Freewheel

25/09/2026

Ready for whatever the weather throws at you? Meet the new Madison Clothing Autumn/Winter range, built to keep you riding through the colder, wetter months.

https://brnw.ch/21x5XSH

22/09/2026

The Zwift Ready Elite Rivo is now £100 off!

There's no better time to start your training: https://brnw.ch/21x5SA7

18/09/2026

Cycling to school helps children build confidence, independence and fitness. Read our guide to find the right bike to help them start their school ride.

15/09/2026

Your gravel bike might be holding you back… 👀

Before you start shopping for a new bike, upgrade these five components first.

The difference might surprise you. 👇

Give your gravel bike a boost with five simple upgrades, from tyres and clothing to lights, grips and hydration. Get more from every ride.

13/09/2026

We're sorry. But it's time we talked mudguards.

Discover everything you need to know about Crud and MPart mudguards. From choosing the right style to easy installation tips, our guide will help you tackle the inevitable wetter miles ahead.

Discover everything you need to know about Crud and MPart mudguards. From choosing the right style to easy installation tips, our guide helps you stay...

10/09/2026

Fancy giving bikepacking a go but not sure where to start? 🚲⛺

From choosing the right bike and kit to planning your first adventure, our beginner’s guide has everything you need to get started.

Read the guide and start planning your first night under the stars. 🌄

Read the Bikepacking for Beginners guide.

New to bikepacking? Discover what you need, how to choose a bike, pack your gear, plan your route and prepare for your first bikepacking adventure.

08/09/2026

Cross is coming. 🌧️🔥

Get your tyre game dialled for the season with the world-class Dugast range.

From mud and sand to grass and hardpack, there’s a Dugast tyre built to find the grip, roll fast and keep you racing when conditions get tough.

Every condition. Every surface. One fast option.

04/09/2026

Discover why thousands of parents choose Ridgeback kids bikes. Designed in the UK with lightweight frames, child-specific geometry and 40+ years of expertise.

Discover why thousands of parents choose Ridgeback kids bikes. Designed in the UK with lightweight frames, child-specific geometry and 40+ years of expertise.

01/09/2026

Get ahead of the game and ready for turbo season! We're offering £100 off the thoughtfully designed and easy-to-live with Elite Rivo. Complete with everything you need to start training and hit your fitness goals.

Take a look: https://www.freewheel.co.uk/elite-rivo-fe-c-mag-trainer-with-wi-fi-includes-zwift-cog-and-click-2-tt0241002

29/08/2026

Getting ready for the school run? Our cycling to school checklist covers bikes, helmets, lights, locks, clothing and everything else kids need.

Get everything you need delivered straight to your door or your local bike shop!

Getting ready for the school run? Our cycling to school checklist covers bikes, helmets, lights, locks, clothing and everything else kids need.