Eat Tofu...It's Good For You! Instead, the patriarch Kamesaburo just wanted to provide for his family's needs.
Aloha Tofu Factory started from very humble beginnings in 1950 when Kamesaburo and Tsuruko Uyehara agreed to take over the running of a friend's tofu factory. Normally, it would take a lifetime to master the art of tofu-making, but young Kamesaburo had only a week to learn everything about tofu and keep the factory running. The first generation of the Uyehara family who ran the tofu factory didn't
07/29/2026
Our Okinawan Favorites are at Marukaiโs Okinawan Fair!
Celebrate the flavors of Okinawa with our limited-time specialties!
๐ Jimami Tofu (Peanut Tofu)
๐งก Yushi Tofu
๐ Shima Tofu
Available July 29 - August 18
Stock is limited, so donโt miss your chance to enjoy these traditional Okinawan favorites during Marukaiโs Okinawan Fair!
07/11/2026
Weโre excited to share that Aloha Tofu will be at the International Ukulele Festival this Sunday! ๐บ๐ถ
๐ Kapiolani Parkโจ๐ July 12 (Sunday)โจโฐ 10:30 AM โ 6:00 PM
You can find us in the food area! Come stop by and say hi! Weโll be serving some of your favorites like jimami tofu and yushi tofu ๐
Weโll also have merch items available for purchase, so you can take a little Aloha Tofu home with you ๐งก
We hope to see you there!
๐ Ready for the ultimate Aloha TofuVenture? We challenge kids (Kโ6th grade) to explore tofu in the most delicious ways this summer!
You could become an official Aloha Tofu Kid Ambassador and win:
๐ An invite to our 76th Anniversary Party
๐ณ A $76 Aloha Tofu Gift Card
๐งบ A prize basket full of Maikaสปi & Aloha Tofu goodies!
๐ Tap the link in our bio to join the fun and submit by July 31st! Letโs get cooking!
โจ New month, new supermarket sale! โจ
Stock up on your favorite natto because itโs on sale for just $2.99 at select supermarkets from 7/1โ7/28! ๐๐
Nowโs the perfect time to enjoy a healthy, delicious addition to your meals while saving a little too. Donโt miss out, grab yours before the sale ends!
๐Find us on sale at:
๐ All Don Quijote Locations
๐ Marukai
๐ Donpen Times Kunia
Donโt miss it!!! ๐งก
Our Long Life Firm Tofu 16oz is on sale for $1.99 now through 6/23!
Find us on sale at:
๐ All Don Quijote Locations
๐ Marukai
๐ Donpen Times Kunia
Stock up while you can, this is the final week of the sale!
๐ค๐ฝ๐
$1.99?! We said what we said. ๐งก
Our 16 oz. Long Life Firm Tofu is on sale now through 6/23 as part of the โBuy Now & Saveโ sale at:
๐ Marukai
๐ All Don Quijote locations
๐ Times Don Pen Kunia
Stock up while you can, this deal wonโt last forever! ๐ค๐
The video quality may be shaky, but the energy was REAL. ๐๐
Keiki showed UP at the Natto Eating Contest during the 24th Annual and we were here for every sticky, stringy, delicious second of it.
Congrats to our Kids Division champion, Ethan (King Kekaulike High School)! ๐งก๐๐ค
05/24/2026
Aloha Tofu was proud to sponsor the Natto Eating Contest at the 24th Annual Maui Matsuri, and wowie, Maui, you blew us away!
๐ Kids Division: Ethan (King Kekaulike High School)
๐ Adult Division: Kyle (Kihei)
Mahalo to everyone who came out, cheered, and yes, ate natto like a champ. This is exactly the kind of community we love being part of. ๐งก๐
| Monday | 7am - 12pm |
| Tuesday | 7am - 12pm |
| Wednesday | 7am - 10:30am |
| Thursday | 7am - 12pm |
| Friday | 7am - 12pm |
| Saturday | 7am - 10:30am |
| Sunday | 7am - 12pm |