31/03/2026
Check out this beautiful lure
Our 16 inch Big Buddy customised with the caps from the anglers favourite brew.
Purple tint with UV blast makes this lure pop.
Albacore skirts will fire up the local Marlin.
31/12/2025
Happy New Years Everyone
May you catch all the fish of your dreams in 2026!
05/12/2025
Our Classic Cups in Albie colour are a must for West Coast NZ Striped Marlin. These are now available via Reel Action Raglan Fishing Charters for the locals over the Hill. Or PM me and we can whip you up your own.
28/09/2025
Check out this amazing Tuna Pack. All skirted in the most consistent coloured skirts of GayBob.
If you are casing Yellow Fin. Or Blue Fin this is the lures you need in the water.
Introducing our new Sure Thing. This lure makes its presence known in the water. When chasing tuna run this on the long rigger and hang on.
Also in the pack is the Kauai Killer. A 4vent bullet theat shoots water and gets eaten.
Next is a little Tuna Bullet. A must in every tuna spread. A 6 inch class lure that is a classic.
Last but not least is out 6 inch Warrior. This one is in my favourite combo of purple head and GayBob skirts.
This pack is on sale today so send a PM to secure yours.
09/06/2025
Now these are a couple of stunning lures!!
1) Small Tuna Bullet (7/8 inch). In Zucchini colours.
2) Tuna Bullet (9/10 inch). In Black Fin Skirts.
Both have. Natural Pāua shell inserts with Blue Tint and UV Blast.
There is not going to be a safe Blue Fin in NZ this season.
PM us now to get yours in what ever your favourite colour combo is.
02/06/2025
Check out this awesome new lure from Keen Az Lures.
We have added a small Bullet to join forces with our Tuna Bullet.
The new Small Bullet is 25mm in Diameter or a smidge over an inch for those in the US.
Our Tina bullet is 30mm diameter.
The Small bullets are designed to be run with skirts of 6 to 10 inch in length depending on your preference while the Tuna Bullet are best 9 to 12 inch.
Both there bullets have a steepish nose that adds more dip and dive than the average lazy bullet. This really gets those timid big fish hitting them.
PM us now and we can make you one in your favourite colour for the coming Southern Hemisphere SBT and Northern Hemisphere YFT seasons.
14/05/2025
Here is an incredible set of lures off to fish in Tahiti /Moorea.
3x Small Boss
1x Large Boss
2x Classic Cup
Each was custom to the exact spec the fisherman wanted. Including Skirts, Tints, and Inserts.
PM us to get your custom lures designed for your fishery with the latest hot colors.
04/05/2025
This is what our UV Blast does to a lure!!
Check out how our Blue tint and Black tint looks inside and out side. In natural light the UV Blast make the lure flow and come to life, to game fish this is like having neon eat me signs.
03/05/2025
We had a request to make a black head custom lure for a customer so while we had the black tint out I thought I would make a couple of midnight tinted lure heads to offer to you.
If you like the look of these amazing lures send us a message and we will sort you out a killer deal on them.
12 inch Classic Cup and a 13 inch Big Boss.
Both lures feature a Midnight Tint, a double shot of UV blast (the violet glow in natural light) Natural Pāua shell They are both displayed here with our Albacore Skirts but these can be swapped to your favourite colour.