Opening Hours

Monday	9am - 6pm
Tuesday	9am - 6pm
Wednesday	9am - 6pm
Thursday	8am - 6pm
Friday	8am - 6pm
Saturday	8am - 4pm

Telephone

+12507443301

Website

http://www.bradenwheatcroft.com/

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